Klaviyo vs. PowerReviews

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Klaviyo
Score 8.6 out of 10
N/A
Klaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 350 native integrations to automate personalized email and SMS communications that make customers feel seen. From mom-and-pop shops to established companies, Klaviyo states businesses like Dermalogica, Living Proof, Solo Stove, Citizen Watches, and more than 143,000 other paying users leverage their platform…
$20
per month
PowerReviews
Score 7.8 out of 10
N/A
PowerReviews helps companies gather ratings and reviews from customers, build Q&A content, syndicate reviews across retailers and search engines, and measure results from these endeavors. The company also offers managed services to help businesses improve customer engagement. The company was founded in 2005 and is based in Chicago.N/A
Pricing
KlaviyoPowerReviews
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
KlaviyoPowerReviews
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPaid plans start at $20/month and include: 251 - 500 contacts 5,000 monthly email sends 150 SMS/MMS sending credits Applicable SMS carrier fees Mobile push notifications (free beta) Email and chat support Additional contacts, email and text sending credits, and service plans available to meet the needs of any size business. View all of our pricing and estimate your total cost of ownership at klaviyo.com/pricing
More Pricing Information
Community Pulse
KlaviyoPowerReviews
Features
KlaviyoPowerReviews
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Klaviyo
8.3
109 Ratings
8% above category average
PowerReviews
-
Ratings
WYSIWYG email editor8.397 Ratings00 Ratings
Dynamic content8.5102 Ratings00 Ratings
Ability to test dynamic content7.796 Ratings00 Ratings
Landing pages8.02 Ratings00 Ratings
A/B testing8.199 Ratings00 Ratings
Mobile optimization8.6105 Ratings00 Ratings
Email deliverability reporting8.4107 Ratings00 Ratings
List management8.4107 Ratings00 Ratings
Triggered drip sequences8.797 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Klaviyo
7.9
82 Ratings
1% above category average
PowerReviews
-
Ratings
Lead nurturing automation7.879 Ratings00 Ratings
Lead scoring and grading7.832 Ratings00 Ratings
Data quality management8.140 Ratings00 Ratings
Automated sales alerts and tasks8.035 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Klaviyo
8.2
25 Ratings
10% above category average
PowerReviews
-
Ratings
Calendaring8.225 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Klaviyo
7.9
105 Ratings
7% above category average
PowerReviews
-
Ratings
Dashboards8.0105 Ratings00 Ratings
Standard reports7.9102 Ratings00 Ratings
Custom reports7.863 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Klaviyo
8.3
85 Ratings
11% above category average
PowerReviews
-
Ratings
API8.578 Ratings00 Ratings
Role-based workflow & approvals8.538 Ratings00 Ratings
Customizability7.954 Ratings00 Ratings
Integration with Salesforce.com8.213 Ratings00 Ratings
Third-party software integrations8.329 Ratings00 Ratings
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PFL Direct Mail Platform
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Score 9.0 out of 10
Bazaarvoice
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Score 7.9 out of 10
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Score 9.0 out of 10
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User Ratings
KlaviyoPowerReviews
Likelihood to Recommend
8.8
(105 ratings)
7.9
(18 ratings)
Likelihood to Renew
10.0
(3 ratings)
-
(0 ratings)
Usability
8.0
(3 ratings)
-
(0 ratings)
Support Rating
9.0
(1 ratings)
9.0
(2 ratings)
Implementation Rating
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
KlaviyoPowerReviews
Likelihood to Recommend
Klaviyo
If you are a big business, with thousands of customers, Klaviyo can be the thing that really kicks up your marketing. The amount of data you can collect and use can be invaluable. But if you don't have the time or money to devote to the marketing team, then you might waste money on data that you might not ever act upon
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PowerReviews
Any site with e-commerce should have reviews if possible, to give users the confidence necessary to click "add to cart." PowerReviews is easy to implement and has highly customizable display possibilities. I would recommend them to a mid to large enterprise looking for a scalable solution. Small businesses might be able to use a more stripped down tool.
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Pros
Klaviyo
  • Very easy to setup Klaviyo with Bigcommerce for email & SMS capture, comes with templates that are simple to edit and publish.
  • Very easy to set up Klaviyo with other 3rd party apps like Yotpo Reviews and Loyalty, giving you easy access to send emails based on loyalty points or asking for a review.
  • Automated campaigns are a breeze! They come with preset templates to get started quick. Including a Welcome Series, Cart Abandonment Series, Lost Customer Series, and Browse Abandonment Series among others.
  • The platform is easy to navigate and use without having to spend time learning from videos or help files, we were able to just jump right in and use it.
  • Great features like targeting based on anything available in your data, including products purchased, loyalty standing, interactions, etc.
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PowerReviews
  • PowerReviews does a good job at flagging responses so there isn't anything inappropriate on our website.
  • PowerReviews provides a nice "snapshot" of reviews with an average rating, recommendation percentage, and the main pros and cons. Making it quick and easy for the customer to get overall information.
  • It is easy for customers to leave reviews. There is a good amount of open-ended questions as well as options that customers can choose from. The system is customizable to fit our needs.
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Cons
Klaviyo
  • At times the platform isn't as intuitive as you would like. Take the time to be onboarded and play around in the platform to get the hang of things. Utilize Klaviyo's resources and attend their live training sessions to help navigate the platform and implement best practices they recommend.
  • Can be pricey depending on company and email list.
  • Customization is limited at times. The brand font we utilized on all branded content wasn't available through Klaviyo. Previously we would have to go through the back end to implement our branded font, import our font, or create content on another platform to utilize our font.
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PowerReviews
  • If you lack basic coding knowledge (or don't have someone on your team to set this up) it may be a bit of a challenge to get started.
  • The backend has a bit of a learning curve to it, but can be worked through easily with persistence.
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Likelihood to Renew
Klaviyo
Klaviyo is simply a great solution for e-com email marketing & customer relationship management:
  1. User journey visibility: We can see our clients' customers on their individual user journeys (open email, site visits) to better understand and accommodate your customers.
  2. Flow automation: Creating automated emails that follow up with new leads, those who abandoned carts, purchased.
  3. Email design: So easy to use, and more friendly than some other visual builders that we've used.
  4. Metrics visibility: We can see our clients' metrics very easily and adjust efforts accordingly.
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PowerReviews
No answers on this topic
Usability
Klaviyo
The only reason why I did not give it a 10/10 is that it cannot distinguish purchases that came through subscription recharges instead of purchases that were driven directly by email sends. Other than that, the automation qualities, design features, and segmentation options make this an incredible email platform, and I am very happy with it
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PowerReviews
No answers on this topic
Support Rating
Klaviyo
Their support is always quick and we have recurring meetings with our advisor. they were great when we first started at walking us through the platform and helping us understand how to do the overall setup. They also have a wide variety of articles that cover must issues in a very clear manner that will get you out of a predicament really fast.
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PowerReviews
The team over at PowerReviews was always very helpful with us and our customer service team. They responded to any questions we had quickly.
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Implementation Rating
Klaviyo
Don't cut corners, do it right the first time, if you take your time to build everything the way you want it then it will run itself. The platform will help you increase revenue as long as you use the tools it provides. Don't be scared to ask questions, the support team will help you get to the next level
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PowerReviews
No answers on this topic
Alternatives Considered
Klaviyo
MailChimp was adequate for basic email marketing, but Klaviyo offers a far superior experience with its advanced segmentation, automated flows, and deep integration with Shopify. Klaviyo’s behavioral data analysis and A/B testing provide more precise targeting, while its robust reporting tools help us understand customer preferences better. Overall, Klaviyo’s features are more tailored to our needs, making it a more powerful and effective platform.
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PowerReviews
My experience was with simple software like Google My Business, but for some Reviews & Ratings, it was good enough and supplied my demand. Once the Google world is one of the bests environments for initial and small businesses, I think using their tools someway we can sound better. If it's not the case PowerReviews will serve as well.
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Return on Investment
Klaviyo
  • we have grown our revenue significantly without increasing our spend. This is critical.
  • retention rate has gone up tremendously with specific campaigns and audience targeting
  • would love to personalize more but we are a small team and struggle to do as much as we could. It would be great to have an account manager who could make account based recommendations
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PowerReviews
  • Custom components and PowerReviews API can display positive customer feedback from an element.
  • In return for honest reviews and answers to customer questions, we provide genuine and authentic feedback and let customers strain new products.
  • Syndicated reviews help customers see how products work in real life, which increases trust in our website/business and the products and boosts conversions.
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ScreenShots

Klaviyo Screenshots

Screenshot of Web forms to grow contact listsScreenshot of Personalized recommendations that resonateScreenshot of Smarter targeting. Deeper personalization.Screenshot of Display of how performance stacks up against peers