Iconosquare vs. Postfity.com

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Iconosquare
Score 5.1 out of 10
N/A
"Iconosquare is a social media analytics and management platform helping brands and Agencies with in-depth reporting and analysis for Instagram, Facebook, Twitter, LinkedIn, and TikTok." Iconosquare's social media analytics aim to enable users to: Make strategic decisions for Instagram, Facebook and Twitter based on concrete data; Build a brand using statistics; Save time with content scheduling, in-depth…
$29
per month
Postfity.com
Score 7.0 out of 10
N/A
A tool to help speed up, automate, and schedule posts to Facebook, Instagram, Twitter, LinkedIn and VKontakte. With Postfity users can post to multiple social profiles, schedule and queue content (text, graphics, and videos), import bulk posts from files, add watermarks, gather all data and archives in one place, and get post suggestions (Post Ideas). Postfity helps teams create drafts and send them for approval, delegate social media management to different members of a…N/A
Pricing
IconosquarePostfity.com
Editions & Modules
Single
$29
per month per user
Team
$49
per month
Custom
Contact Us
per month
No answers on this topic
Offerings
Pricing Offerings
IconosquarePostfity.com
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
IconosquarePostfity.com
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IconosquarePostfity.com
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User Ratings
IconosquarePostfity.com
Likelihood to Recommend
8.0
(9 ratings)
7.0
(1 ratings)
Support Rating
9.4
(3 ratings)
-
(0 ratings)
User Testimonials
IconosquarePostfity.com
Likelihood to Recommend
Tripnity (ICONOSQUARE)
A good match for someone looking into Iconosquare would be a social media manager looking to streamline their analytics process. It is for someone who may be pulling these numbers manually and wants a centralized location to pull numbers across platforms. Iconosquare also allows you to schedule your content, which provides another one-stop shop. Where it would be less suited is someone who may not use more than one social platform.
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Postfity
This is a great tool for someone who is a small business owner and needs to get posts out fast. It gives great ideas to use instantly vs having to harvest your own content.
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Pros
Tripnity (ICONOSQUARE)
  • Provides in-depth analytics on engagement.
  • Provides in-depth analytics on consistencies among your follower base.
  • Provides insight into ways to grow your followership and refine your content.
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Postfity
  • Ideas tab allows for quick industry related posts.
  • Calendar allows for scheduling posts.
  • Being able to connect multiple channels.
  • Great UI for someone who has no social media experience.
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Cons
Tripnity (ICONOSQUARE)
  • Manipulating data can be difficult.
  • Paid and organic posts couldn't be separated.
  • Tracking story posts you wanted to group is messy.
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Postfity
  • Analytics could be way more in depth. I get more data from Facebook itself.
  • I'm not sure the cover photo tab makes sense unless you are changing it all the time.
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Support Rating
Tripnity (ICONOSQUARE)
We never had a problem with customer support, nor really needed it. The UX of the site was easy to follow and simple to use.
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Postfity
No answers on this topic
Alternatives Considered
Tripnity (ICONOSQUARE)
We focus primarily on Instagram with our social media strategy, so Iconosquare delivers the best experience by far for that platform
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Postfity
Hootsuite is very similar but seems to have gone up in cost over the years. This is very affordable compared to others. Hubspot requires you to be a user of their CMS to use similar features as Postify.com.
Read full review
Return on Investment
Tripnity (ICONOSQUARE)
  • It's allowed us to view IG story metrics even after they have passed over the 14 day review in Instagram Insights
  • The graphs are easy for us to send to clients as they are not very complex or complicated to read
  • There have been no issues or errors with retrieving data with a quick turnaround.
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Postfity
  • I can stay top of mind to clients by posting on social media more frequently.
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ScreenShots

Iconosquare Screenshots

Screenshot of Performance analytics overviewScreenshot of Media ViewerScreenshot of Industry BenchmarkScreenshot of Competitor trackingScreenshot of Schedule postsScreenshot of Comments management