TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    iSpionage

    Score6.9 out of 10
    N/AiSpionage is a search engine marketing solution built specifically for PPC marketers. It is built around features such as competitor research and campaign monitoring.N/A

    Scoop.it Content Director

    Score9.9 out of 10
    Small Businesses (1-50 employees)
    Scoop.it Content Director is the SMB-focused solution for Lean Content Marketing. It allows Content Marketers to: - Save time by finding quality content from across the web - Scale content output without the need for more resources - Delivers ROI; more quality content means more leads

    $12

    per month

    Pricing
    iSpionageScoop.it Content Director
    Editions & Modules
    No answers on this topic
    Scoop.it Content Director
    From $333/month
    Billed annually
    Offerings
    Pricing Offerings
    iSpionageScoop.it Content Director
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    iSpionageScoop.it Content Director
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    PathFactory
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    User Ratings
    iSpionageScoop.it Content Director
    Likelihood to Recommend
    6.8
    (4 ratings)
    9.9
    (8 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.7
    (8 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (1 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    iSpionageScoop.it Content Director
    Likelihood to Recommend
    ispionage, inc.
    iSpionage is ideal for when you want to get a feel for the competitor landscape for a potential client. You can just pop in, throw in the URL, and see which competitors populate, then look at the average spend. I wish I could look back at like yearly average spend, easier (default on last 1 month). But it's great to get quick glimpses and build some quick talking points around that. I don't think it's all that good for organic keyword analysis. I find the organic interface a bit clunky, with lots of information that I don't feel is all that relevant. Stick with paid search insights.
    Incentivized
    Read full review
    Scoop.it
    Scoop.it does have collaboration features so you can have more than one admin add content to a topic, but there is no platform for collaboration or drafting of content. It is easy to try out the free version and get a good idea of what the application does, and then add on features from there
    Incentivized
    Read full review
    Pros
    ispionage, inc.
    • Keyword alerts notifications.
    • Competitors analysis.
    • Website monitoring.
    Incentivized
    Read full review
    Scoop.it
    • Provides suggestions daily for each of your topics depending on keywords you choose. There is no guesswork about what to share.
    • Allows sharing of your content to various social media outlets with the touch of a button. Your content gets spread quickly.
    • Your own beautiful front page functions as your website. It shows the curator profile, and all your topics.
    Incentivized
    Read full review
    Cons
    ispionage, inc.
    • Keyword database is limited compared to other tools
    • Limited (though streamlined) feature set
    • Less agency-friendly than other tools.
    Incentivized
    Read full review
    Scoop.it
    • When we first implemented the usage of Scoop.it the topics of search were very limited, but as the popularity grows, so does the number of searchable topics.
    Incentivized
    Read full review
    Likelihood to Renew
    ispionage, inc.
    No answers on this topic
    Scoop.it
    Right now, it does not cost me anything. I am extremely happy with the service and product. It serves my needs for research.
    Incentivized
    Read full review
    Usability
    ispionage, inc.
    No answers on this topic
    Scoop.it
    Well thought out UI
    Incentivized
    Read full review
    Reliability and Availability
    ispionage, inc.
    No answers on this topic
    Scoop.it
    The search engine housed within Scoop it delivers the most up to date articles based on the criteria I have provided it.
    Incentivized
    Read full review
    Alternatives Considered
    ispionage, inc.
    iSpionage is nowhere near Semrush (and to a lesser extent SpyFu) in terms of usefulness for competitive intelligence, keyword research, or strategic planning. It has nowhere near the depth of data or level of tools available in other tools.
    Incentivized
    Read full review
    Scoop.it
    We used both social sites and as a personal preference, I liked Scoop.it considerably more because of the layout of the site and the ease of the user experience. It was also much easier to share content. I like to think of Scoop.it as the "short, sweet and to the point" website that gives me exactly what we need, when we need it and the manner in which it easiest to use.
    Incentivized
    Read full review
    Return on Investment
    ispionage, inc.
    • It's hard to quantify, but I believe I've saved quite a bit of time and energy in competitor research due to iSpionage
    • iSpionage has helped me get more knowledgeable, quicker, to gain trust with potential clients—again, not really measurable
    • I've surely maximized my clients' advantage by recommending proper competitive spend based on what I'm seeing in iSpionage
    Incentivized
    Read full review
    Scoop.it
    • I'm afraid we haven't been able to measure ROI, but we definitely have a stronger, more graphic impact in social media
    Incentivized
    Read full review
    ScreenShots

    Scoop.it Content Director Screenshots

    Screenshot of Smart CalendarScreenshot of Content SourcingScreenshot of Analytics