TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    HG Insights Platform

    Score9.2 out of 10
    Enterprise companies (1,001+ employees)
    The HG Insights platform provides a view into global industries, markets, and companies allowing users to identify the most valuable opportunities and build strategies to maximize revenue and accelerate growth.N/A

    Varicent

    Score8 out of 10
    N/AFrom quotas to sales and compensation, Varicent helps revenue leaders in enterprise organizations chart a more effective, connected path to revenue by providing vital data, insights, and sales go-to-market planning tools.N/A
    Pricing
    HG Insights PlatformVaricent
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    HG Insights PlatformVaricent
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    HG Insights PlatformVaricent
    Considered Both Products
    HG Insights
    No answer on this topic
    Varicent
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    41 Answers
    92%
    Would buy again
    35 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    28 Answers
    97%
    Delivers good value for the price
    31 Answers
    Happy with the feature set
    98%
    Happy with the feature set
    40 Answers
    95%
    Happy with the feature set
    36 Answers
    Lived up to sales and marketing promises
    93%
    Lived up to sales and marketing promises
    27 Answers
    77%
    Lived up to sales and marketing promises
    20 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    30 Answers
    81%
    Implementation went as expected
    25 Answers
    Features
    HG Insights PlatformVaricent
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of HG Insights Platform and Varicent
    Feature
    HG Insights Platform
    9.1
    36 Ratings
    1% below category average
    Varicent
    -
    Ratings
    Company information8.336 Ratings00 Ratings
    Financial Research
    Comparison of Financial Research features of HG Insights Platform and Varicent
    Feature
    HG Insights Platform
    8.3
    34 Ratings
    2% above category average
    Varicent
    -
    Ratings
    Industry-Specific Information8.529 Ratings00 Ratings
    Search Tools8.130 Ratings00 Ratings
    Market Research
    Comparison of Market Research features of HG Insights Platform and Varicent
    Feature
    HG Insights Platform
    8.1
    36 Ratings
    0% below category average
    Varicent
    -
    Ratings
    Competitor Research7.933 Ratings00 Ratings
    Market Insights and Reports8.334 Ratings00 Ratings
    Sales ICM
    Comparison of Sales ICM features of HG Insights Platform and Varicent
    Feature
    HG Insights Platform
    -
    Ratings
    Varicent
    6.7
    55 Ratings
    16% below category average
    Sales compensation plan creation00 Ratings7.148 Ratings
    Complex sales crediting00 Ratings7.548 Ratings
    Sales compensation process automation00 Ratings7.452 Ratings
    Incentive auditing/regulation compliance00 Ratings6.546 Ratings
    Sales compensation dashboards & forecasting00 Ratings6.447 Ratings
    Incentive modeling00 Ratings6.243 Ratings
    Agile incentive strategy00 Ratings6.538 Ratings
    ICM mobile visibility00 Ratings6.232 Ratings
    Best Alternatives
    HG Insights PlatformVaricent
    Small Businesses
    No answers on this topic
    No answers on this topic
    Medium-sized Companies
    Comscore Ad Metrix
    Score8 out of 10
    Everstage
    Score9.1 out of 10
    Enterprises
    Sprinklr Insights
    Score7.5 out of 10
    CaptivateIQ
    Score9.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    HG Insights PlatformVaricent
    Likelihood to Recommend
    9.2
    (43 ratings)
    7.3
    (67 ratings)
    Likelihood to Renew
    7.0
    (1 ratings)
    4.8
    (15 ratings)
    Usability
    8.6
    (41 ratings)
    7.0
    (59 ratings)
    Availability
    -
    (0 ratings)
    5.2
    (3 ratings)
    Performance
    -
    (0 ratings)
    5.8
    (3 ratings)
    Support Rating
    -
    (0 ratings)
    6.8
    (6 ratings)
    In-Person Training
    -
    (0 ratings)
    7.7
    (2 ratings)
    Online Training
    -
    (0 ratings)
    7.7
    (2 ratings)
    Implementation Rating
    -
    (0 ratings)
    6.8
    (6 ratings)
    Configurability
    -
    (0 ratings)
    5.2
    (3 ratings)
    Ease of integration
    -
    (0 ratings)
    4.3
    (3 ratings)
    Product Scalability
    -
    (0 ratings)
    6.8
    (58 ratings)
    Vendor post-sale
    -
    (0 ratings)
    5.9
    (3 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    5.9
    (3 ratings)
    User Testimonials
    HG Insights PlatformVaricent
    Likelihood to Recommend
    HG Insights
    If you're trying to find or build prompts for your team to get the data they need to make them go ahead. For example, we use it to find our accounts and prospects who are using voice agents. It was very valuable to get that information. So yeah, definitely you can use that.
    Incentivized
    Read full review
    Varicent
    For the use cases we have at the bank, ICM is a perfect solution. For any bank or institution that has similar requirements, ICM would be a perfect solution. But I also think for any use case that has any sort of incentives based on Sales done, this would work amazing, as both Calculations and reports are handled by ICM very well; it's an all-in-one solution, I feel like.
    Incentivized
    Read full review
    Pros
    HG Insights
    • It works great for seeing if the site or app for a company is hosted on AWS.
    • Intricately uses a different approach (vs the other tools we use) - which helps confirm from another angle.
    • It has a great google chrome plug-in.
    • UI/UX is modern and clean.
    Incentivized
    Read full review
    Varicent
    • Flexibility - Varicent is not template based. You can implement the model specifically for your organisation.
    • Scalability - Since it is not stick to templates you are able to expand the model for other domains as well.
    • Reporting - Several ways of reporting are possible and each has their own benefit/purpose.
    • Strong/Powerfull Calculation Engine delivering fast results/speed to insight
    • User Interface is minimized to what you need and is not showing off all the functions it can "also" do
    • Strong audittrail
    • Appears to be almost unlimited in what you are able to create
    Read full review
    Cons
    HG Insights
    • integration with SFDC could be better
    • Sometime provides back an incorrect/no match when a better is available from an uploaded file, though this is getting slightly better
    • A way to gauge how many hits you will get off an intent topic before selecting them so you don't feel like one is going to waste could be useful.
    Incentivized
    Read full review
    Varicent
    • As [the] model gets more and more transactional data, the calculation time increases. This should/can be handled internally with better model optimization.
    • Migrating from one env to other sometimes is challenging. There can be better 'Alerts' or 'Explanation' provided to handle it or at least to give a hint of the error.
    • For managers viewing their rep's report, the access part can be made easier. It should be linked to Payee hierarchy and access can be done automatically.
    Incentivized
    Read full review
    Likelihood to Renew
    HG Insights
    We are using it to identifying Account that uses Support tool and it has been a huge game changer for our organization as it has helped Sales team when they are prospecting Accounts to target these Accounts with knowledge that gives them the edge to win the deal. Plus using it with clay integration is very helpful for us.
    Incentivized
    Read full review
    Varicent
    Customer support from IBM is impeccable. They are quick to respond and they don't nickel and dime you for every request you make. Their goal is to ensure your success and as a user, I really feel like they listen to my concerns. That's not to say there are no problems. All software has its issues, but I don't feel like those issues fall on deaf ears.
    Read full review
    Usability
    HG Insights
    It’s very easy to use, and the team is very responsive and friendly to work with. The information is unique and usable and can complement some of the data we get from call recordings. The integration with Salesforce is easy to implement and offers good insights into our database.
    Incentivized
    Read full review
    Varicent
    Any calculations can be implemented as there are hardly any limitations on complexity. However, online real-time usability is lacking - a simple user enters, and the system calculates work in a way that it is in the browser and hence still needs overnight to be properly reflected in the batch calculations and backend tables.
    Incentivized
    Read full review
    Reliability and Availability
    HG Insights
    No answers on this topic
    Varicent
    Never went down in last 3 years that I worked with it (every hour of the day basically). That is a 10 in my book.
    Read full review
    Performance
    HG Insights
    No answers on this topic
    Varicent
    All is fast, but with API's it is sometimes slower due to the application we are pulling data from. Reports are loaded directly or within seconds and our reports are very detailed with many columns and rows.
    Read full review
    Support Rating
    HG Insights
    No answers on this topic
    Varicent
    Giving a 10 would suggest there is no room for improvement. I don't feel like their support is perfect. However, I have never met another team that was more dedicated to making sure we get what we want and need.
    Read full review
    In-Person Training
    HG Insights
    No answers on this topic
    Varicent
    The training was good in general with a nice trainer as well. But, the training could be better if it is more focussed on our process/data etc.
    Read full review
    Online Training
    HG Insights
    No answers on this topic
    Varicent
    There is a learning portal with many videos about navigation, creating reports and managing your model.
    Read full review
    Implementation Rating
    HG Insights
    No answers on this topic
    Varicent
    Test test test. Make sure that the product is calculating everyone 100% correctly. DO NOT accept a 70% pass rate as some companies would like to have you believe is acceptable. This means conducting thorough testing by providing 100% of all expected results, but it will be worth it when you know that the compensation plans are working entirely as expected.
    Read full review
    Alternatives Considered
    HG Insights
    - Sales Intel seems to be more of a direct competition. Their human research seems to be something interesting. Also the claim to focus on firmographics - We went with Bombora for intent technology in the past - We did not move forward with 6sense
    Incentivized
    Read full review
    Varicent
    In 2015, we used a scorecard containing 80 attributes in our review of Oracle, Callidus, and Xactly & Varicent. Oracle did not have true self serve capabilities- programming was heavily required, not intuitive, out of the box functionality was limited. Callidus & Xactly could not provide us a demo using our data, statements could not be sent out in bulk form, difficulty in importing/exporting to CRM. Varicent excelled in most areas and was the clear winner.
    Read full review
    Scalability
    HG Insights
    No answers on this topic
    Varicent
    It is very scalable and adaptable to changing complexities of calculations and business rules under a variety of different scenarios. It does not get full points because in large data loads the time needed to calculate and import the data increases exponentially and may cause issues related to timing potentially.
    Incentivized
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    Return on Investment
    HG Insights
    • I don't massively get involved in financial matters, but the propensity models we use internally to help run our campaigns are certainly a big factor when our sales people approach our clients.
    • Every campaign sold now comes with a flat data fee for us to run and use a propensity model for the activity we complete on behalf of our clients.
    • Whilst the client will never see the raw data behind the model (of which HG does play a part along with our other data sources) they are briefed on the methodology and reasoning behind them.
    Incentivized
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    Varicent
    • Compliance - with a central system used for calculation incentive payments and commissions, we are able to provide reports and data showing every detail of how payments are calculated and why they are justified. We can also identify anomalies and outliers.
    • Integration with our payroll system is seamless. Except for regular pay, nothing goes to payroll without going through ICM. The process for paying incentives/bonuses/commissions is now very structured and efficient.
    Incentivized
    Read full review
    ScreenShots

    HG Insights Platform Screenshots

    Screenshot of the welcome screen.Screenshot of the HG Insights Opportunity Generator.Screenshot of HG Insights' Market Analyzer, used to interactively explore and act on your total addressable market, competitive dynamics, and whitespace with speed and confidence.

    Varicent Screenshots

    Screenshot of Varicent providing clarity and transparency to sellers, helping them to find answers faster and have confidence in compensation plans.Screenshot of Tools for sellers that help them align strategic initiatives, and that help them understand which deals will help them win.Screenshot of Varicent ICM model compensation plans that display the financial impact of changes. Its ability to more accurately forecast commission payouts with “what-if” assumptions, users can budget more effectively for sales compensation costs, manage target total compensation for sales representatives and assess plan effectiveness.Screenshot of Shareable information sent to the right people to drive the right results.