G-Lock EasyMail7 vs. Aurea Campaign Manager

It helps with managing email lists and reaching out to new potential customers.
It's a decent marketing automation solution for creating and managing drip campaigns. It works, but the fact that it isn't cloud-based, makes it seem like it rarely, if ever, gets improvements to its interface when it could really use some. Its interface feels outdated, when a fresher, more modern design and format could be really useful. The upside to it not being a cloud-based service is you don't have to "rent" it and it's a one-time fee.

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I feel that this is a very good email marking system. You really can accomplish any task needed for your email marketing needs. I think that if a few key features were added, it would really take Lyris HQ over the top. We are very happy with this product and we tell our clients about it when they ask us.

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• Manage various lists.
• Manage different campaigns.
• Allow you to unsubscribe recipients easily.
• Allow you to create an email flow and date them.

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• I like the file import process - quick and efficient.
• List segmentation is thorough.
• Campaign monitoring is easily accessible and accurate.

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• The functionality of the product could be easier.
• It can be tough to find features you're looking for within the product (but they're usually there).
• Scheduling process could be clearer.
• Most features could be streamlined or simplified better.

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• PHP API
• Segmentation
• Creating messages via API calls

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Lyris HQ is a simple tool, but it is highly effective and , for smaller organizations, it can save a lot of time and money.

Super easy to use.

No issue.

Running larger segments can take some time.

I found one really good tech support guru and stuck with him forever.

Implementation was one of the most painful parts for us as we had to find and create our own library to interface with Lyris's SOAP API interface which still to this day is one of the top libraries used in its language.

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They are much better

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• Low risk for investment cost.
• Potential for greater reach to new or existing clients.
• Clumsy interface causes use to take more time, however.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• More defined lists for third party blasts, which turns into more leads for the clients. Which is more money in our pocket.
• Some segmentation pulls do take a long time, thus leading to multiple requests and a time suck for myself.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info