Angles by Insightsoftware vs. Cyfe, by Traject

If you desire to 'empower' employees to create or edit their own reports, Noetix is a great tool, though I am not particularly an 'empowerment' person. In my experience most people have enough work of their own, so to tell them they now have to create their own reports can cause problems. If someone is available, like I am, to create the reports based on user requirements, then the report can be shared with the user and they can make changes as needed. I have several users who use the same report over and over for slightly different applications, and they are happy to make the small alterations, but creating whole new reports can seem like a daunting task. I tell my users I don't want them to become frustrated. If they want to try on their own, fine, but don't waste more than half an hour, and if you start to get frustrated, stop and IM me. Ninety-nine times out of 100 I already have a report that will give them exactly what they need. I've done extensive training, and find it's quite easy for users to pick up

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Cyfe might be for you if you are looking for a cost-effective way to display all of your marketing metrics in one place. If you are looking for a detailed, fine-tuned, niche, or extremely specific metrics, this might not be the best solution. Cyfe is good for a general health check-up of marketing, but not a finely tuned examination.

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• Noetix makes reporting easy. Users can combine vtables (the Noetix term for its views), add or delete columns, add filters or parameters, sort, add totals to columns, all from an easy to use interface. It comes with a very large number of already written reports for all areas of Oracle reporting, but it also allows for custom vtables to be written, for Oracle or any database, to expand the number of available reports.
• Noetix has an Excel add-in that is marvelous. It eliminates the need to run a report in the web application and export to Excel. The add-in can run very large reports, up to a million lines. Once a report is run in Excel, it can be saved, and then refreshed whenever needed. It's a really good tool.
• Noetix is flexible. Joins can be added to existing Noetix vtables and also to custom vtables, to give users a large amount of data configurations to choose from. It also allows users to create calculated fields to any report.
• Noetix is easy to administer. Users can be added or removed and grouped by the level of permission. Although, in our case, it validates against Oracle, the level of security is dictated by Noetix.

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• Has preset metric groups that pull similar stats together in one "bucket" saving you the time of setting up each stat-line one by one
• Allows you to easily adjust the timeframe for what stats you want to see, so you can find YOY stats or just last month's stats rather quickly
• Colored visualizations of stats make it easy to notice when campaigns are taking off

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• I like the fact that the output is standard, but I would like to be able to move columns around on the output screen, rather than having to go back to the editing screen, move the columns, then rerun the report.
• Drag and drop of columns would be nice on the edit screen. Currently if you add a column to a report, it automatically goes to the bottom. Relocation of the column has to be done a line at a time. I would prefer to be able to grab the field I want from those available, and drop it into the report where I want it.
• When adding a filter (or parameter), the available fields automatically come up in alphabetical order, but on the columns screen, they don't. They come up in the order they actually are in the query. That means, when creating custom vtables, to have the fields in alphabetical order, one must put them that way. It would be nice if Noetix put the fields in alphabetical order for the user.

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• I'd love to see additional functionality to customize colors. The light/dark option is very nice, but a little more flexibility in the colors would go a long way, especially if it was possible at the dashboard level rather than just the account level. Along the same lines, being able to customize the charts a little more, for example being able to show an x-axis on single data type graphs, could make them easier to read in some cases.
• Being able to choose to report on converted clicks or conversions in AdWords would be helpful.
• Needs the ability to show the date range on the shared URL dashboards. Would be even better if the date range was adjustable on that view, too.

It has become a part of our internal tools so unless a competitor comes out with similar functionality as a similar price point it is unlikely that we would not renew. One area that would cause us not to renew would be if a competing service came out with more third-party integrations that match our needs. Price at this point is no longer an issue as it would allow us to automate a somewhat manual process that we have now connecting Cyfe widgets to Google Sheets.

I gave it a rating of 7 because it does a good job at what it does, but there are missing that are missing which I would have benefited from. For instance, if I was able to drill down more on the specific metrics I was able to see, that would have been helpful.

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Because I had a very minor question and I was able to speak directly to the founder through LinkedIn and through email. I know that as they grow this may not always be an option but the fact that he made himself available to answer my questions said a lot about his passion for the product.

Cyfe is a 15 minutes implementation, then some time to get your data sources created. This is an easy one person job that will not result in down time or unnecessary wasted man hours.

I believe Noetix is much easier to use than either Crystal Reports or InfoMaker. When I worked with InfoMaker I used to say it took 5 minutes to get the data and 5 hours (and sometimes days) to make it look good. The same can be true for Crystal Reports. Noetix has a standard format, and most people export to Excel anyway. Who prints reports? So formatting is not all that important.

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The Salesforce dashboard is comparably flexible and intuitive, but designed more to its internal CRM focus. SumAll shares the social media dashboard capabilities, but lacks all others. Its interesting feature is side-by-side graph analysis for cross-channel performance. Cyfe might borrow from SumAll's default weekly email summary of performance from the dashboard, but implementation could be too complex. Nuvi dashboard is exclusively for social media marketing, but lacks Cyfe's flexibility for third party integration and window customization settings.

• Cyfe allows us to provide real time data to our clients
• Cyfe allows us to provide detailed analytics to our clients showing actual results
• Cyfe reduced our need to provide monthly "reports" to our marketing clients
• Cyfe allows us to have better situational awareness and know what is going on throughout our multiple organizations