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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Lead Liaison

    Score9.1 out of 10
    Mid-Size Companies (51-1,000 employees)
    Lead Liaison is a cloud-based sales and marketing automation solution. This solution provides equal focus to sales support with solutions such as a hot-lead dashboard, Buy Signals and a live ticker alert of businesses on the customer's website.

    $250

    per month

    LinkPoint Connect

    Score9 out of 10
    N/ALinkPoint Connect promises to streamline data entry and access by enabling users to instantly view CRM data within their email client. This sales intelligence solution integrates Salesforce and Microsoft Dynamics CRM data in Outlook or IBM Notes. According to the vendor, key capabilities include: View real-time Salesforce data without ever leaving your email. Click on an email, and the LinkPoint Connect Side Panel instantly displays that contact’s information directly from…

    $192

    per user, per year

    Pricing
    Lead LiaisonLinkPoint Connect
    Editions & Modules
    Inbound Marketing
    $250
    per month
    Sales Enablement
    $450
    per month 5 users
    Omnibound Marketing
    $780
    per month
    Lifecycle Marketing
    $1,500
    per month
    Event Lead Management
    starting at $2000
    LinkPoint Connect for Outlook + Salesforce
    $192
    per user, per year
    LinkPoint Connect for Outlook + Microsoft Dynamics CRM
    $192
    per user, per year
    LinkPoint Connect for IBM Notes + Salesforce
    $228
    per user, per year
    LinkPoint Connect for IBM Notes + Microsoft Dynamics CRM
    $228
    per user, per year
    Offerings
    Pricing Offerings
    Lead LiaisonLinkPoint Connect
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup Fee$499 Depends on package$16 per user per year
    Additional Details—Subscriptions are billed annually. Discounts available for non-profits. Volume discounts available. LinkPoint Connect Solutions are available for Outlook and IBM Notes users. These include preconfigured implementations for Advologix, Apto, Apttus, FinancialForce.com, Jobscience, Navatar, Pardot, Salesforce Shield, and TaskRay.
    More Pricing Information
    Features
    Lead LiaisonLinkPoint Connect
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Lead Liaison and LinkPoint Connect
    Feature
    Lead Liaison
    8.8
    8 Ratings
    13% above category average
    LinkPoint Connect
    -
    Ratings
    WYSIWYG email editor9.08 Ratings00 Ratings
    Dynamic content8.57 Ratings00 Ratings
    Ability to test dynamic content8.27 Ratings00 Ratings
    Landing pages8.77 Ratings00 Ratings
    A/B testing8.75 Ratings00 Ratings
    Mobile optimization9.06 Ratings00 Ratings
    Email deliverability reporting9.37 Ratings00 Ratings
    List management8.88 Ratings00 Ratings
    Triggered drip sequences9.05 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Lead Liaison and LinkPoint Connect
    Feature
    Lead Liaison
    9.0
    8 Ratings
    13% above category average
    LinkPoint Connect
    -
    Ratings
    Lead nurturing automation9.58 Ratings00 Ratings
    Lead scoring and grading9.08 Ratings00 Ratings
    Data quality management8.87 Ratings00 Ratings
    Automated sales alerts and tasks8.87 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Lead Liaison and LinkPoint Connect
    Feature
    Lead Liaison
    8.9
    6 Ratings
    16% above category average
    LinkPoint Connect
    -
    Ratings
    Calendaring8.86 Ratings00 Ratings
    Event/webinar marketing9.06 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Lead Liaison and LinkPoint Connect
    Feature
    Lead Liaison
    8.8
    6 Ratings
    15% above category average
    LinkPoint Connect
    -
    Ratings
    Social sharing and campaigns9.06 Ratings00 Ratings
    Social profile integration8.56 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Lead Liaison and LinkPoint Connect
    Feature
    Lead Liaison
    9.2
    7 Ratings
    20% above category average
    LinkPoint Connect
    -
    Ratings
    Dashboards9.07 Ratings00 Ratings
    Standard reports9.37 Ratings00 Ratings
    Custom reports9.37 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Lead Liaison and LinkPoint Connect
    Feature
    Lead Liaison
    8.5
    8 Ratings
    11% above category average
    LinkPoint Connect
    -
    Ratings
    API8.88 Ratings00 Ratings
    Role-based workflow & approvals8.56 Ratings00 Ratings
    Customizability8.07 Ratings00 Ratings
    Integration with Salesforce.com8.06 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM9.04 Ratings00 Ratings
    Integration with SugarCRM9.03 Ratings00 Ratings
    Best Alternatives
    Lead LiaisonLinkPoint Connect
    Small Businesses
    Vbout
    Score9.9 out of 10
    Mailtrack
    Score9.7 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Mailtrack
    Score9.7 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Lead LiaisonLinkPoint Connect
    Likelihood to Recommend
    9.1
    (8 ratings)
    9.0
    (3 ratings)
    Likelihood to Renew
    9.1
    (1 ratings)
    -
    (0 ratings)
    Usability
    8.2
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.1
    (1 ratings)
    10.0
    (1 ratings)
    Implementation Rating
    9.1
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Lead LiaisonLinkPoint Connect
    Likelihood to Recommend
    Lead Liaison
    I think Lead Liaison could work well for new companies without an existing tech stack as you can also use it as your CRM. For a more mature company, especially one with multiple existing platform, I do not think it is worth switching, as all of the features will likely seem inferior to alternative specialist tools, many of which are cheaper, better supported and better integrated
    Read full review
    LinkPoint360
    LinkPoint is well suited to any situation where Outlook is used for email correspondence and calendar items and there is need to have a record of those items and/or perform connected actions (schedule tasks, follow up reminders, etc.) in Salesforce. Automating this process and removing as much duplication of work as possible is the primary goal and the primary benefit that LinkPoint provides. In addition to efficiency, automating the process also provides a pretty substantial increase in accuracy, removing ca. 50% of the chance for human error. It's pretty simple functionality in concept, but extremely valuable in execution.
    Incentivized
    Read full review
    Pros
    Lead Liaison
    • The form customization is perfect. Very easy to use.
    • The insight we get from the form's (GPS) data is nice as we do not have to mandate fields anymore.
    • The ability to pass thru a lot of data on the back end works for our process. The internal receiver (customer service or sales reps) of the form data knows exactly what campaign the lead came from, what clinical specialty is tied to the prospect and what product is of interest. All seamlessly.
    Incentivized
    Read full review
    LinkPoint360
    • Adding emails is a breeze.
    • Creating contacts/leads from outlook is as simple as highlight, drag and drop.
    • Additional customization to allow you to bring in associates custom objects.
    Incentivized
    Read full review
    Cons
    Lead Liaison
    • ROI reporting is lacking to some degree.
    • We get too many feature updates but it doesn't appear to contain anything useful.
    • Not integration friendly.
    Incentivized
    Read full review
    LinkPoint360
    • The plug-in for Outlook needs to be reset every couple of months.
    • It does not tag e-mails sent from mobile devices (or we haven't figured out how to do that yet).
    Incentivized
    Read full review
    Likelihood to Renew
    Lead Liaison
    Why move from a product that is help grown the speed on Marketing ROI? We see that the dashboards, flexibility and tracking are meeting and exceeding the business needs we had outlined. The support they provide is consistent, available and responsive. They will work with you until your issue is resolved.
    Read full review
    LinkPoint360
    No answers on this topic
    Usability
    Lead Liaison
    One item you did not ask, but should be in around customer support. They do a great job of working with you, training and ongoing questions. Lead Liaison is always available and easy to get answers. The dashboards are great to gain business trends. The social media management is easy and a great way to ensure content is being tracked. The ability to gain tracking code for additional tactics. Our team enjoys the easy access and useability. We work with our clients to make sure they have a tool that we can use to scale for their needs. Lead Liaison makes it easy for us to help clients understand that Marketing ROI is closer to their finger tips than ever before.
    Read full review
    LinkPoint360
    No answers on this topic
    Support Rating
    Lead Liaison
    Lead Liaison has tremendous support. I''ve never gone more than a hour or so without a response. They are quick to understand my request, review the options for solution and deliver the best option with the best outcome. Also, the good part is that I don't need support all the time because the product is so easy.
    Read full review
    LinkPoint360
    Never had to use the support team, which probably means the product works well!
    Incentivized
    Read full review
    Implementation Rating
    Lead Liaison
    Any issue with the adoption of the product were on our end. I wish we had the band width to run faster so we can know more faster. Our team enjoys the dashboards and ease of using the product. I know our clients are appreciating the results of the information as well.
    Read full review
    LinkPoint360
    No answers on this topic
    Alternatives Considered
    Lead Liaison
    I have not used any other product than Lead Liasion. I just recently started using this product and was not aware of the other options. Either way I am looking forward to seeing how far I am able to succeed using Lead Liasion and will continue to use this platform in the future.
    Incentivized
    Read full review
    LinkPoint360
    Prior to our move to LinkPoint, we used the Salesforce add-in for Outlook. This required manual syncing of email and calendar items and no easy to use interface between the two programs. It was very cumbersome for me to use, to the point where I quit using it altogether some time ago. I found it far less frustrating to just switch back and forth between Outlook and Salesforce and manually perform the requisite actions, create tasks or other items, enter the required data, etc.
    Incentivized
    Read full review
    Return on Investment
    Lead Liaison
    • Ability to attract more targeted prospects.
    • Deepen the relationship with existing clients AND increase the amount of revenue from clients as this is an added service in addition to our online marketing services.
    • One client paid for my costs!
    Read full review
    LinkPoint360
    • Activity history tracking. Our users send most of their emails from outlook.
    • Contact and lead creation.
    • Visibility of all associated records.
    Incentivized
    Read full review
    ScreenShots

    Lead Liaison Screenshots

    Screenshot of Lead Liaison DashboardScreenshot of Lead Liaison Content CreationScreenshot of Lead Liaison Video Marketing

    LinkPoint Connect Screenshots

    Screenshot of Record emails to your CRM when sending messages via your email application. LinkPoint Connect makes it easy to associate emails with the right contacts and opportunities with just a few clicks in your email.Screenshot of View real-time CRM data without ever leaving your email. Click on an email, and the LinkPoint Connect Side Panel instantly displays that contact’s information directly from the CRM.Product screenshotProduct screenshotProduct screenshotProduct screenshot