LeadLander Lands Lots of Leads
Updated October 30, 2021

LeadLander Lands Lots of Leads

Daniel McHugh | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Modules Used

  • Website Visitors

Overall Satisfaction with LeadLander

Leadlander is being used by the Marketing Department at ABILITY. Most specifically, the Analytics Department and the market managers who set the strategy for each line of business that we serve. The problem it addresses for us is letting us know which companies or accounts we are marketing to are visiting our website.
  • Multiple reports.
  • Good search capabilities.
  • Easy to sort results.
  • Be able to see the people in addition to the accounts.
  • Integrate with our tech stack (it may but it's not a feature I am currently aware of).
  • Better matching of IP addresses.
  • Custom reports.
  • Multiple sorting options.
  • Future integration with other technologies.
  • It has greatly helped out Analytics Team by taking a close look at who is visiting our website.
  • Our market managers have been able to use this when setting digital marketing strategies in their specific market.
  • The only negative is that, with the subscription we have, we are unable to connect contacts with web visitors, only accounts.
LeadLander and Hot Jar don't necessarily compete against one another but they work well together. LeadLander lets us know what companies are visiting our site and Hot Jar tells us what those people do when they get to the site. Together we can make better decisions on how to find more visitors and get them to come to our site as well as how to optimize the pages on the site to provide a better experience for those visitors.

Do you think LeadLander delivers good value for the price?

Not sure

Are you happy with LeadLander's feature set?

Yes

Did LeadLander live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of LeadLander go as expected?

I wasn't involved with the implementation phase

Would you buy LeadLander again?

Yes

Lead Lander is great for an organization that is trying to get a better handle on who is visiting their website. Not just the website in general but you can look to see who is visiting each page within a site. This is beneficial when using the data to make digital marketing decisions, especially PPC.