KeywordSpy vs. WordTracker

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
KeywordSpy
Score 8.9 out of 10
N/A
N/AN/A
WordTracker
Score 7.5 out of 10
N/A
N/AN/A
Pricing
KeywordSpyWordTracker
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
KeywordSpyWordTracker
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
KeywordSpyWordTracker
SEO
Comparison of SEO features of Product A and Product B
KeywordSpy
7.7
1 Ratings
0% above category average
WordTracker
8.0
3 Ratings
4% above category average
Keyword analysis9.01 Ratings8.03 Ratings
Backlink management5.01 Ratings4.01 Ratings
SERP ranking tracking9.01 Ratings9.01 Ratings
Page grader4.01 Ratings9.01 Ratings
Competitive analysis9.01 Ratings8.01 Ratings
Site audit / diagnostics9.01 Ratings9.01 Ratings
Task management9.01 Ratings9.01 Ratings
Site recommendations00 Ratings8.01 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
KeywordSpy
6.0
1 Ratings
23% below category average
WordTracker
7.8
2 Ratings
3% above category average
Local SEO9.01 Ratings1.02 Ratings
Social SEO3.01 Ratings10.01 Ratings
Mobile SEO3.01 Ratings10.01 Ratings
Global SEO9.01 Ratings10.01 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
KeywordSpy
8.0
1 Ratings
4% below category average
WordTracker
8.5
1 Ratings
2% above category average
Multi-domain support9.01 Ratings8.01 Ratings
Integration with web analytics tools7.01 Ratings9.01 Ratings
Best Alternatives
KeywordSpyWordTracker
Small Businesses
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 9.1 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 9.1 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 9.1 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
KeywordSpyWordTracker
Likelihood to Recommend
9.0
(1 ratings)
8.0
(6 ratings)
Likelihood to Renew
-
(0 ratings)
7.9
(3 ratings)
User Testimonials
KeywordSpyWordTracker
Likelihood to Recommend
KeywordSpy
KeywordSpy is appropriate for most Internet Market research companies. I would not suggest it for a corporate marketing department unless it's a company with a very larger budget. This is also not a tool for small freelancers even though there is a free option, to get the best benefit of KeywordSpy it's best to use most of its features and options and this can get pricey.
Read full review
WordTracker
To get a quick handle on keyword metrics and ideas, this tool really is idea. It is sooooooo much easier to work with than Semrush, which does a lot and is organized, on the whole, rather poorly.
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Pros
KeywordSpy
  • track and give details on specified Keyword
  • Determine competitors within a specified Keyword
  • Advise other keyword competitors may be targeting
  • provided competitive information regarding the targeted keyword e.g copies of an ad campaign
  • Allow very deep and granular keyword research and competitive research re the domains and targeted keyword
Read full review
WordTracker
  • Over the years I have learned that WordTracker's KEI is particularly good at revealing a keyword's relative value.
  • WordTracker finds related search terms which helps us develop a more comprehensive keyword strategy.
  • WordTracker also enables practical sorting across columns which helps us select competitive keywords quickly.
  • We use WordTracker frequently in our first phases of keyword research and have found it to be very solid.
  • This tool provides us with data to support our recommendations for changes that may need to be made to be successful in the SERPs and is also helpful in explaining our overall strategy to our clients.
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Cons
KeywordSpy
  • Broaden its user access
  • Sometimes the results volume can be over whelming, maybe a summary tool could be provided?
Read full review
WordTracker
  • More accurate impression rate per phrase - even if a phrase gets only 15 impressions a month, those impressions might be valuable customers/sales.
  • Pricing could be more affordable
  • Better explore keywords that indicate a customer is ready to purchase
Read full review
Likelihood to Renew
KeywordSpy
No answers on this topic
WordTracker
  • Good bang for the buck.
  • Makes the work flow easier by being able to extract data faster.
  • Quick for my team to learn how to use.
  • Lots of data. Really really lots of data.
  • Good for general SEM and SEO work. Nice overall for nationwide campaigns. Since we are not uber local, no worries on the lack of the data there
Read full review
Alternatives Considered
KeywordSpy
Most SEO and market research tools offer what KeywordSpy has but are not as detailed and in one place. Consequently, where you can do everything at KeywordSpy, with other tools you find you have to purchase multiple tools or subscriptions from different providers which also don't integrate with each other. KeywordSpy makes your research easier and more efficient.
Read full review
WordTracker
I only use WordTracker, rather than the old Google keyword research tool. In my experience, WordTracker is the best keyword analysis tool because it's easy to understand, use, and find the information for which you are looking. I also think WordTracker is the most well known and trusted amongst its competitors
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Return on Investment
KeywordSpy
  • Can get pricey because of its pricing model
  • Applicable to a limited geographical clientele, therefore, restricting service access or subscribers
  • powerful SEO and competitive research tool, therefore, giving the use significant competitive advantages from the data outputs
  • Allows you to track keyword and domains and therefore a time saver
Read full review
WordTracker
  • WordTracker helped come up with strong keywords for Search Ads which increased click throughs
  • Helped maximize the keywords used on client websites and improve the quality of leads coming through
Read full review
ScreenShots