TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Impact

    Score8.7 out of 10
    N/AImpact Radius is a partner management platform from the company of the same name in Santa Barbara, California. The platform touts tag management without technical assistance for marketers, tracking of all media channels for multi-channel and mobile marketing, call tracking for inbound calls, and affiliate / partner program management capabilities. Central to the platform is the Partner Manager, with its pay-for-performance affiliate management capabilities.N/A

    MediaAlpha Demand Platform

    N/AN/AN/AN/A

    SAS 360 Plan

    Score8.9 out of 10
    N/AFormerly SAS Marketing Operations Management, a solution to integrate and manage all marketing processes for greater consistency, efficiency and effectiveness – from marketing strategy development and planning to content creation, campaign execution and post-campaign analysis.N/A
    Pricing
    ImpactMediaAlpha Demand PlatformSAS 360 Plan
    Editions & Modules
    No answers on this topic
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    ImpactMediaAlpha Demand PlatformSAS 360 Plan
    Free Trial
    NoNoNo
    Free/Freemium Version
    NoNoNo
    Premium Consulting/Integration Services
    NoNoNo
    Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
    Additional Details———
    More Pricing Information
    Community Pulse
    ImpactMediaAlpha Demand PlatformSAS 360 Plan
    Considered Multiple Products
    Impact
    No answer on this topic
    MediaAlpha
    No answer on this topic
    SAS
    No answer on this topic
    Key User Insights
    Would buy again
    85%
    Would buy again
    17 Answers
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    82%
    Delivers good value for the price
    14 Answers
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    95%
    Happy with the feature set
    19 Answers
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    77%
    Lived up to sales and marketing promises
    10 Answers
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    79%
    Implementation went as expected
    11 Answers
    No answers on this topic
    No answers on this topic
    Features
    ImpactMediaAlpha Demand PlatformSAS 360 Plan
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Impact and MediaAlpha Demand Platform and SAS 360 Plan
    Feature
    Impact
    7.0
    2 Ratings
    6% above category average
    MediaAlpha Demand Platform
    -
    Ratings
    SAS 360 Plan
    -
    Ratings
    Dashboards7.02 Ratings00 Ratings00 Ratings
    Standard reports7.02 Ratings00 Ratings00 Ratings
    Custom reports7.02 Ratings00 Ratings00 Ratings
    Partner performance analytics7.02 Ratings00 Ratings00 Ratings
    Content Management Capabilties
    Comparison of Content Management Capabilties features of Impact and MediaAlpha Demand Platform and SAS 360 Plan
    Feature
    Impact
    6.6
    2 Ratings
    3% above category average
    MediaAlpha Demand Platform
    -
    Ratings
    SAS 360 Plan
    -
    Ratings
    Content management6.02 Ratings00 Ratings00 Ratings
    Content sharing7.02 Ratings00 Ratings00 Ratings
    Partner collaboration tools7.02 Ratings00 Ratings00 Ratings
    Partner Lifecycle Management
    Comparison of Partner Lifecycle Management features of Impact and MediaAlpha Demand Platform and SAS 360 Plan
    Feature
    Impact
    6.4
    2 Ratings
    9% below category average
    MediaAlpha Demand Platform
    -
    Ratings
    SAS 360 Plan
    -
    Ratings
    Lead distribution6.01 Ratings00 Ratings00 Ratings
    Co-op advertising6.01 Ratings00 Ratings00 Ratings
    Partner discovery and onboarding7.02 Ratings00 Ratings00 Ratings
    Referral tracking6.01 Ratings00 Ratings00 Ratings
    Journey builder7.02 Ratings00 Ratings00 Ratings
    Best Alternatives
    ImpactMediaAlpha Demand PlatformSAS 360 Plan
    Small Businesses
    No answers on this topic
    Vbout
    Score9.9 out of 10
    monday marketer (discontinued)
    Score10 out of 10
    Medium-sized Companies
    No answers on this topic
    Bloomreach
    Score9.2 out of 10
    Adobe Marketing Cloud
    Score9.4 out of 10
    Enterprises
    No answers on this topic
    Iterable
    Score8.2 out of 10
    Adobe Marketing Cloud
    Score9.4 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    ImpactMediaAlpha Demand PlatformSAS 360 Plan
    Likelihood to Recommend
    6.9
    (21 ratings)
    -
    (0 ratings)
    8.0
    (1 ratings)
    Usability
    7.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Support Rating
    1.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    -
    (0 ratings)
    9.0
    (1 ratings)
    Data Sources
    -
    (0 ratings)
    -
    (0 ratings)
    9.0
    (1 ratings)
    User Testimonials
    ImpactMediaAlpha Demand PlatformSAS 360 Plan
    Likelihood to Recommend
    Impact
    Any publisher looking to monetize their blogs would be a great fit. The size of the publisher probably doesn't matter. They have a wide selection of advertisers and publishers can sign up for free. Advertisers that are looking for great partners for their affiliate programs would be good fits. One of the benefits is that Impact really focuses on recruiting high-quality publishers.
    Incentivized
    Read full review
    MediaAlpha
    No answers on this topic
    SAS
    No answers on this topic
    Pros
    Impact
    • There are no hidden charges and tracking is instant and automated.
    • As an affiliate, Finding relevant offers and managing the programs is quite easy.
    • It has a great user interface which is quite easy to use and manage.
    • There is nearly zero downtime, which makes it much more efficient and reliable.
    Incentivized
    Read full review
    MediaAlpha
    No answers on this topic
    SAS
    • Create and manage a detailed plan for a marketing campaign: when you create detailed project plans and then task and role levels, SAS Marketing Operations Management (SAS MOM) makes it easier to coordinate between projects with very little, if any, issues.
    • Share, reuse and leverage existing marketing assets: Like some marketing tools, SAS MOM allows you to create and reuse assets across various channels.
    • Manage project collaboration and execution: You are allowed to set up a workflow that helps move processes along without having to manage each step of the project.
    Incentivized
    Read full review
    Cons
    Impact
    • User interface could be improved a little, as it is a quite difficult task to find the content or links
    • Approval from the advertisers sometimes takes a huge amount of time. If they can somehow reduce the response time, it will be great
    • New affiliates might find the onboarding process a little difficult
    Incentivized
    Read full review
    MediaAlpha
    No answers on this topic
    SAS
    • It would be good to have a Storyboard feature to summarize and tie together some of the dashboard metrics.
    • Missing feature: Hubspot CRM integration.
    Incentivized
    Read full review
    Usability
    Impact
    Impact has had a major impact on our business. It is pretty easy to use if you don't have multiple accounts with them, so be sure you keep things streamlined. Otherwise, it can be confusing if you have to bounce between different accounts you've applied to. While they are managed under a single login, they can be difficult to distinguish between when trying to see how successful your campaigns are.
    Incentivized
    Read full review
    MediaAlpha
    No answers on this topic
    SAS
    No answers on this topic
    Support Rating
    Impact
    We've been reaching out requesting support for two months and no one has responded. They completely ghosted us. We've emailed the original sales rep, our account manager, our sales rep and account manager's bosses, and others. Still no response, though I can see the emails have been opened multiple times. I've never experienced worse support.
    Read full review
    MediaAlpha
    No answers on this topic
    SAS
    No answers on this topic
    Alternatives Considered
    Impact
    First promoter has been a phenomenal affiliate platform to use. It has everything I need from a reporting perspective. It has everything I need from a payout perspective. It has all the links, tips, and tools I need for promoting products. Overall it is a far better tool to use
    Incentivized
    Read full review
    MediaAlpha
    No answers on this topic
    SAS
    No answers on this topic
    Return on Investment
    Impact
    • By using Impact we were able to increase the number of advertisers on our platform.
    • Delayed payments on the part of advertisers or Impact creates so many execution issues.
    • Multi regional campaigns helped us to increase our presens in the market.
    Read full review
    MediaAlpha
    No answers on this topic
    SAS
    No answers on this topic
    ScreenShots

    Impact Screenshots

    Screenshot of Impact.com