Freshpaint helps product, data, and growth teams set up the customer behavioral data they need to build a better product, drive engagement, and improve retention.
Automatically track customer actions Freshpaint captures customer actions on a product or site and a visual tagger configures events.
Send customer data to hundreds of tools in your tech stack Send historical and future data from any customer event to any tool with a click using prebuilt…
$0
Up to 1000 MTUs
HCL Digital Experience
Score9.9 out of 10
N/A
HCL Digital Experience is based on the former IBM Web Content Manager and IBM WebSphere Portal products, acquired by HCL Technologies from IBM in late 2018. The product allows the user to create, manage and deliver engaging omnichannel digital experiences to audiences with responsive content, targeted offers, seamlessly integrated applications and consistent branding across channels (web, mobile, and hybrid mobile/web applications and more).
N/A
Pricing
Freshpaint
HCL Digital Experience
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Freshpaint
HCL Digital Experience
Free Trial
Yes
No
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Features
Freshpaint
HCL Digital Experience
Tag Management
Comparison of Tag Management features of Freshpaint and HCL Digital Experience
Feature
Freshpaint
9.3
1 Ratings
12% above category average
HCL Digital Experience
-
Ratings
Tag library
10.01 Ratings
00 Ratings
Tag variable mapping
10.01 Ratings
00 Ratings
Ease of writing custom tags
9.01 Ratings
00 Ratings
Library of JavaScript extensions
8.01 Ratings
00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Freshpaint and HCL Digital Experience
Feature
Freshpaint
8.0
1 Ratings
2% below category average
HCL Digital Experience
-
Ratings
Standard visitor segmentation
8.01 Ratings
00 Ratings
Behavioral visitor segmentation
8.01 Ratings
00 Ratings
Customer Data Management
Comparison of Customer Data Management features of Freshpaint and HCL Digital Experience
Feature
Freshpaint
8.5
1 Ratings
4% above category average
HCL Digital Experience
-
Ratings
Data Connectors
9.01 Ratings
00 Ratings
Data Enhancement
6.01 Ratings
00 Ratings
Data Ingestion
9.01 Ratings
00 Ratings
Data Storage
9.01 Ratings
00 Ratings
Data Visibility
8.01 Ratings
00 Ratings
Event Data
10.01 Ratings
00 Ratings
Security
Comparison of Security features of Freshpaint and HCL Digital Experience
Feature
Freshpaint
-
Ratings
HCL Digital Experience
5.0
5 Ratings
47% below category average
Role-based user permissions
00 Ratings
5.05 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Freshpaint and HCL Digital Experience
Feature
Freshpaint
-
Ratings
HCL Digital Experience
4.1
5 Ratings
64% below category average
API
00 Ratings
4.14 Ratings
Internationalization / multi-language
00 Ratings
4.15 Ratings
Web Content Creation
Comparison of Web Content Creation features of Freshpaint and HCL Digital Experience
Feature
Freshpaint
-
Ratings
HCL Digital Experience
2.9
5 Ratings
84% below category average
WYSIWYG editor
00 Ratings
7.04 Ratings
Code quality / cleanliness
00 Ratings
3.15 Ratings
Admin section
00 Ratings
3.15 Ratings
Page templates
00 Ratings
1.15 Ratings
Library of website themes
00 Ratings
1.15 Ratings
Mobile optimization / responsive design
00 Ratings
4.04 Ratings
Publishing workflow
00 Ratings
1.14 Ratings
Form generator
00 Ratings
3.02 Ratings
Web Content Management
Comparison of Web Content Management features of Freshpaint and HCL Digital Experience
To quickly tag events of utmost importance - immediately be able to then monitor/pull data triggered by these events. Don't need to know anything technical/etc to do this, which is great for large companies in which stakeholders might not have in-depth skillset
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
HCL DX does really well at managing and maintaining the site. It allows the business to basically maintain the site while IT spent time developing new and enhanced functions. The main issue I currently have with HCL DX is not directly with the product but it does play a role. It is difficult finding skilled resources to support HCL DX in my experience.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
With Version 8.5, IBM Web Content Manager introduced in place editing capabilities which allow authors to make content edits on sections of the page instead of going to the content itself. This feature allows authors to make changes in context of the page and preview changes within the actual look and feel of a live page.
Projects provide a collaborative atmosphere for the author community so that authors can interact and work as a team to manage inter-dependent content changes under one project and publish all changes at once, instead of working separately on individual content changes. This brings awareness across authors in an organization and easy knowledge share.
IBM Digital Data Connector is a cool feature that allows [users] to integrate external content sources onto the portal using IBM Web Content Manager presentation components. This allows UI/UX designers to present integrated external data in any manner they want, manage UI changes with an underlying approval process and leverage syndication to push changes live immediately.
IBM Web Content Manager offers a targeted content feature that allows business users to deliver personalized content to customers based on customer demographic information, browsing history and other transaction related information. Any rules created follow the publishing process thereby making it just a configurable item resulting in less turn around to turn on the feature on a website.
IBM Web Content Manager offers 'multi lingual solution' out of the box which allows content creation for almost all popular languages.
Syndication feature has improved a lot and it now provides a detailed views comprising of 'failed items', 'items that have syndicated successfully, 'items in queue'. Failed items view provides detailed and clear cut information of what resulted in failure helping IT to troubleshoot problems easily.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
IBM Web Content Manager should provide some easily usable connectors through a GUI to connect to bring content from custom data sources including connecting to Salesforce and custom databases.
Should further optimize and enhance creation of rich and responsive content driven UIs on various digital channels.
Should further optimize and enhance content personalization features.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
IBM products always moves forward to adapt to new requirements and technologies. I have used versions 6, 6.1, 7 and 8 of IBM WCM, and I know IBM is ready to revamp the tool based on emerging needs, and still provide the capabilities to migrate your old system to the newer versions.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Magento and Prestashop are E-commerce CMS platforms. They are used in a different scale of application than WCM.
Concerning Joomla, it's a useful CMS forsmaller website. Once again this is an other scale of application than WCM Liveray can compete WCM 7 concerning the : ¤ specific development ¤ security ¤ responsive
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info