FirstHive vs. Piwik PRO

It is well suited for all B2B and B2C industries to manage customers data and execute inbound campaigns

Piwik Pro Core is especially perfect for smaller businesses that want to have an alternative to Google's ecosystem. You can do a lot of the great stuff you can do with GA UA and GA4. But it still needs some tweaking. Especially for some bigger companies who have a lot of events, it would be great to have some smaller payment steps, as of right now it can be quite steep for some companies to pay the bill if you go above 500.000 events per month. Nevertheless, I believe this is one of the better options available when data ownership and privacy come to mind.

• Data segmentation
• Data push without uploading to Facebook and Google ads platforms
• Inbound marketing campaigns execution without uploading our precious data into 3rd party platforms
• Email and SMS autiomation

• Manage all campaigns and increase large volumes of data.
• It has an excellent activity panel through which you can have complete visibility of each activity you carry out.
• It's great to track all interactions between users and track all conversions.

Incentivized

• Loading time
• Ease of integration

• Filtering: ip ranges, hostnames, regex. These are a few things that aren't possible like we are used to.
• Tag Manager: not all tags/triggers are possible yet to what we are used to.
• Are more progressive payment model: more little steps to buy a plan.
• Custom dimensions: they weren't available but are now. But they aren't that user friendly yet as I'm used to.

We had to contact the support several times in the beginning and they really took their time to explain the different functions in detail. So in terms of support I can definitely recommend Piwik PRO.

Incentivized

FirstHive is the first software of its kind that I use. It was recommended to me by a colleague who told me he is very happy with it, but he uses it for professional and non-educational purposes (as is my case). Indeed, even at an educational level, it is software that works. It would be helpful to create an educational version with fewer features and a more affordable price.

Incentivized

Piwik Pro's support for multiple sites saved me a lot of time. To view reports from numerous client sites, I'll have to access a single dashboard. Its digest reports save time and are simple enough for non-technical executives to understand. It gives us access to information about individual users that Google doesn't allow us to see as a whole. It will allow users to express their desires more clearly. As a result, this one is significantly more useful compared to other tools.

Incentivized

• EDM campaigns improved a lot with 20% increment in leads
• SMS open rate has improved with tracking clicks options to optimize the campaign

• We have obtained a good impact both economically and in data integration.
• It has allowed us to collect and analyze all the data of our clients, and to create groups that allow us to divide potential clients and make personalized messages.
• We use the Enterprise plan because it provides us with the necessary tools and unlimited features.

Incentivized