TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google AdMob

    Score6.9 out of 10
    N/AAdMob is a mobile advertising platform acquired by Google in 2010.N/A

    Kochava

    Score10 out of 10
    N/AKochava is a mobile attribution and analytics platform for enterprises.N/A
    Pricing
    Google AdMobKochava
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Google AdMobKochava
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Google AdMobKochava
    Considered Both Products
    Google
    No answer on this topic
    Kochava
    No answer on this topic
    Key User Insights
    Would buy again
    90%
    Would buy again
    9 Answers
    No answers on this topic
    Delivers good value for the price
    90%
    Delivers good value for the price
    9 Answers
    No answers on this topic
    Happy with the feature set
    90%
    Happy with the feature set
    9 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    88%
    Lived up to sales and marketing promises
    7 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    9 Answers
    No answers on this topic
    Best Alternatives
    Google AdMobKochava
    Small Businesses
    No answers on this topic
    Firebase Crashlytics
    Score9.8 out of 10
    Medium-sized Companies
    No answers on this topic
    Firebase Crashlytics
    Score9.8 out of 10
    Enterprises
    No answers on this topic
    Flurry Analytics (discontinued)
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google AdMobKochava
    Likelihood to Recommend
    2.9
    (12 ratings)
    8.5
    (4 ratings)
    Usability
    3.0
    (1 ratings)
    3.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    5.0
    (2 ratings)
    User Testimonials
    Google AdMobKochava
    Likelihood to Recommend
    Google
    Google AdMob is the best choice in my opinion for any developer or company looking for a reliable way to monetize their app traffic and generate revenue from relevant ads displayed inside their mobile app, and it can be easily integrated into any IOS or Android App.
    Incentivized
    Read full review
    Kochava
    Beneficial
    for creating a quarterly report of top-quality campaign data sources for the
    company's marketing department, integrated with networks and publications.



    It
    is a marketing solution that is being used to manage and analyze data from
    mobile application campaigns.



    You're
    also helping employees accomplish difficult tasks while keeping company data
    protected.
    Incentivized
    Read full review
    Pros
    Google
    • Provides a complete ad verification system.
    • Integration with Google Analytics.
    • Transmission customization
    • Ad network mediation is a great feature to manage many ad networks at the same time.
    Incentivized
    Read full review
    Kochava
    • Kochava is a full attribution tracking system that includes the ability to track mobile apps and browser versions. It has a well-organized dashboard that provides us with useful information.
    Incentivized
    Read full review
    Cons
    Google
    • Admob has very low prices for impressions or clicks on Android.
    • Admob has very low prices for impressions or clicks in many countries including Europe.
    • Admob is still having certain security issues: allowing sensitive ads on G rated apps.
    • Admob allows multiple-choice banners on G-rated apps while this is not allowed by policy.
    Incentivized
    Read full review
    Kochava
    • Hard to pull reporting
    • often tracking issues, and advertisers seem to have a hard time integrating
    • lack of visibility on many events, and poor fraud detection
    Incentivized
    Read full review
    Usability
    Google
    hard to use, no support
    Read full review
    Kochava
    Not user friendly, poor reporting.
    Incentivized
    Read full review
    Support Rating
    Google
    No answers on this topic
    Kochava
    They have been a bit slow in responding, that's the only reason for the low rating. Otherwise, they are smart and helpful.
    Incentivized
    Read full review
    Alternatives Considered
    Google
    No special reason for choosing Google AdMob. Out point is easy to gain appropriate knowledge from youtube.com and people who work with us. We won't have another similar application so far. However, we feel it works well and makes us happy because of easy function and experience. So I recommend this if we need to apply this for our company activity.
    Incentivized
    Read full review
    Kochava
    It is a wonderful option
    with favorable virtues to be applied in the company's marketing process, it
    allows us to obtain information through consultation and analysis, they are attentive
    and friendly when offering their service and support, it also includes
    functions such as a fraud tool for the management of push consent, very useful
    for additional reports in analysis teams, is also competitive because it is
    providing adequate payment alternatives.
    Incentivized
    Read full review
    Return on Investment
    Google
    • Before I got into it my other friends told me there are way better Ad providers. But being a Google fan I still signed up.
    • Now I remember writing to AdMob, requesting them to give me earning rates... But they never replied. So zero return on investment. They just keep you guessing.
    Read full review
    Kochava
    • Kochava is important because it helps us to study and track smart connections useful for evaluating the success of the marketing process.
    • Kochava provides us with several benefits, including the ability to collect all campaign performance data, as well as the ability to measure how much money we spend on our campaigns.
    • We can also use Kochava's app links and QR codes to boost our conversion.
    • Kochava's BI and third-party solutions provide real-time analytics and excellent reporting.
    Incentivized
    Read full review
    ScreenShots