TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Heropost

    Score8.4 out of 10
    N/AN/A

    $997

    per year

    Semrush

    Score8.5 out of 10
    N/ASemrush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC campaigning and locate low-cost / high-yield keywords, analysis of competitors who co-occupy desired ad and listing spaces, domain vs. domain analysis, as well as site audit and domain tracking. Semrush can…

    $139.95

    per month

    Pricing
    HeropostSemrush
    Editions & Modules
    Basic
    $997
    per year
    Pro
    $139.95
    per month
    Guru
    $249.95
    per month
    Business
    $499.95
    per month
    Offerings
    Pricing Offerings
    HeropostSemrush
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—17% discount for annual pricing.
    More Pricing Information
    Community Pulse
    HeropostSemrush
    Considered Both Products
    Heropost Media
    No answer on this topic
    Semrush
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    107 Answers
    Delivers good value for the price
    No answers on this topic
    98%
    Delivers good value for the price
    95 Answers
    Happy with the feature set
    No answers on this topic
    99%
    Happy with the feature set
    106 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    99%
    Lived up to sales and marketing promises
    97 Answers
    Implementation went as expected
    No answers on this topic
    99%
    Implementation went as expected
    95 Answers
    Features
    HeropostSemrush
    Listening/monitoring
    Comparison of Listening/monitoring features of Heropost and Semrush
    Feature
    Heropost
    7.8
    1 Ratings
    2% above category average
    Semrush
    -
    Ratings
    Boolean keyword searches7.01 Ratings00 Ratings
    Filtering out noise/spam7.01 Ratings00 Ratings
    Sentiment analysis8.01 Ratings00 Ratings
    Broad channel coverage9.01 Ratings00 Ratings
    Publishing
    Comparison of Publishing features of Heropost and Semrush
    Feature
    Heropost
    9.8
    1 Ratings
    18% above category average
    Semrush
    -
    Ratings
    Content planning and scheduling10.01 Ratings00 Ratings
    Audience targeting9.01 Ratings00 Ratings
    Content optimization10.01 Ratings00 Ratings
    Workflow management10.01 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Heropost and Semrush
    Feature
    Heropost
    9.0
    1 Ratings
    10% above category average
    Semrush
    -
    Ratings
    Automated routing and prioritization8.01 Ratings00 Ratings
    Customer interaction histories9.01 Ratings00 Ratings
    Bulk actions10.01 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of Heropost and Semrush
    Feature
    Heropost
    6.5
    1 Ratings
    17% below category average
    Semrush
    -
    Ratings
    Lead generation6.01 Ratings00 Ratings
    Content marketing7.01 Ratings00 Ratings
    Paid media management5.01 Ratings00 Ratings
    Campaigns and promotions8.01 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Heropost and Semrush
    Feature
    Heropost
    9.1
    1 Ratings
    9% above category average
    Semrush
    -
    Ratings
    Twitter9.01 Ratings00 Ratings
    Facebook10.01 Ratings00 Ratings
    LinkedIn10.01 Ratings00 Ratings
    Google+5.01 Ratings00 Ratings
    Instagram10.01 Ratings00 Ratings
    Pinterest10.01 Ratings00 Ratings
    YouTube10.01 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Heropost and Semrush
    Feature
    Heropost
    7.3
    1 Ratings
    6% below category average
    Semrush
    -
    Ratings
    Campaign success analytics8.01 Ratings00 Ratings
    Real-time tracking9.01 Ratings00 Ratings
    Competitor analysis5.01 Ratings00 Ratings
    Account management
    Comparison of Account management features of Heropost and Semrush
    Feature
    Heropost
    10.0
    1 Ratings
    23% above category average
    Semrush
    -
    Ratings
    Role-based user permissions & privileges10.01 Ratings00 Ratings
    Mobile access10.01 Ratings00 Ratings
    SEO
    Comparison of SEO features of Heropost and Semrush
    Feature
    Heropost
    -
    Ratings
    Semrush
    8.0
    154 Ratings
    4% above category average
    Keyword analysis00 Ratings8.6154 Ratings
    Backlink management00 Ratings8.4147 Ratings
    SERP ranking tracking00 Ratings8.4150 Ratings
    Page grader00 Ratings7.9129 Ratings
    Competitive analysis00 Ratings8.5149 Ratings
    Site audit / diagnostics00 Ratings8.0150 Ratings
    Site recommendations00 Ratings7.7139 Ratings
    Task management00 Ratings6.491 Ratings
    SEO Channels
    Comparison of SEO Channels features of Heropost and Semrush
    Feature
    Heropost
    -
    Ratings
    Semrush
    8.2
    140 Ratings
    8% above category average
    Local SEO00 Ratings8.1128 Ratings
    Social SEO00 Ratings8.0106 Ratings
    Mobile SEO00 Ratings8.5113 Ratings
    Global SEO00 Ratings8.1114 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Heropost and Semrush
    Feature
    Heropost
    -
    Ratings
    Semrush
    8.4
    125 Ratings
    0% below category average
    Multi-domain support00 Ratings8.1115 Ratings
    Integration with web analytics tools00 Ratings8.7119 Ratings
    Best Alternatives
    HeropostSemrush
    Small Businesses
    Sendible
    Score7.2 out of 10
    Serpstat
    Score10 out of 10
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    Yoast
    Score8.5 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    HeropostSemrush
    Likelihood to Recommend
    8.0
    (1 ratings)
    8.2
    (154 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.1
    (3 ratings)
    Usability
    9.0
    (1 ratings)
    8.2
    (10 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Performance
    -
    (0 ratings)
    7.3
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.9
    (17 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.3
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    HeropostSemrush
    Likelihood to Recommend
    Heropost Media
    It is great for managing multiple poster's social media accounts. I currently have four clients whose social media campaigns I manage. Heropost allows me to set up groups for each client so that I can schedule posts (of all different types of media) for their specific social media mixes. This is a terrific feature and makes my job a LOT easier.
    Read full review
    Semrush
    This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results.
    Incentivized
    Read full review
    Pros
    Heropost Media
    • Multi Platform Integration Of Accounts
    • Publish All Feature to all accounts
    • Many different client accounts on one place
    • Pre made and stored hash tags and captiosn
    • ability to schedule way in the future.
    Incentivized
    Read full review
    Semrush
    • Great visuals for keyword position tracking, love that you can see the page that is ranking
    • Enjoyed the auto-generated reporting feature (specifically in the context of keyword position tracking)
    • Shows many different and useful views for competitive research
    • Great templated keyword research tools for those who are not as hands-on with SEO
    • I LOVE the Keyword Magic Tool for honing in on longtail, high-opportunity keywords
    Read full review
    Cons
    Heropost Media
    • Two social media outlets that DID work but no longer connect are Google Business and X (formerly Twitter). These need to be added back in. CRUCIAL!
    • Update Lifetime Access software option instead of abandoning it. Purchasers helped get Heropost off the ground...
    • I don't have any other issues with the software.
    Read full review
    Semrush
    • Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating
    • Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT)
    • Tracking multiple keywords, across multiple clients can be costly
    Read full review
    Likelihood to Renew
    Heropost Media
    No answers on this topic
    Semrush
    I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use.
    Incentivized
    Read full review
    Usability
    Heropost Media
    Heropost is ALMOST perfect! Content creation, scheduling, posting and analytics are all right there! The ONLY drawback that I have found is that two of our main social media networks are not currently able to connect to Heropost, due to some API changes. I REALLY hope that these can get worked out. If they do, this rating goes to 10!
    Read full review
    Semrush
    The interface is a little less intuitive than it could be. The data is often available but filtering and manipulating the data can be a little difficult at times. Expanded comparisons would be helpful since most of the time seeing more than a few competitors at a time allows for a better sense of how to forecast.
    Incentivized
    Read full review
    Reliability and Availability
    Heropost Media
    No answers on this topic
    Semrush
    Semrush available when you need it!
    Read full review
    Performance
    Heropost Media
    No answers on this topic
    Semrush
    SemRush performs well with few errors!
    Read full review
    Support Rating
    Heropost Media
    No answers on this topic
    Semrush
    I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!
    Read full review
    Implementation Rating
    Heropost Media
    No answers on this topic
    Semrush
    I did it by myself and do not have a comment!
    Read full review
    Alternatives Considered
    Heropost Media
    These other apps like Hootsuite and Metricool are way to over priced and are glitchy to say the least. HeroPost seems to me to be the most solid and reliable work horse in the game. I use it daily and my team use it daily and it never lags or breaks. I would have to say that the heropost user interface is just fantastic
    Incentivized
    Read full review
    Semrush
    We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space.
    Incentivized
    Read full review
    Scalability
    Heropost Media
    No answers on this topic
    Semrush
    Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed.
    Read full review
    Return on Investment
    Heropost Media
    • The speed in which it has increased our work output is amazing
    • could be better with adding more specific bits for facebook and youtube thumbnails on the publish all feature
    • Easy to use and super simple set up!
    Incentivized
    Read full review
    Semrush
    • Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries.
    • The site checks available with Semrush have helped us to pitch and sell our services, securing new clients.
    Incentivized
    Read full review
    ScreenShots