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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Wildfire Interactive (Discontinued)

    Score10 out of 10
    N/AWildfire was a social media advertising management software application that was acquired but since discontinued by Google.N/A

    Pocus

    Score8.8 out of 10
    N/AFor product-focused sales, a tool used to build pipeline using AI-powered prospecting, research, and playbook optimization, helping salespersons to find and run the right GTM playbooks.N/A
    Pricing
    Wildfire Interactive (Discontinued)Pocus
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Wildfire Interactive (Discontinued)Pocus
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Wildfire Interactive (Discontinued)Pocus
    Prospecting
    Comparison of Prospecting features of Wildfire Interactive (Discontinued) and Pocus
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    Pocus
    6.9
    3 Ratings
    11% below category average
    Advanced search00 Ratings5.52 Ratings
    Identification of new leads00 Ratings8.33 Ratings
    Best Alternatives
    Wildfire Interactive (Discontinued)Pocus
    Small Businesses
    PromoRepublic
    Score7.4 out of 10
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    No answers on this topic
    Clay
    Score9.3 out of 10
    Enterprises
    No answers on this topic
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Wildfire Interactive (Discontinued)Pocus
    Likelihood to Recommend
    2.0
    (4 ratings)
    9.0
    (3 ratings)
    Likelihood to Renew
    7.9
    (3 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (1 ratings)
    8.3
    (3 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.5
    (2 ratings)
    -
    (0 ratings)
    Online Training
    8.5
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    Wildfire Interactive (Discontinued)Pocus
    Likelihood to Recommend
    Discontinued Products
    The transition to Google has been painful - key contacts are no longer available.
    Read full review
    Pocus
    We do power hours where we focus time to call our accounts. Pocus makes it easy to queue up relevant contacts so we can be more impactful with our time
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Facebook tab implementation. Allows you to easily create and produce functioning social tabs on your brands FB page.
    • Add voting, sweepstakes, poll functionality to your website. Easily implement these campaigns to increase user engagement and TOS.
    Read full review
    Pocus
    • Finding the most active users
    • Managing upcoming renewals
    • Insights into how often people use our software, and what they do on a daily basis
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • More customization - Would like to have the ability to edit more without coding.
    Read full review
    Pocus
    • I would love to see what was the last sequence used in the particular prospect directly from Pocus
    • Pocus to give you dashboard with more insights to understand what is working
    • Ppocus to let you send message directly from the tool
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    Our initial contract with Wildfire Whitelabel was for $30,000/year, as we progressed we found several alternatives for significantly less. We used this to our advantage to lower the second year to $17,000 with the limitation in the level of support (they call this their "core" subscription). Support has been quite bad.

    During our contract, we also asked for quotes on some custom work, but never managed to get an answer (or actual quote). Now two years into our contract, the limitations and lack of development are enough for us to find a different solution. Newcomers to the market like Rafflecopter, WooBox and PunchTab are delivering much better results for a fraction of the price
    Read full review
    Pocus
    No answers on this topic
    Usability
    Discontinued Products
    Very easy to use, almost anyone can learn how to build a comprehensive promotion.
    Read full review
    Pocus
    It’s always pretty easy to use, no issues
    Incentivized
    Read full review
    Reliability and Availability
    Discontinued Products
    I have never been kicked out of Wildfire service. Always up and running.
    Read full review
    Pocus
    No answers on this topic
    Performance
    Discontinued Products
    Easy to perform tasks and quick to upload changes to your promotions.
    Read full review
    Pocus
    No answers on this topic
    Support Rating
    Discontinued Products
    Phone and email support were always available to us when we needed it.
    Read full review
    Pocus
    No answers on this topic
    Online Training
    Discontinued Products
    Gave me a thorough rundown on everything the software does. Sometimes it is difficult to run through it all over the phone/internet, but I was able to figure it out myself.
    Read full review
    Pocus
    No answers on this topic
    Implementation Rating
    Discontinued Products
    Simple to use and very effective in increasing user engagement on both social channels and website. Noticeably helped raise TOS.
    Read full review
    Pocus
    No answers on this topic
    Alternatives Considered
    Discontinued Products
    Wildfire was a merely an adequate social media tool when it existed as a standalone, but it just couldn't compete against other players like Sprout, Falcon, and Sprinklr.
    Incentivized
    Read full review
    Pocus
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • As with any social media management tool, there is a savings on labor hours (rather than doing the manual work)
    • Aggregating all content into one system creates efficiencies for content teams
    Incentivized
    Read full review
    Pocus
    • helps create more pipeline
    • helps with AE productivity
    • allows for easier manual camapaign to be launched
    Incentivized
    Read full review
    ScreenShots

    Pocus Screenshots

    Screenshot of a visualization of how Pocus worksScreenshot of Pocus' AI-powered playbooks to take advantage of high-intent signals like website activity, job changes, and product usage.Screenshot of the interface where Pocus tracks Job Switchers and proactively surfaces them.Screenshot of Pocus' analytics