TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Business Profile

    Score8.4 out of 10
    N/AGoogle Business Profile (formerly Google My Business) is a free tool that allows users to promote a Business Profile and business website on Google Search and Maps. With an account, users can see and connect with customers, post updates to the Business Profile, and see how customers are interacting with a business on Google.N/A

    Vendasta

    Score9.8 out of 10
    N/AVendasta headquartered in Saskatoon provides a white-label local marketing platform aimed at agencies and marketers supporting brick and mortar franchises with local business online toolkits, and their platform that they describe as an end-to-end commerce platform designed for businesses at every stage of growth.

    $49

    per month

    Pricing
    Google Business ProfileVendasta
    Editions & Modules
    No answers on this topic
    Startup
    $49
    per month
    Partner Strategy Consulting
    $150
    per session
    Additonal Markets
    $240
    per month
    Essentials
    $345
    per month
    Agecny Website
    $360
    one-time fee
    Growth
    $575
    per month
    Scale
    1,150
    per month
    Offerings
    Pricing Offerings
    Google Business ProfileVendasta
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    Google Business ProfileVendasta
    Considered Both Products
    Google
    Chose Google Business Profile
    Google My Business is incomparable to any other paid platform for improving SEO quality & ranking. For starters, GMB is a completely free tool and is available to any organization that is capable & willing to be verified as a legitimate establishment & provider of the …
    Incentivized
    Vendasta
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    48 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    47 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    48 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    98%
    Lived up to sales and marketing promises
    40 Answers
    No answers on this topic
    Implementation went as expected
    98%
    Implementation went as expected
    46 Answers
    No answers on this topic
    Best Alternatives
    Google Business ProfileVendasta
    Small Businesses
    No answers on this topic
    Google Business Profile
    Score8.4 out of 10
    Medium-sized Companies
    No answers on this topic
    Google Business Profile
    Score8.4 out of 10
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google Business ProfileVendasta
    Likelihood to Recommend
    9.2
    (48 ratings)
    9.5
    (2 ratings)
    Usability
    8.5
    (3 ratings)
    8.5
    (2 ratings)
    Support Rating
    6.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Google Business ProfileVendasta
    Likelihood to Recommend
    Google
    The great advantage of Google My Business is that any business that complies with the privacy and authentication policy requirements can access all the functionality tools that help promote the business website through the referral system, exchange of opinions with other users and search engine optimization (SEO).
    Incentivized
    Read full review
    Vendasta
    Vendasta is perfect for solo digital marketing agencies that are looking to scale up their business. I've already recommended them to several other marketers, and they profusely thanked me for doing so! As far as acquiring new customers, we've found Vendasta to be a perfect solution for businesses that do not have their own internal marketing department, typically SBAs that only have a Marketing Director, or even just the business owner who wears too many hats. When we've bumped into larger companies that already have their own marketing suite and software set up, then they're usually less interested in adopting our platform.
    Incentivized
    Read full review
    Pros
    Google
    • Google My Business offers us an alert system in our work email, where we receive notifications when there is a new comment or review of our company. This alert system helps us to be aware of each of the opinions written by each client who has received our services, in order to be able to respond to each of them in record time.
    • Google My Business gives me a complete visualization of the clicks, location of the searches of my company and the visits that my business file has received. This visualization allows me to control access and measure the traffic that my business listing is generating in conjunction with the Google Maps service.
    • The update of my company file is done in real time and immediately. I don't have to wait several minutes for my company file to update. When I make a change to my company information, the changes are shown immediately to all clients who consult that business card.
    Incentivized
    Read full review
    Vendasta
    No answers on this topic
    Cons
    Google
    • Like most Google products UX / usability is often lacking whilst feature set strong
    • Changing a locations address can be difficult with support hard to access
    • Clients can add photos, if badly shot / composed these can be detrimental to your brand.
    Incentivized
    Read full review
    Vendasta
    • Their team is so large that sometimes I end up communicating with people who have no familiarity with BRN and our clients, so I end up having to repeat a lot of things to make sure we're on the same page.
    Incentivized
    Read full review
    Usability
    Google
    I gave the Google Business Profile's overall usability an 8 because it doesn't update the directions automatically when you put in an address if a business moves. You also have to go in and manually move the pin. This isn't always easy to do. It would be much easier if the pin updated automatically.
    Incentivized
    Read full review
    Vendasta
    The usability continues to improve. Adding a true mobile app for client use would be a great next step.
    Incentivized
    Read full review
    Support Rating
    Google
    Whether it is technical or customer support, Google My Business excels and suffers in the exact same ways that all other branches of Google do. While you'll eventually figure out the issue, the sheer magnitude of the company comes with expected hurdles, wait times, and support you'd come to expect from other large companies.
    Incentivized
    Read full review
    Vendasta
    No answers on this topic
    Alternatives Considered
    Google
    Google is the most powerful SERP and has much more robust features than Bing Places. Users also statistically trust Google more than Bing and it provides much more authority in the search space. The good news is that Bing Places can be synched with Google My Business which is great and convenient for business owners. It's just another alternative for businesses and I highly recommend that all businesses have an account with both Bing Places and Google My Business for optimal performance.
    Incentivized
    Read full review
    Vendasta
    I don't find anything in your listings that I have used. I have run ads myself. I have built websites myself. I have run email campaigns with other autoresponders myself. Vendasta beats all those.
    Incentivized
    Read full review
    Return on Investment
    Google
    • I don't have any numerical metrics but, we have seen an influx in customers purchasing our hot hands ever since we listed them on Google Business Profile about a year and a month ago. We have since sold over 400 units since listing them as an available item.
    Incentivized
    Read full review
    Vendasta
    No answers on this topic
    ScreenShots