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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Ipsos Synthesio

    Score8.8 out of 10
    N/ASynthesio, an Ipsos company (acquired 2019) offers social monitoring and engagement tools. Synthesio competes with major listening vendors like Radian6 and Sysomos. A point of differentiation is that Synthesio offers a mix of technology and human analysis. In their view, human analysis is required to validate and interpret the data. Customers are large, particularly French, brands.

    $1,200

    per month

    NapoleonCat

    Score9 out of 10
    N/ANapoleonCat is a social media management solution built around features such as post publishing and engagement across social media channels, competitor monitoring, and analytics and optimization.

    $89

    per month users, profile slots & Inbox Capacity

    Pricing
    Ipsos SynthesioNapoleonCat
    Editions & Modules
    Synthesio
    $1,200.00
    per month
    Standard
    $89
    per month
    Pro
    $109
    per month
    Expert
    $139
    per month
    Enterprise
    from $465
    per month
    Offerings
    Pricing Offerings
    Ipsos SynthesioNapoleonCat
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—14 days to explore features are included free. No credit card is required. The trial is based on the Expert Plan and includes: All features: Social Inbox, Auto-moderation, Publisher, Analytics, and Reporting - 5 seats - 10 social profile slots - 25,000-message capacity in the Inbox - AI Assistant: 100 actions in the Social Inbox and 10 in the Publisher. Please note: during the trial, downloading reports isn’t available, but reports can be previewed. Contact sales to connect a profile with over 1 million followers or to test a more custom setup.
    More Pricing Information
    Features
    Ipsos SynthesioNapoleonCat
    Listening/monitoring
    Comparison of Listening/monitoring features of Ipsos Synthesio and NapoleonCat
    Feature
    Ipsos Synthesio
    -
    Ratings
    NapoleonCat
    6.4
    1 Ratings
    18% below category average
    Boolean keyword searches00 Ratings9.11 Ratings
    Filtering out noise/spam00 Ratings7.31 Ratings
    Sentiment analysis00 Ratings4.51 Ratings
    Broad channel coverage00 Ratings4.51 Ratings
    Publishing
    Comparison of Publishing features of Ipsos Synthesio and NapoleonCat
    Feature
    Ipsos Synthesio
    -
    Ratings
    NapoleonCat
    10.0
    1 Ratings
    20% above category average
    Content planning and scheduling00 Ratings10.01 Ratings
    Workflow management00 Ratings10.01 Ratings
    Engagement
    Comparison of Engagement features of Ipsos Synthesio and NapoleonCat
    Feature
    Ipsos Synthesio
    -
    Ratings
    NapoleonCat
    10.0
    1 Ratings
    21% above category average
    Automated routing and prioritization00 Ratings10.01 Ratings
    Customer interaction histories00 Ratings10.01 Ratings
    Bulk actions00 Ratings10.01 Ratings
    Marketing
    Comparison of Marketing features of Ipsos Synthesio and NapoleonCat
    Feature
    Ipsos Synthesio
    -
    Ratings
    NapoleonCat
    6.4
    1 Ratings
    19% below category average
    Campaigns and promotions00 Ratings6.41 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Ipsos Synthesio and NapoleonCat
    Feature
    Ipsos Synthesio
    -
    Ratings
    NapoleonCat
    10.0
    2 Ratings
    18% above category average
    Twitter00 Ratings10.01 Ratings
    Facebook00 Ratings10.01 Ratings
    LinkedIn00 Ratings10.01 Ratings
    Instagram00 Ratings10.02 Ratings
    Pinterest00 Ratings10.01 Ratings
    YouTube00 Ratings10.01 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Ipsos Synthesio and NapoleonCat
    Feature
    Ipsos Synthesio
    -
    Ratings
    NapoleonCat
    10.0
    2 Ratings
    26% above category average
    Campaign success analytics00 Ratings10.02 Ratings
    Real-time tracking00 Ratings10.02 Ratings
    Competitor analysis00 Ratings10.01 Ratings
    Account management
    Comparison of Account management features of Ipsos Synthesio and NapoleonCat
    Feature
    Ipsos Synthesio
    -
    Ratings
    NapoleonCat
    10.0
    1 Ratings
    23% above category average
    Role-based user permissions & privileges00 Ratings10.01 Ratings
    Mobile access00 Ratings10.01 Ratings
    Best Alternatives
    Ipsos SynthesioNapoleonCat
    Small Businesses
    Mention
    Score8 out of 10
    Sendible
    Score7.2 out of 10
    Medium-sized Companies
    Mention
    Score8 out of 10
    Emplifi
    Score8.9 out of 10
    Enterprises
    Social Suite by Reputation.com
    Score9.4 out of 10
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Ipsos SynthesioNapoleonCat
    Likelihood to Recommend
    9.0
    (6 ratings)
    7.3
    (3 ratings)
    Likelihood to Renew
    7.0
    (2 ratings)
    -
    (0 ratings)
    Usability
    -
    (0 ratings)
    7.3
    (2 ratings)
    Support Rating
    10.0
    (1 ratings)
    7.3
    (3 ratings)
    User Testimonials
    Ipsos SynthesioNapoleonCat
    Likelihood to Recommend
    Ipsos
    It's a very good tool. It covers every need we have for social media listening & monitoring. Bad thing is that those who were selling us the software were not much concerned about costs and were not reducing although there are a lot of market leaders like Sprinklr who are really good with compensation & value addition
    Incentivized
    Read full review
    NapoleonCat
    It is most effective in tracking the marketing efforts of competitors and gathering of information from social media platforms that is turned into actionable knowledge. NapoleonCat upgrades how we serve our customers and by automating social media marketing processes, time is saved so that teams can concentrate on other strategic tasks
    Incentivized
    Read full review
    Pros
    Ipsos
    • Synthesio has an unlimited volume, which helps us to not worry about going over budget. This helps us focus on refining our search to pull in the mentions that have the most value.
    • Synthesio has an excellent support team. They are always available to answer any questions we have.
    Incentivized
    Read full review
    NapoleonCat
    • Multi-hashtag searches
    • Customer service
    • Social campaign management
    Incentivized
    Read full review
    Cons
    Ipsos
    • I’d love better graphics when I pull reports.
    • The sentiment data is still inaccurate.
    • We are unable to weed out all mentions of the arena associated with the bank.
    Incentivized
    Read full review
    NapoleonCat
    • "Free Trial" functionality will actually charge users straight away depending on the trial button clicked
    • Changes to plan during a billing cycle are not refunded or credited in any way, including attempting to un-do the change. (So moving down and up again between plans, even if both actions occur within seconds of each other, results in getting charged twice...)
    Read full review
    Likelihood to Renew
    Ipsos
    Ben Farkas was the representative that worked with us on this project, while we have been very excited with the work he provided, especially the customer service, we just did not have enough time with the product hands on to be comfortable giving it the 10 we think it deserves. As the Data tracking was done beyond our expectations and the finished product (infographic) were all excellent, we used this service to fill our need in being shorthanded to cover the data ourselves. Synthesio provided outstanding customer service, their data tracking and materials where top notch, just we lacked the hands on experience to speak to everyday use.
    Read full review
    NapoleonCat
    No answers on this topic
    Usability
    Ipsos
    No answers on this topic
    NapoleonCat
    NapoleonCat is easy to implement and use. Users can manage all their social media activities from a single online dashboard that also includes reporting. Users can manage posts while on the go using the mobile app.
    Incentivized
    Read full review
    Support Rating
    Ipsos
    Everything we needed was handled, in many cases during the first time we used Synthesio the representative made adjustments and explained them to us, some things we did not even consider when setting up the service.
    Read full review
    NapoleonCat
    Over the course of our campaign, the team went out of their way to fix and correct glitches in the interface that I pointed out to them.
    Incentivized
    Read full review
    Alternatives Considered
    Ipsos
    I have used Meltwater, Hootsuite for the same tracking purpose. Every tool has it own pros and cons. The best way to decide is go by the reviews of the people who have actually used it. Budget is yet another factor to consider.
    Incentivized
    Read full review
    NapoleonCat
    Use this service instead... Far more transparent and also supports modern account security features like 2-factor authentication. (Lack of 2fa puts all social profiles in NepoleonCat at increased risk of being hijacked...)
    Read full review
    Return on Investment
    Ipsos
    • It has helped us understanding the on going topics on our social page quite well.
    • Really helped us in community management in due time for social accounts. Saved a lot of clicks and time as well as resources.
    • Employees feel really happy with the tool because it lets them do the work fast and securely.
    Incentivized
    Read full review
    NapoleonCat
    • Maintaining a positive brand image
    • Identifying potential influencers
    • Spying on competitors
    Incentivized
    Read full review
    ScreenShots

    NapoleonCat Screenshots

    Screenshot of Social Inbox, Auto-moderation, AI Assistant, Social CRM,  Schedule & Publish, Analytics, ReportingScreenshot of Social Inbox: Engage communities and manage social customer serviceScreenshot of Analytics: Measure social media marketing performanceScreenshot of Schedule & Publish: Schedule content across platformsScreenshot of AI Assistant:Automate, analyze, and secure social mediaScreenshot of Auto-moderation: Automate conversations on social media