Google Surveys vs. Insocial - Feedback Solutions

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Surveys
Score 7.9 out of 10
N/A
Google Surveys is an app for custom surveys, and is part of Google Apps for Work. The insights from audience targeted surveys can be expressed in instant, easy-to-digest graphs and charts help you make sense of the survey data. Surveys natively integrates with other solutions, allowing you to use data from one product while working in another. Survey responses from real people can be sourced by Google's Opinion Rewards app, where respondents answer questions in exchange for incentives.
$10
per completed survey
Insocial - Feedback Solutions
Score 9.0 out of 10
N/A
Measure moments that matter Insocial provides multiple ways of gathering feedback via different survey skins (surveys designed for any device) and invite methods across different channels (such as email, SMS, livechat, social media and even chatbots. With business rules and a connection to a CRM system, users can decide exactly when a customer should receive a survey from an organisation, to keep the frequency low and the quality of feedback high. Gain actionable…N/A
Pricing
Google SurveysInsocial - Feedback Solutions
Editions & Modules
Surveys
10¢
per completed survey
No answers on this topic
Offerings
Pricing Offerings
Google SurveysInsocial - Feedback Solutions
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeRequired
Additional DetailsPrices are based on the amount of the different touchpoints, channels and locations you want to measure.
More Pricing Information
Community Pulse
Google SurveysInsocial - Feedback Solutions
Features
Google SurveysInsocial - Feedback Solutions
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
Google Surveys
6.4
16 Ratings
22% below category average
Insocial - Feedback Solutions
10.0
1 Ratings
23% above category average
Survey templates6.916 Ratings00 Ratings
Themes6.014 Ratings10.01 Ratings
Custom logo/branding6.413 Ratings10.01 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
Google Surveys
5.7
15 Ratings
38% below category average
Insocial - Feedback Solutions
8.3
1 Ratings
1% below category average
Changes to live survey7.014 Ratings10.01 Ratings
Question design help4.912 Ratings7.01 Ratings
Multiple question types5.115 Ratings8.01 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
Google Surveys
4.6
14 Ratings
56% below category average
Insocial - Feedback Solutions
10.0
1 Ratings
20% above category average
Survey logic flexibility4.614 Ratings10.01 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
Google Surveys
5.9
15 Ratings
30% below category average
Insocial - Feedback Solutions
9.5
1 Ratings
17% above category average
Response tracking5.915 Ratings9.01 Ratings
Data export5.914 Ratings10.01 Ratings
Standard reports6.313 Ratings10.01 Ratings
Custom reports4.911 Ratings9.01 Ratings
Analytics6.613 Ratings00 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
Google Surveys
7.3
15 Ratings
16% below category average
Insocial - Feedback Solutions
-
Ratings
Access controls7.314 Ratings00 Ratings
Compliance7.312 Ratings00 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
Google Surveys
5.1
12 Ratings
45% below category average
Insocial - Feedback Solutions
10.0
1 Ratings
22% above category average
Vendor-offered crowdsourcing5.19 Ratings00 Ratings
Respondent restrictions5.111 Ratings10.01 Ratings
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User Ratings
Google SurveysInsocial - Feedback Solutions
Likelihood to Recommend
6.4
(16 ratings)
-
(0 ratings)
Usability
7.0
(14 ratings)
-
(0 ratings)
Support Rating
7.5
(12 ratings)
-
(0 ratings)
User Testimonials
Google SurveysInsocial - Feedback Solutions
Likelihood to Recommend
Google
Google Surveys is perfect when trying to collaborate with co-workers and find a date & time that works best for them to get together, whether it's for a regular meeting, team photo session, celebratory dinner, or Christmas celebration. It's also great for getting feedback on proposed changes that would affect the team.
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Insocial - Feedback Solutions
We are an international organization that operates in multiple geographies and for us the solution works quite well. Insocial - Feedback Solutions itself is still a relatively small organization, but that has actually not been an issue at all. They're very flexible and helpful as a supplier. There was a close cultural fit between our 2 organizations, which made it into a success. If you are looking for a solution and partner to capture recurring customer sentiment and measure things like NPS, NLS, CSAT, CES and open feedback by using short and concise surveys that also drill down on those scores Insocial - Feedback Solutions can be a great fit.
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Pros
Google
  • Measure the pulse of how our members are feeling (yes/no questions, multiple-choice questions).
  • Learn how students are doing with specific projects (textual-based questions, essay-type answers).
  • Run an election for board members (use of the "other" notation so that people can write in their own choices).
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Insocial - Feedback Solutions
  • Great customer / end user experience. Nice Look & feel
  • Excellent customer service and support
  • Continuously working on improvements based on customer feedback
  • Nice reporting
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Cons
Google
  • While it is very intuitive, there are many ways you can fine-tune your survey (such as word limits, counts, etc) and these are not always obvious where those settings are.
  • I would like to see some ways of changing the formatting (and maybe I just haven't explored that yet), ie: colors, set up on the screen.
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Insocial - Feedback Solutions
  • Survey creation could be easier, although as a customer I did not really feel this pain as our CSM [...] fully unburdoned us
  • I had some comments about the closed loop feedback process and email notification look&feel, however they've already addressed this feedback in the last year with product updates.
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Usability
Google
Relatively simple so that those who are less than familiar with computers can figure it out. User friendly and already embedded with other Google products. Receives an 8 because many features available with Google Surveys are also available with similar, free products on the internet today. Good, but not stellar.
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Insocial - Feedback Solutions
In general it is a very intuitive platform that does not require much training to start working with. Especially for reporting users that are focussed on the results and insights. The CSM team and support department are also very helpful in case you do run into any questions.
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Support Rating
Google
This is by far the only area where I think that there is room for improvement because Google does not respond as fast as I would like them to. We live in a fast-paced world and this is probably the only area where Google can improve on and as a teacher, I find it challenging to wait for a day or two for a response when everything that I am doing in the Google Classroom is running instantly and with no breaks in between.
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Insocial - Feedback Solutions
No answers on this topic
Alternatives Considered
Google
Google is a quick and easy to use survey analysis tool that allows you to send cheap or free surveys to an audience. In comparison to tools like SurveyMonkey I would have more faith in the Google technology and robustness of sample. As we have Microsoft 365, sometimes Microsoft forms is a preferred internal source of surveying for free and easily analysing the data. For more robust and accurate market research projects, or even just insights that I can trust more, I would recommend a Market Research Provider as they offer a lot more options to target a key audience and you can rely on their data a bit more - it is weighted, nationally representative etc. Companies with their own research panels tend to have greater data quality that you can put more trust in
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Insocial - Feedback Solutions
There are multiple solutions that offer similar things. In the end the cutural fit with the vendor made the difference. As a foundation for future collaboration this felt as the best choice and it has proven to be a great choice since. Developments in the product have proven to be fast and based on our feedback, which makes for a great partnership and experience.
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Return on Investment
Google
  • Google Surveys are responded by our customers - dealers, retailers and end users. As it's easy to handle, greater is its adoption and hence it definitely has a good ROI.
  • Employees as internal stakeholders also use it well to drive initiatives & projects within the organization. This enhances their engagement showcasing digital workplace and hence again a good ROI.
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Insocial - Feedback Solutions
  • We have been able to track an upward trend in our global NPS where we could not do this before.
  • We now have more insights on amazing CSAT scores on our services, which also increase Employee Experience
  • We have been enabled to act more directly on customer feedback that drives customer satisfaction and sales or prevents churn
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ScreenShots