Gammadyne Mailer vs. Listrak

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Gammadyne Mailer
Score 9.1 out of 10
Small Businesses (1-50 employees)
Gammadyne Mailer is Windows software for automating a business's email marketing. Email services are prohibitively expensive for a large mailing list. With Gammadyne Mailer, users can install it and send as many emails as desired. There is only a recurring fee if a user wishes to track opens and clicks. But the vendor states even that is inexpensive, and that users are not required to track the entire mailing list. By utilizing a website's mail server, or renting a cheap server, they state…
$130
one-time fee 5 activations
Listrak
Score 8.8 out of 10
N/A
Listrak, headquartered in Pennsylvania, offers a customer data and marketing platform for retailers that features email marketing with social network engagement, abandoned cart rescue, and in-store data / information retrieval. Listrak is retail-specific and helps create an integrated and personalized customer experience across physical stores, ecommerce stores, social networks, or email, helping retail entities of widely varying sizes, small to large, to achieve their marketing goals. Listrak…N/A
Pricing
Gammadyne MailerListrak
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Gammadyne MailerListrak
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup Fee$50 per hourNo setup fee
Additional DetailsA license entitles the user to five activations. Activations are not restricted to one machine or user. Minor upgrades are free, major upgrades cost one activation.
More Pricing Information
Community Pulse
Gammadyne MailerListrak
Top Pros
Top Cons
Features
Gammadyne MailerListrak
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Gammadyne Mailer
8.4
2 Ratings
4% above category average
Listrak
-
Ratings
WYSIWYG email editor9.02 Ratings00 Ratings
Dynamic content9.12 Ratings00 Ratings
Ability to test dynamic content8.21 Ratings00 Ratings
A/B testing7.31 Ratings00 Ratings
Mobile optimization9.02 Ratings00 Ratings
Email deliverability reporting9.12 Ratings00 Ratings
List management9.12 Ratings00 Ratings
Triggered drip sequences6.41 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Gammadyne Mailer
5.5
1 Ratings
33% below category average
Listrak
-
Ratings
Dashboards5.51 Ratings00 Ratings
Standard reports6.41 Ratings00 Ratings
Custom reports4.51 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Gammadyne Mailer
6.4
1 Ratings
25% below category average
Listrak
-
Ratings
URL Validation6.41 Ratings00 Ratings
Image Validation6.41 Ratings00 Ratings
Spelling and Grammar Check6.41 Ratings00 Ratings
Spam Testing6.41 Ratings00 Ratings
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Gammadyne MailerListrak
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User Ratings
Gammadyne MailerListrak
Likelihood to Recommend
9.0
(2 ratings)
7.1
(10 ratings)
Usability
7.3
(1 ratings)
-
(0 ratings)
Support Rating
8.2
(1 ratings)
-
(0 ratings)
User Testimonials
Gammadyne MailerListrak
Likelihood to Recommend
Gammadyne Corporation
Our email campaigns are simple (we don't require automation) and we don't have a big box CRM. For us, Gammadyne works perfectly. It's simple and cost-effective.
Read full review
Listrak
It is definitely a contender if you run an e-commerce website. It connects with a host of different e-comm platforms (we use Magento) which makes product recommendations, purchase history/amounts, website behavior, etc. a lot easier to segment on and set trigger campaigns or targeted sends. If you're a B2B company, you probably won't want to use Listrak. The tools they have don't accommodate that segment as well as B2C, as many features would go unused since they simply don't make sense. I'm sure there are instances where Listrak would work just fine, but coming from that area previously, it is definitely a B2C tool.
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Pros
Gammadyne Corporation
  • Professional
  • Not SAAS software
  • Lifetime License
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Listrak
  • Segmentation is one of my favorite features. We love being able to pull specific audiences and tailor our marketing to the individual customer.
  • Importing and exporting lists is very self explanatory and easy to manage.
  • The main dash has a great overview of your most recent messages and metrics.
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Cons
Gammadyne Corporation
  • It would help if the tracking reports didn't expire.
  • I would like to see customizing options in the tracking reports.
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Listrak
  • It is rare that I have issues or feel like Listrak has an area to improve in. The company is constantly ahead of the market and making additions/improvements on a monthly basis. That being said ... I have one area to suggest improvements: COMPOSER
  • Composer - Drag & Drop editor: Although their design software with the new 'Composer' is better than your average WYSIWYG editor, their drag & drop editor lacks some basic design tools that stunt your ability to design out-of-the-box email campaigns. I typically write all my email code, so this doesn’t necessarily affect me in a negative manner. But ... if coding emails isn't your strong point, then the lack of design features and limited template selection could be bothersome. (*disclaimer - I do not believe Listrak's drag & drop editor is garbage, but it does fall short when compared to some of its competition.)
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Usability
Gammadyne Corporation
Should be better for UI/UX of the software but Gammadyne work always as expected (That's the most important thing for us)
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Listrak
No answers on this topic
Support Rating
Gammadyne Corporation
Always fast answers
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Listrak
No answers on this topic
Alternatives Considered
Gammadyne Corporation
Read full review
Listrak
The Bronto platform is so similar to Listrak in that it made no sense for us to move unless there were significant cost savings (there weren't). We are so intertwined with Listrak that it would be painful to move for the sake of moving. Klaviyo is very DIY which can be great. We find that we do our best work with hand-holding and account support.
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Return on Investment
Gammadyne Corporation
  • The ability to quickly communicate with our clients via email is always a positive.
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Listrak
  • Increasing our awareness of effective marketing email campaigns
  • Reducing the effectiveness of our campaigns due to the complexity of software and inability to cancel our contract despite being LOYAL customers for 2 years.
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ScreenShots

Gammadyne Mailer Screenshots

Screenshot of HeadersScreenshot of ContentScreenshot of Email TemplatesScreenshot of DatabaseScreenshot of SegmentationScreenshot of Scheduler