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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Kumulos

    Score10 out of 10
    N/AKumulos offers their mobile app development platform supporting mobile app marketing automation, mobile app performance, push notifications, and other features.N/A

    MoEngage

    Score8.3 out of 10
    N/AMoEngage is an insights-led customer engagement platform, that empowers marketers and product owners with AI-driven insights and the ability to instantly turn those insights into cross-channel experiences.N/A
    Pricing
    KumulosMoEngage
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    KumulosMoEngage
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptional$1,000
    Additional Details——
    More Pricing Information
    Best Alternatives
    KumulosMoEngage
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    User Ratings
    KumulosMoEngage
    Likelihood to Recommend
    10.0
    (2 ratings)
    8.0
    (3 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    2.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    6.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    8.0
    (1 ratings)
    User Testimonials
    KumulosMoEngage
    Likelihood to Recommend
    Kumulos ltd
    We have promotions that we want to tell our members or a specific subset of them like they have a chance of winning a raffle. We use Kumulos to fire off the message and notification. Our members get it in their app and we can tell how many of them received it. We can also use the messages to direct them to specific web pages if we want to give them more information. We also use Kumulos to send announcements about things that are happening around the resort. Since we are located near the airport, when heads of state arrive, there are times that the roads are closed to allow them to pass. We use Kumulos to fire off notifications early enough that they know to avoid the area at a particular time. Where it doesn't do as well is when you need the notifications to be received immediately. Since the notifications pass through the Google/Apple network, it may take time to arrive. Sometimes you get it quick, sometimes you don't. So if timeliness is critical, it won't work as well. Also if you're sending to a lot of people, the rollout of the messages may take longer.
    Incentivized
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    MoEngage
    This is particularly well built for a scaled dynamic business like an edtech where you need to constantly push someone to complete their course and how MoEngage does this well is because they have their suite of AI to help you with retention and lifecycle campaigns
    Incentivized
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    Pros
    Kumulos ltd
    • Very, very easy to use - yet equally powerful
    • Personalization of messages
    • Data back feeds
    • Running mobile and web campaigns in one place
    • Awesome support
    Read full review
    MoEngage
    • Multi-channel campaign management
    • User journey
    • Analytics
    • Data Insights
    Incentivized
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    Cons
    Kumulos ltd
    • The UI could use a lot of improvement. It's not very intuitive.
    • Canceling of sent in-app messages can't be done through the dashboard. You have to contact support for them to do it.
    • To send the same message again, you have to recreate the whole thing instead of just resending it.
    Incentivized
    Read full review
    MoEngage
    • More complex use cases cannot be catered
    • MoEngage has bugs that hinder operations
    • Service level is quite bad when escalating issues
    • Scalability is not the best when taking on high growth usage
    Incentivized
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    Likelihood to Renew
    Kumulos ltd
    Kumulos is doing everything we need and more. The cost is also very reasonable. It has cut down our need for SMS and has lowered our OPEX because of this. We also love the analytics that it provides and it gives us insight into the usage and engagement of our app.
    Incentivized
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    MoEngage
    Considering the inability to scale and the bad service level provided by MoEngage not sure if the organization will continue with the renew
    Incentivized
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    Usability
    Kumulos ltd
    No answers on this topic
    MoEngage
    There is still area of improvement in UI since it's cluncky and there is a noticable lag as well
    Incentivized
    Read full review
    Support Rating
    Kumulos ltd
    No answers on this topic
    MoEngage
    It's good and mostly on-time support. But they have a lot of demand, hence at times, they take some time to get back to us. Overall, they know their game and most of the people we spoke with knew their domain very well.
    Incentivized
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    Alternatives Considered
    Kumulos ltd
    Kumulos is just much easier to install, configure, and set up. Ongoing running costs are much much lower, especially because we don't need the constant support of a developer to complete day-to-day tasks. Other systems required a lot of technical support, not just in the setup but also in the ongoing operation.
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    MoEngage
    These have nearly the same features, an almost 90% overlap. Pricing- and support-wise MoEngage is better. Also, it's good for both app and web, whereas CleverTap is mostly mobile-centric and WebEngage is web-centric.
    Incentivized
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    Return on Investment
    Kumulos ltd
    • 81% increase in customer retention
    • 27% increase in daily active users
    • Cost of the system is very low compared to tangible financial benefits it as delivered
    Read full review
    MoEngage
    • Enables the team to focus on more events that could generate better results
    • Schedule with APIs allows more scalable operations
    • The bugs tend to block the overall operations from going well
    Incentivized
    Read full review
    ScreenShots

    Kumulos Screenshots

    Screenshot of Kumulos Messaging DashboardScreenshot of Geofencing Set-UpScreenshot of Analytics DashboardScreenshot of Push Notification ComposerScreenshot of Crash Reporting DashboardScreenshot of In-App Messaging Composer

    MoEngage Screenshots

    Screenshot of Insights and action on the same screen - Once user data is analyzed, a new campaign can be started without going to a new tab/page.Screenshot of Predictive Segmentation based on RFM Analysis - In addition to user-defined segments, MoEngage comes with predictive segments based on RFM ( Recency, Frequency and Monetary) Analysis. This splits users into segments like 'Potential Loyalists' and 'About to Sleep', so relevant campaigns can be run to convert them.