Upland Kapost helps you create and distribute meaningful content to support the buyer journey for B2B companies.
$1
per month
Paperflite
Score8 out of 10
N/A
Paperflite is a marketing collateral management and sales enablement platform designed for organizing, distributing, and sharing content with customers. Its real-time engagement analytics provide insights into how content is being used, accessed, viewed, and shared by end-users. With Paperflite, marketers can publish content that is discoverable by everybody in the organization. Sales teams can use Paperflite to share content in hyper-personalized microsites so that every customer sees…
Kapost has potential to be a great asset in small and large orgs. If you're not producing a great deal of content, or coordinating across a large team, there's still tremendous value, but it scales as your org scales because it makes it easier to coordinate and manage large teams and large content archives.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The sales team uses constantly all the sharing features. We share Collections and share individual assets as well to our distributors. They consume our catalogs, price guides, delivery timeline schedules, and much more. For every content, I know the granular level of consumption that is occurring. I no longer have to make any guesses based on content. I am able to schedule follow-ups based on real time content.
Filtering: If you make the most out of your custom details and custom fields, you can gain newfound access to materials that may have long been lost in the ether. It's really easy for us, for instance, to see all of our videos at once. Or everything targeting a certain buying stage. Or you can keyword search to see everything on one topic.
Workflows: It's really nice to lay out "who sees what when" in a digital way, because everyone involved on an asset can easily see what stage things are at. You can also set deadlines to tasks, which seems a bit more firm than a casual email, because you can visually see how meeting your deadline fits within the whole timeline.
Calendars: The calendar feature is nice for us because we have a blog, so we can see when everything is (supposed) to go live. It's easy to see when I, as a copy editor, should be expecting work, so I can align my day accordingly. Way better than the old-fashioned "mental note" system.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Paperflite simplifies storing content in a single repository, giving content structure within an organization. By creating streams you are able to segregate content based on the content structure your organization has planned out.
Oftentimes the content created by marketing is not used by sales for lack of discoverability/finding of content. With Paperflite every asset is easily discoverable by a simple search feature. Paperflite does an in-content search as well, giving in-depth results and ensuring no asset is left unseen
Social media distribution needs improvement. Specifically a calendar for planned Tweets and a better way to schedule multiple shares of the same content.
System performance is somewhat slow.
Should be an easier way to make changes, like adding custom fields or publication destinations, to all content types, rather than one at a time.
Nothing to mention, at this point but sometimes it takes a little more time to add assets to a collection. Not too sure if it's the internet connection or just a glitch on the website.
What problems are you solving with the product? What benefits have you realized? The analytics feature has helped me understand how my content is performing and make changes to it accordingly. The ability to create a personalized content experience for each of my prospects makes it even more better.
We are using some other systems that might have replaced Kapost, but none of them had the workflow functionality we were looking for. So, we're sticking with Kapost for now.
The calendar view is a great feature and so are the custom views. It is relatively easy to see a clear view of what content the user is responsible for and then the due dates associated to it. The ability to create and update workflows for the team is easy to navigate and keeps us on track.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The reputation of the product matches up to its reputation as one of the leaders in the space. I love that you can share and access content at your fingertips from anywhere. The downside is that it does not have the prettiest interface but you can get over this with its functionality.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Have been very prompt in their responses. They know the product extremely well to respond precisely to the posted queries. Not just that, they are extremely proactive in providing quality suggestions and teach ways to improve the overall user experience when using the product. You give them your problem statement, and they'll come up with innovative ways to address it.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Workfront has a lot of great features, but Kapost was the right tool for what we needed at the time. With a team of our size, we had to make sure we weren't biting off more than we could chew and the project never got off the ground. We had to be thoughtful with how we rolled it out.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
With Paperflite, the analytics provided are much more insightful compared to DocSend. Paperflite's content intelligence helps understand how content is performing with each prospect. Easy accessibility with Paperflite, cause we can use it on a phone or IPAD and not just from desktop
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
