LeadLander vs. Visual Visitor

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
LeadLander
Score 8.6 out of 10
N/A
LeadLander is essentially an IP reverse look-up tool. It does a reverse look-up of the IP address to distinguish between corporate visitors and “home/ISP” users. Although having somewhat similar functionality as web analytics products like Google Analytics and WebTrends, it is actually designed for a different user base. While web analytics tools are typically designed to provide metrics such as bounce rates, unique visitors, and length/depth of stay to help marketers optimize website content,…
$25
Per User Per Month
Visual Visitor
Score 9.1 out of 10
N/A
Visual Visitor's Platform combines B2B intelligence, company contact data, engagement software, and identification tools. Visual Visitor offers anonymous website visitor tracking so marketers can better understand who lands on a website.
$199
per month 2 Users, 1 Administrator
Pricing
LeadLanderVisual Visitor
Editions & Modules
LeadLander
$25.00
Per User Per Month
No answers on this topic
Offerings
Pricing Offerings
LeadLanderVisual Visitor
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscount available for annual subscription.
More Pricing Information
Community Pulse
LeadLanderVisual Visitor
Features
LeadLanderVisual Visitor
Security
Comparison of Security features of Product A and Product B
LeadLander
-
Ratings
Visual Visitor
8.2
1 Ratings
0% above category average
Role-based user permissions00 Ratings8.21 Ratings
Tag Management
Comparison of Tag Management features of Product A and Product B
LeadLander
-
Ratings
Visual Visitor
8.2
1 Ratings
1% above category average
Tag library00 Ratings8.21 Ratings
Data Management & Integrity
Comparison of Data Management & Integrity features of Product A and Product B
LeadLander
-
Ratings
Visual Visitor
8.2
1 Ratings
1% above category average
Event tracking00 Ratings8.21 Ratings
Best Alternatives
LeadLanderVisual Visitor
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Score 8.8 out of 10
Medium-sized Companies
Siteimprove
Siteimprove
Score 9.1 out of 10
Google Tag Manager
Google Tag Manager
Score 8.8 out of 10
Enterprises
Optimal
Optimal
Score 9.1 out of 10
Tealium Customer Data Hub
Tealium Customer Data Hub
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LeadLanderVisual Visitor
Likelihood to Recommend
9.0
(9 ratings)
9.1
(1 ratings)
Likelihood to Renew
8.2
(4 ratings)
-
(0 ratings)
Usability
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
LeadLanderVisual Visitor
Likelihood to Recommend
LeadLander
LeadLander is great for sales reps who are looking for additional insights when attempting to get the right message to the right audience at the right time via the right medium. Nevertheless, the tool is basically fairly simplistic in terms of what you get. Data is delivered via email and can be tailored in terms of frequency and territory, but the overall information presented is fairly simple. The links to websites visited and accompanying information pertaining to frequency and duration are incredibly helpful. Nevertheless, if you have a lot of users visiting sites that utilize a free version of your tool, care is required to ensure that your messaging is not falling on deaf ears. Overall, the tool is very useful for accomplishing awareness of baseline insights pertaining to prospective clientele visiting your company's website in order to craft more meaningful messaging.
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Visual Visitor
Overall, Visual Visitor is a valuable, effective, and reasonably-priced solution for any organization wanting to grow!
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Pros
LeadLander
  • Leadlander has an excellent database of IP addresses. Often the address is registered to some unknown cable company but leadlander seems to identify them.
  • Leadlander is well designed and intuitive to use.
  • Leadlander captures page data and referral that we wouldn't otherwise have.
Read full review
Visual Visitor
No answers on this topic
Cons
LeadLander
  • Be able to see the people in addition to the accounts.
  • Integrate with our tech stack (it may but it's not a feature I am currently aware of).
  • Better matching of IP addresses.
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Visual Visitor
No answers on this topic
Likelihood to Renew
LeadLander
Currently, we have not went out to look for another tool because we are happy with LeadLanders' performance. If we were to be approached by any of their competitors, we would look to investigate the difference and similarities between the tools. In the past, we used a tool that provided images and steps taken to show the route a prospect takes and I found that to be very interesting.
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Visual Visitor
No answers on this topic
Usability
LeadLander
No answers on this topic
Visual Visitor
dashboard is intuitive and easy to use
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Alternatives Considered
LeadLander
ActOn also provides website analytics, however if we have a contact in our CRM - it will tell us each morning if that specific contact visited our website rather than just a company name. It is interesting to note that both ActOn and Leadlander often have different results and companies. I'm not sure why there is a discrepancy, however overall, both tools are fairly comparable.
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Visual Visitor
No answers on this topic
Return on Investment
LeadLander
  • Our Demand Generation team primarily uses this tool and has been wildly successful! Their entire office area is covered in wins, including amounts. One of the larger deals found on LeadLander was 4.2 million. A current opportunity is set at 2.5 million. I think the ROI speaks for itself with those deals.
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Visual Visitor
No answers on this topic
ScreenShots