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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Klaviyo

    Score8.3 out of 10
    N/AKlaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 350 native integrations to automate personalized email and SMS communications that make customers feel seen. From mom-and-pop shops to established companies, Klaviyo states businesses like Dermalogica, Living Proof, Solo Stove, Citizen Watches, and more than 143,000 other paying users leverage their platform…

    $20

    per month

    Sendible

    Score7.2 out of 10
    N/ASendible is a social media marketing platform that allows users to engage with their audience and track results across multiple social media channels at any time.

    $29

    per month 1 user and 6 profiles

    Pricing
    KlaviyoSendible
    Editions & Modules
    No answers on this topic
    Creator
    $29
    per month 1 user and 6 profiles
    Traction
    $89
    per month 4 users and 24 profiles
    Scale
    $199
    per month 7 users and 49 profiles
    Advanced
    $299
    per month 20 users and 100 profiles
    Enterprise
    $750
    per month 80 users and 400 profiles
    Offerings
    Pricing Offerings
    KlaviyoSendible
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsPaid plans start at $20/month and include: 251 - 500 contacts 5,000 monthly email sends 150 SMS/MMS sending credits Applicable SMS carrier fees Mobile push notifications (free beta) Email and chat support Additional contacts, email and text sending credits, and service plans available to meet the needs of any size business. View all of our pricing and estimate your total cost of ownership at klaviyo.com/pricing15% discount if paying annually. 15% monthly discount or 25% annual discount offered to non-profits.
    More Pricing Information
    Features
    KlaviyoSendible
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Klaviyo and Sendible
    Feature
    Klaviyo
    8.4
    134 Ratings
    8% above category average
    Sendible
    -
    Ratings
    WYSIWYG email editor8.4120 Ratings00 Ratings
    Dynamic content8.2126 Ratings00 Ratings
    Ability to test dynamic content7.6118 Ratings00 Ratings
    Landing pages8.02 Ratings00 Ratings
    A/B testing8.3120 Ratings00 Ratings
    Mobile optimization8.6129 Ratings00 Ratings
    Email deliverability reporting8.7132 Ratings00 Ratings
    List management8.6132 Ratings00 Ratings
    Triggered drip sequences8.8118 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Klaviyo and Sendible
    Feature
    Klaviyo
    7.6
    103 Ratings
    4% below category average
    Sendible
    -
    Ratings
    Lead nurturing automation8.298 Ratings00 Ratings
    Lead scoring and grading7.150 Ratings00 Ratings
    Data quality management7.860 Ratings00 Ratings
    Automated sales alerts and tasks7.253 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Klaviyo and Sendible
    Feature
    Klaviyo
    8.2
    47 Ratings
    8% above category average
    Sendible
    -
    Ratings
    Calendaring8.247 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Klaviyo and Sendible
    Feature
    Klaviyo
    7.8
    129 Ratings
    4% above category average
    Sendible
    -
    Ratings
    Dashboards8.1129 Ratings00 Ratings
    Standard reports7.7125 Ratings00 Ratings
    Custom reports7.585 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Klaviyo and Sendible
    Feature
    Klaviyo
    8.1
    107 Ratings
    6% above category average
    Sendible
    -
    Ratings
    API8.4100 Ratings00 Ratings
    Role-based workflow & approvals8.255 Ratings00 Ratings
    Customizability7.374 Ratings00 Ratings
    Integration with Salesforce.com8.320 Ratings00 Ratings
    Third-party software integrations8.150 Ratings00 Ratings
    Listening/monitoring
    Comparison of Listening/monitoring features of Klaviyo and Sendible
    Feature
    Klaviyo
    -
    Ratings
    Sendible
    6.4
    9 Ratings
    18% below category average
    Boolean keyword searches00 Ratings6.06 Ratings
    Filtering out noise/spam00 Ratings6.05 Ratings
    Sentiment analysis00 Ratings6.56 Ratings
    Broad channel coverage00 Ratings7.08 Ratings
    Publishing
    Comparison of Publishing features of Klaviyo and Sendible
    Feature
    Klaviyo
    -
    Ratings
    Sendible
    8.3
    15 Ratings
    2% above category average
    Content planning and scheduling00 Ratings10.015 Ratings
    Audience targeting00 Ratings7.013 Ratings
    Content optimization00 Ratings7.713 Ratings
    Workflow management00 Ratings8.414 Ratings
    Engagement
    Comparison of Engagement features of Klaviyo and Sendible
    Feature
    Klaviyo
    -
    Ratings
    Sendible
    7.7
    12 Ratings
    5% below category average
    Automated routing and prioritization00 Ratings7.511 Ratings
    Customer interaction histories00 Ratings5.59 Ratings
    Bulk actions00 Ratings10.011 Ratings
    Marketing
    Comparison of Marketing features of Klaviyo and Sendible
    Feature
    Klaviyo
    -
    Ratings
    Sendible
    7.0
    9 Ratings
    10% below category average
    Lead generation00 Ratings9.04 Ratings
    Content marketing00 Ratings9.09 Ratings
    Paid media management00 Ratings1.01 Ratings
    Campaigns and promotions00 Ratings9.02 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Klaviyo and Sendible
    Feature
    Klaviyo
    -
    Ratings
    Sendible
    9.1
    15 Ratings
    9% above category average
    Twitter00 Ratings10.013 Ratings
    Facebook00 Ratings10.015 Ratings
    LinkedIn00 Ratings10.014 Ratings
    Google+00 Ratings10.08 Ratings
    Instagram00 Ratings10.012 Ratings
    Pinterest00 Ratings5.56 Ratings
    YouTube00 Ratings8.410 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Klaviyo and Sendible
    Feature
    Klaviyo
    -
    Ratings
    Sendible
    7.0
    11 Ratings
    10% below category average
    Campaign success analytics00 Ratings7.011 Ratings
    Real-time tracking00 Ratings7.09 Ratings
    Competitor analysis00 Ratings7.05 Ratings
    Account management
    Comparison of Account management features of Klaviyo and Sendible
    Feature
    Klaviyo
    -
    Ratings
    Sendible
    5.9
    14 Ratings
    29% below category average
    Role-based user permissions & privileges00 Ratings9.714 Ratings
    Mobile access00 Ratings2.110 Ratings
    Best Alternatives
    KlaviyoSendible
    Small Businesses
    Vbout
    Score9.9 out of 10
    Publer
    Score9.5 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Emplifi
    Score8.9 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    KlaviyoSendible
    Likelihood to Recommend
    8.4
    (134 ratings)
    9.3
    (19 ratings)
    Likelihood to Renew
    9.5
    (4 ratings)
    8.0
    (4 ratings)
    Usability
    8.0
    (3 ratings)
    8.7
    (6 ratings)
    Support Rating
    9.0
    (1 ratings)
    9.9
    (3 ratings)
    Implementation Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    KlaviyoSendible
    Likelihood to Recommend
    Klaviyo
    Klaviyo is a leader in the space, but I might recommend it to a colleague for its price point. There are other options that are more affordable and provide most of the tools Klaviyo offers. I also think it can be complicated to use for a new user.
    Incentivized
    Read full review
    Sendible
    I have a fairly straightforward use case for Sendible and it meets almost all of my needs. If you are a small company that needs a collaborative solution to social media content creation, and likely has a small team (or no team) to manage social media postings, I think Sendible is likely a great tool to schedule posts and largely automate social media marketing. A larger company or more involved marketing team could still use Sendible to schedule and collaborate on posts. However, there may be additional features they may want or need (like the ability to promote posts) that may not be available with Sendible.
    Incentivized
    Read full review
    Pros
    Klaviyo
    • Klaviyo's template builder is very intuitive yet straightforward enough that an inexperienced user can catch on quickly.
    • Their flow builder is also quite intuitive and allows us to build intricate, highly targeted flows.
    • I appreciate their built-in compliance warnings & checks as they apply to opt-out methods, SMS compliance, and overall deliverability.
    Incentivized
    Read full review
    Sendible
    • Easy to schedule and post to all of your social media platforms.
    • Customer support is very accommodating and always there to help. I have never had an issue with reaching someone whether it was for a quick question or to demo other features.
    • They have an awesome affiliate program (example: I earned over $600 from one company clicking through an signing up from my affiliate link - yay!)
    • Compared to other social media platforms, Sendible has been the most robust with features and ease of use.
    • They are always making advances and upgrades to their service offerings to better meet the needs of their customers.
    Read full review
    Cons
    Klaviyo
    • Needs more visible critical notifications as we once exceeded our monthly email limit right during the Black Friday campaign. The notification was not visible enough for us to catch it on time, as a result, some emails scheduled to be sent over the weekend were never sent
    • Better library of dynamic values available for use inside emails
    Incentivized
    Read full review
    Sendible
    • Inbox. The inbox of incoming messages/posts is very clunky. Threads are separated into individual messages, making it difficult to follow conversations.
    • Reporting. The included reporting features are limited and don't allow for enough customization to be worth using.
    • Hashtags. When discussing the 10 most common mistakes (or whatever the title might be), we are unable to say "You won't believe #3" because the system reads this as a hashtag to link rather than just a number. It adds on editing time when approving posts.
    • Default settings. As a Social Media Manager, it is annoying to have myself set as default when looking at the content calendar. I don't write the posts, just approved and schedule them, so manually entering in my writers' names in the filters could be made easier by making this an editable feature.
    • Instagram. You cannot post multiple images in a single Instagram post from Sendible.
    • Service Lists. They are supposed to be helpful in grouping your services (we do this by brand), however, these lists don't pull the information you put on individual services. So if I have a list with Facebook, Instagram, and Pinterest for Brand A, you can't just add the Brand A Service List filter onto the calendar and see all of those posts that are scheduled. They don't seem to have much purpose at all.
    Incentivized
    Read full review
    Likelihood to Renew
    Klaviyo
    Klaviyo is simply a great solution for e-com email marketing & customer relationship management:
    1. User journey visibility: We can see our clients' customers on their individual user journeys (open email, site visits) to better understand and accommodate your customers.
    2. Flow automation: Creating automated emails that follow up with new leads, those who abandoned carts, purchased.
    3. Email design: So easy to use, and more friendly than some other visual builders that we've used.
    4. Metrics visibility: We can see our clients' metrics very easily and adjust efforts accordingly.
    Incentivized
    Read full review
    Sendible
    If I am given a larger budget to work with then I'd like a program that tracks and collects my PR hits, as well as sends me important info to respond to. I realy like the way New Brand Analytics tracks my Trip Advisor,etc ratings
    Incentivized
    Read full review
    Usability
    Klaviyo
    The only reason why I did not give it a 10/10 is that it cannot distinguish purchases that came through subscription recharges instead of purchases that were driven directly by email sends. Other than that, the automation qualities, design features, and segmentation options make this an incredible email platform, and I am very happy with it
    Incentivized
    Read full review
    Sendible
    Sendible is 100% web based so managing social media platforms can be done from anywhere with internet connectivity. During registration, Sendible takes its users on a tour of its main features. The sleek design was engineered by professionals who have great interest in social media marketing. There is ample support in case users get lost and there is no learning curve.
    Incentivized
    Read full review
    Support Rating
    Klaviyo
    Their support is always quick and we have recurring meetings with our advisor. they were great when we first started at walking us through the platform and helping us understand how to do the overall setup. They also have a wide variety of articles that cover must issues in a very clear manner that will get you out of a predicament really fast.
    Incentivized
    Read full review
    Sendible
    Sendible has a great resource center which I have used multiple times throughout my year using the platform. There are plenty of troubleshooting articles and guides that make it easy to uncover the root of any small issues I may have.
    Incentivized
    Read full review
    Implementation Rating
    Klaviyo
    Don't cut corners, do it right the first time, if you take your time to build everything the way you want it then it will run itself. The platform will help you increase revenue as long as you use the tools it provides. Don't be scared to ask questions, the support team will help you get to the next level
    Incentivized
    Read full review
    Sendible
    No answers on this topic
    Alternatives Considered
    Klaviyo
    Klaviyo's ability to really tackle the entire marketing contact ecosystem on one platform is what really won us over. The price for everything was competitive, not necessarily the cheapest but competitive, and the ability to see that data flow from every interaction was what was crucial to us. Additionally, Klaviyo is the core of our B2C business. We were not focused on anything other than how we interact with customers directly, and Klaviyo was a direct win for us. The one negative is Klaviyo's ability to work with our B2B side of our business, because it doesn't integrate with platforms like HubSpot. That is a massive downside, but the upside justified the investment.
    Incentivized
    Read full review
    Sendible
    While lacking in some features compared to those big alternatives, Sendible doesn't stop releasing new features every few months and doesn't cost nearly as much monthly as they do for the amount of profiles they allow to manage. Overall I'd say it's a solid competitor if they keep the updates coming and optimize the platform a little
    Incentivized
    Read full review
    Return on Investment
    Klaviyo
    • Klaviyo brought our email channel to the top performing channel over Paid Ads several times (according to G Analytics), before Klaviyo Paid Ads were always top and the email channel struggled to even stay in 2nd place.
    • Klaviyo did cost quite a bit more than our old email platform but the ROI was much higher so it paid for itself.
    • Klaviyo implemented tools that allowed us to have a higher customer satisfaction with things like letting customers choose to receive less emails instead of unsubscribing.
    Incentivized
    Read full review
    Sendible
    • It helps my business, to manage my clients social media.
    • However I was hoping to capture more people who want to use the tool as DIY which has not happened.
    • I do not want to let it go but it is currently more of an expense then bringing in a return.
    Incentivized
    Read full review
    ScreenShots

    Klaviyo Screenshots

    Screenshot of Web forms to grow contact listsScreenshot of Personalized recommendations that resonateScreenshot of Smarter targeting. Deeper personalization.Screenshot of Display of how performance stacks up against peers

    Sendible Screenshots

    Screenshot of StreamsScreenshot of Monitoring KeywordsScreenshot of ReportingScreenshot of Content SuggestionsScreenshot of Compose BoxScreenshot of Bulk Importer