Works well if you want to 1) Fulfill your own eComm orders. 2) Want the ability to do dropship with 3rd party retailers. 3) Want LOT# control (e.g. if you're in the food industry). There are a plethora of companies that can do ecomm fulfillment but they don't have the ability to do option 2 & 3.
The software helps you build sales by giving you quick access to the tools you need to make sales. It also helps you build relationships with your clients and keep them happy with the service they receive from your business. This is great because it helps you retain existing customers and attract new ones. The only issue with this software is that it may be difficult for some businesses to set up correctly due to its complexity and the time taking implementation.
Very hard to find the products you're looking for on the site if you don't already know exactly what you're trying to find. Lots of similar/identical products with uninformative naming conventions.
Poor faceted navigation.
Entire site is painfully slow.
The policy of automatically closing inactive accounts after 12 months, with no ability to re-open it upon customer request, is crazy.
Pricing on most commonplace IT products (outside of things like HPE servers) is not competitive at all, it's almost always cheaper to just buy on Amazon, and even when Ingram is cheaper, the difference is so negligible it's pointless to bother.
The software is great for managing my client base, which is always important because it helps me to make sure that I am providing the services that my clients need.
The software also makes it easy to keep track of all of my clients so that I know who is doing what and when they are next due.
I have used other software before, and this one far outshines them all.