IBM InfoSphere Information Server vs. Madison Logic Platform

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
IBM InfoSphere Information Server
Score 8.0 out of 10
N/A
IBM InfoSphere Information Server is a data integration platform used to understand, cleanse, monitor and transform data. The offerings provide massively parallel processing (MPP) capabilities.N/A
Madison Logic Platform
Score 8.0 out of 10
N/A
The Madison Logic Platform is an account-based marketing product that includes an ABM-centric data management platform (DMP) that allows users to target ads and other content on an account basis. Activate ABM integrates with the user's CRM and Marketing Automation platforms, and leverages the vendor's network of 1,600+ B2B publishers for content syndication.N/A
Pricing
IBM InfoSphere Information ServerMadison Logic Platform
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
IBM InfoSphere Information ServerMadison Logic Platform
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
IBM InfoSphere Information ServerMadison Logic Platform
Features
IBM InfoSphere Information ServerMadison Logic Platform
Data Source Connection
Comparison of Data Source Connection features of Product A and Product B
IBM InfoSphere Information Server
8.7
4 Ratings
5% above category average
Madison Logic Platform
-
Ratings
Connect to traditional data sources9.94 Ratings00 Ratings
Connecto to Big Data and NoSQL7.54 Ratings00 Ratings
Data Transformations
Comparison of Data Transformations features of Product A and Product B
IBM InfoSphere Information Server
9.6
4 Ratings
17% above category average
Madison Logic Platform
-
Ratings
Simple transformations10.04 Ratings00 Ratings
Complex transformations9.24 Ratings00 Ratings
Data Modeling
Comparison of Data Modeling features of Product A and Product B
IBM InfoSphere Information Server
8.0
4 Ratings
2% above category average
Madison Logic Platform
-
Ratings
Data model creation8.72 Ratings00 Ratings
Metadata management7.74 Ratings00 Ratings
Business rules and workflow8.44 Ratings00 Ratings
Collaboration8.04 Ratings00 Ratings
Testing and debugging7.14 Ratings00 Ratings
Data Governance
Comparison of Data Governance features of Product A and Product B
IBM InfoSphere Information Server
9.7
4 Ratings
19% above category average
Madison Logic Platform
-
Ratings
Integration with data quality tools10.04 Ratings00 Ratings
Integration with MDM tools9.53 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
IBM InfoSphere Information Server
-
Ratings
Madison Logic Platform
8.2
1 Ratings
8% above category average
Automated routing and prioritization00 Ratings8.01 Ratings
Customer interaction histories00 Ratings9.01 Ratings
Syndicated content00 Ratings10.01 Ratings
Personalization00 Ratings7.01 Ratings
Engagement data tracking00 Ratings7.01 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
IBM InfoSphere Information Server
-
Ratings
Madison Logic Platform
6.7
1 Ratings
13% below category average
Standard visitor segmentation00 Ratings8.01 Ratings
Behavioral visitor segmentation00 Ratings6.01 Ratings
ABM sales intelligence00 Ratings6.01 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
IBM InfoSphere Information Server
-
Ratings
Madison Logic Platform
8.0
1 Ratings
6% above category average
3rd party intent signals00 Ratings8.01 Ratings
Downstream intent signals00 Ratings6.01 Ratings
Account identification00 Ratings10.01 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
IBM InfoSphere Information Server
-
Ratings
Madison Logic Platform
6.0
1 Ratings
27% below category average
Automated workflow & orchestration00 Ratings6.01 Ratings
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User Ratings
IBM InfoSphere Information ServerMadison Logic Platform
Likelihood to Recommend
8.9
(5 ratings)
8.0
(3 ratings)
Likelihood to Renew
8.0
(1 ratings)
-
(0 ratings)
Usability
-
(0 ratings)
6.0
(1 ratings)
User Testimonials
IBM InfoSphere Information ServerMadison Logic Platform
Likelihood to Recommend
IBM
Information Server is extremely useful to replace manual developments that require a lot of coding effort. It significantly increases the productivity of the initial development and the future maintenance of the processes since it has a visual development environment with self-documentation.
Read full review
Madison Logic
In the past few years, I've worked with several content syndication service providers. And the industry has progressed significantly. I'm happy to say that this year's lead quality is especially good! Our ABM program has very strict standards, and the team adheres to those requirements. Team members who are always quick to respond. Willing to swap out stale leads. They're a definite must-see!
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Pros
IBM
  • IIS best for ETL ,not ELT , and many and diffrent source systems.
  • It also can process big data , unstuctured data
  • It is not only DWH , you can use infosphere for analys and see the bigger architecture of your OLTP systems
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Madison Logic
  • Data insights
  • Performance reports
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Cons
IBM
  • I would be nice to have a new web development environment for DataStage.
  • Connectivity Packs such as Pack for SAP Application are a little pricey.
  • It is confusing for new developers the possibility of developing jobs using different execution engines such as Parallel or Server.
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Madison Logic
  • Sometimes, contacts aren't aware that the content they downloaded is from our specific business - so more branding options?
  • Ability to improve the layout of landing pages
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Likelihood to Renew
IBM
  • Scale of implementation
  • IBM techsupport
Read full review
Madison Logic
No answers on this topic
Usability
IBM
No answers on this topic
Madison Logic
Found it to be a slightly unintuitive interface The sidebar of Console vs. Dashboard can be confusing, and in general navigating around doesn't feel particularly seamless
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Alternatives Considered
IBM
DataStage is more robust and stable than ODI The ability to perform complex transformations or implement business rules is much more developed in DS
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Madison Logic
To help us achieve our goals, Madison Logic's customer success team goes above and beyond to support our team. The Madison Logic team is happy to help you succeed, whether it's through platform demonstrations, weekly exports to our priority accounts, or guidance on how to effectively plan our campaigns. The Madison Logic team also provides us with account-based insights, which we can then use to generate leads for our clients. A great team to work with, as well as a great platform to implement our approach.
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Return on Investment
IBM
  • Productivity of the development of integration processes.
  • Better documentation and governance.
  • Reduce training costs of various technologies.
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Madison Logic
  • It has allowed me to pivot during campaigns to promote content that had a greater impact on my demand generation efforts.
  • During a campaign, my company's reporting system was not working correctly. I was able to use the Madison Logic Platform to show campaign performance.
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ScreenShots