Impact Reviews

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Isaac Bilokin | TrustRadius Reviewer
Score 1 out of 10
Vetted Review
Verified User
Review Source
Impact is used by a department of the organisation to demonstrate publisher revenues to our media properties and diversify and extend new revenue streams into our organisation. Impact is used in combination with other ad networks, agencies and systems to strategically develop our monetization goals by being able to partner with strong brand partners that can create and systrain healthy relationships and targets.
  • Large brand selection
  • Payments
  • Support
  • Brand responsibility management
it is well suited for organisations that have media properties that are large or industrial in size and are able to supply with the demand of brand relationships
February 20, 2021

Ghosted by Entire Company

Score 1 out of 10
Vetted Review
Verified User
Review Source
We're using Impact (formerly Impact Radius) to grow our resume services division by partnering with affiliates who have audiences that are likely to be seeking new employment. Our intention was to start there then scale to other services once this concept was proven. We used Impact (formerly Impact Radius) to find new affiliates and bring our current affiliates under one platform.
  • Tracking when different affiliates drive traffic to page
  • Ensuring there wasn't any double-dipping where two affiliates got credit for one sale
  • Customer service. The entire team went dark on us as soon as we expressed concerns. It's been over two months of emailing all our points of contact and their bosses, to no avail.
  • The quality of affiliates in the marketplace. Most inbound leads were highly questionable at best.
  • The onboarding process would have been better covered in a video.
  • The sales process was misleading regarding expectations of what it would take to get results.
  • The technical support for set up was tedious, disjointed, and unorganized. It took significantly longer than we were told.
  • Response rates of affiliates in the marketplace is low, and Impact would not provide any recommendations or best practices.
If you already have an affiliate platform and Impact has the features that matter most to you, like deep link tracking, it might be a fit. But if you expect any level of support from the company or you are setting up your program from scratch, stay away. I've never had a worse customer experience and I'm floored that an entire company would ghost a client who has already paid thousands of dollars with no results to show for it.
We've been reaching out requesting support for two months and no one has responded. They completely ghosted us. We've emailed the original sales rep, our account manager, our sales rep and account manager's bosses, and others. Still no response, though I can see the emails have been opened multiple times. I've never experienced worse support.
Josh Brown | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User
Review Source
Since we use FastSpring as our payment service provider, we were pleasantly forced use Impact as our affiliate system. We use it to allow resellers to become our affiliates via Impact. This is important for us because we create software solutions and partners can sell our software to their audience for a commission. I like that Impact integrates with FastSpring very easily. So in the end, because they are partners and it makes our life easier as a client of both.

The main business problem that it solves for us is that Impact is used as our main affiliate management system. All of our affiliate partners go through Impact to register as our affiliates and promote our software in exchange for a commission %.
  • Dedicated affiliate management dashboard. It has a ton of great details for those who heavily rely on affiliate sales.
  • Impact seems to be very user-friendly towards new affiliates. This is important because many partners can be new to reselling your product.
  • Huge database of affiliates and companies that you can find to partner with and cross-sell your products.
  • Impact doesn't do a good job of filtering out trashy affiliates. In other words, it's not going to bring you a ton of quality affiliates without you doing the actual work. For example, we receive tens of low-quality coupon based websites that for some reason have 5-star ratings.
  • Background check and sales channel details from potential affiliates could be more transparent. It would be really helpful to see how the reseller plans to promote your products upon checking their application.
  • Create a direct link to a partner that you've negotiated with privately is not as easy is it was with FastSpring, when they had an internal solution (before partnering up with Impact).
I'd like to point out that we don't like the inability to easily set up quick affiliate campaigns for our partners via email across promos. We are software developers and we sell software to audiences of other software companies. This way we can provide our solution to more people. But Impact doesn't have a very easy to way to create a special link for a particular partnership with a fair 50/50 split. Or at least I wasn't educated enough for them to do this.

As mentioned previously, Impact will not bring you a ton of quality affiliates without you doing the actual work. But if your product craves to be resold by others – I recommend Impact if you're looking for a good affiliate management system.

Impact Scorecard Summary

What is Impact?

Impact provides Partnership Automation, helping brands scale every type of partnership, including affiliates, influencers, strategic business partners, mobile apps, and publishers.

Impact's Partnership Cloud automates every stage of the partnership lifecycle from discovery, recruitment, onboarding, engagement, and optimization of all types of partnerships.

Founded in Santa Barbara, CA in 2008, Impact has grown to over 750 employees and twelve offices across the United States, Europe and Asia.

** Formerly Impact Radius

Impact Competitors

Impact Pricing

Impact Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

What is Impact?

Impact Radius is an affiliate marketing suite, tracking, and tag management system from the company of the same name in Santa Barbara, California. This feature stuffed platform touts tag management without technical assistance for marketers, tracking of all media channels for multi-channel and mobile marketing, call tracking for inbound calls, and affiliate / partner program management capabilities. Central to the platform is the Partner Manager, with its pay-for-performance affiliate management capabilities.

Who uses Impact?

The most common users of Impact are from Small Businesses and the Computer Software industry.