GoProof vs. Outbrain

In our small membership-based organization, we have many stakeholders both internally and externally. GoProof doesn't require accounts and is extremely user friendly. I find even the most technology-hesitant person is comfortable using GoProof. Many within my company take advantage of a flexible schedule, but that means reviewing marketing projects under deadlines can be tricky. GoProof can be easily accessed and proofs quickly reviewed. The system then notifies all stakeholders of updates so fewer emails need to be sent. It's much more efficient and I find work is completed much faster.

Incentivized

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If your client or organization is running a high volume awareness campaign, Outbrain would be a platform to diversify your mix with. Pretty low maintenance and easy to set up, you can get ads running in a few minutes. If your primary goal is conversions, there are probably better channels you can use where the targeting is a little more transparent and would likely see a higher avg conversion rate.

Incentivized

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• Reviewing design proofs
• Easy for new users to understand
• Commenting history
• Integration with Adobe CC

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• Website network: Outbrain provides high-quality websites in its network so that you can get a quality audience.
• Affordable pricing: The CPC offered by Outbrain is relatively cheaper than other alternatives.
• Content dashboard: The dashboard allows you to edit the content before publishing it on Outbrain's platform.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• Reviewing design and function of email and web pages
• Adobe CC extension occasionally won't load
• More agile foldering/organizing system

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• Customer Service - Speaking to a human is nearly impossible, there is no "chat" function, and no phone number immediately available. Ultimately, I've had to email a generic CS contact and wait several days before heading back.
• High Number of Guidelines - The number of guidelines one must meet before using Outbrain is much higher than any other ad platform I've used. Most of them are highly specific and not necessarily items that a website would have out-of-the-box.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

The use case is very obvious, brand awareness and low cost conversions because of its reach in billions. The platform is easy to use, well sorted and defined with good click optimized algorithms and brands can use it without hesitation. If monitored well and optimized accordingly, this can prove to be one of the best advertising channels.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

We had an account manager assigned to us, but they really didn't offer too much help outside of the financial side of things. We used the self-serve platform with mild suggestions every few weeks from our reps amounting to "spend a bit more here."

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

I prefer GoProof over PageProof. GoProof has a more user-friendly layout and workflow. PageProof has many functions hidden on the screen so it's not as simple to understand. One of the features, in particular, adding other reviewers, is too complicated with PageProof and I am never sure if I am doing it correctly. GoProof allows proofs to be removed by an administrator no matter the status of the creator. With PageProof, I have proofs sitting in my inbox for months that were unfinished for a reason but I can't remove them. PageProof does allow emails and webpage to be sent through the system to review function and design. It's a really great feature that I wish GoProof had.

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Here at AdRizer my personal ad sources primarily revolve around Google Ads & Outbrain. Taboola is extremely similar to Outbrain minus the fact that strategies are dictated on the account level unlike by campaign with Outbrain

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• Went completely paperless and sold two large printers
• Flexible employee schedules no longer hinders project flow
• Work from home is possible and very easy

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• None. My perspective is that further testing is needed as well as additional tracking capabilities applied to be able to assess value. However, it's a CPC model and relatively inexpensive in regards to additional reach, especially if it's packaged in with an Earned media push into the marketplace.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info