Followerwonk vs. Publer

Followerwonk is well-suited for those who are active and at least semi-influential on Twitter. Conversely, it is also very helpful for those just starting out on Twitter as the compare users tab allows for deep comparison to competitors or to those users who you aspire to become more like me in terms of Twitter activity and influence. The many, many analyzation metrics make Followerwonk a very valuable tool for Twitter users looking to grow or just polish their presence, both businesses and individuals alike. I'd recommend Follwerwonk for those who seek to better analyze and refine their social media influence

Publer is a great choice for in-house teams managing multiple sister brands because it combines all networks—Facebook, Instagram, LinkedIn, TikTok, Threads, Google Business Profiles, YouTube, and Pinterest—into a single drag-and-drop calendar, removing the hassle of separate dashboards and spreadsheets. The platform’s AI-generated captions, evergreen “recycle” rules, and simple approval process keep our content running smoothly and on brand, while built-in analytics offer enough insight to optimise timing and formats without needing enterprise-level features. We haven’t faced any major restrictions; when an API change caused a hiccup, Publer’s support team fixed it within a day. Agencies that require in-depth white-label reporting or detailed short-form video metrics might need additional tools, but for a small or medium-sized enterprise seeking seamless scheduling, quick optimisation, and responsive support, Publer hits the mark.

• Followerwonk does a great job of providing a way to compare several Twitter users.
• I also really like the way Followerwonk makes it so easy to analyze and compare Twitter followers.

• I love the CALENDAR view, I think it looks really clean
• I like how it changes the aspect ratios of the photos between social platforms for me
• I love how I can simply log in with Google, that is a small detail but it helps
• I love how I can "preview" to make sure I got everything right
• I love lamp...

• More Account viewing options on the track followers tab outside of yours and defined competitor's accounts
• Improvements to the Bio Word Cloud of followers in the Followers tab

• It would be good to see better integration of the Instagram platform, when it comes to using trending audio, getting template inspiration etc, but this may be limited by the available API.
• Hashtag analysis and suggestion is pretty limited, and this is a feature in the higher paid accounts.

We will keep using it as long as it remains part of our Moz Pro subscription. If it were separated and the price point did not rise astronomically, we would be very likely to continue using the platform.

I love the tool, is simple and useful

Publer is overall pretty easy to use. You can schedule posts very easily, and we have found that new users can pick this up very easily. It could have an improved dashboard and UI that shows the different sections more clearly, but it has still been easy to use overall.

Incentivized

The pages do load very quick but in the the iPad form

I've never used their support. I've never needed to.

Incentivized

Every time I have contacted Publer, I get answers right away

Honestly, I haven't used many other services that compete specifically with Followeronk. One of the reasons for this is that the service Followerwonk offers is typically lumped into other services as additional features or buy-in options. What I like about Followerwonk is that it is easy to use, fast, and I don't have to spend hours or any additional money to get the information I need to be successful.

Incentivized

The reason I chose Publer above Buffer and Later Social is the integration of Google Maps business. Either there was no integration with it, or it was much more expensive to have it. Now I have 10 social media accounts connected and I'm more active than ever on our socials.

I think this is well designed product. I really enjoy that I am able to learn it quick, integrate all the socials very easily

• One initiative our team launched was a series of educational webinars. We have been able to add an average of six new leads per webinar because of social media. If the messages had been delivered at non-peak times, there would be less likelihood of success.
• When it comes to social media, it's difficult to nail down specific ROI without referencing a specific campaign. However, our team has seen a consistent follower growth with increasing RT's and Favorites. I attribute this to the right content hitting the right people at the right time.
• Our team has uncovered a number of valuable relationships with other Twitter users in our industry that have helped us increase the reach of our overall marketing message. These relationships were uncovered using Followerwonk's keyword search.

Incentivized

• Countless hours saved, not only in the initial scheduling, but also in the repurposing/reusing/autoscheduling
• Peace of mind knowing I can more easily stay consistent with my posting
• More hours saved on the analytics, which are FAR easier to view trends than in the native platforms

Incentivized