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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Leadpages

    Score5.8 out of 10
    Small Businesses (1-50 employees)
    Leadpages is a landing page software that helps to grow small businesses without tech headaches. Leadpages can be used with or without WordPress, on Leadpages' servers or on the user's own. Leadpages aims to eliminate the high cost of website developers and freelancers when creating a company's most important marketing web pages. Included in all plans: Unlimited landing pages, pop-ups, and alert bars for lead generation and sales Website builder for a…

    $49

    per month

    Omniconvert Explore

    Score8 out of 10
    Mid-Size Companies (51-1,000 employees)
    Explore by Omniconvert is a conversion rate optimization platform. It boasts a democratic approach to product development, where users can help decide the future of the CRO tool. Through software and services, Explore by Omniconvert aims to help global eCommerce companies improve their conversion rates through advanced segmentation algorithms, A/B testing, Web Personalization and Web surveys. The vendor state Omniconvert currently has…

    $0

    Pricing
    LeadpagesOmniconvert Explore
    Editions & Modules
    Standard
    $49
    per month
    Pro
    $99
    per month
    Advanced
    $399
    per month
    Standard Annual
    $444
    per year
    Pro Annual
    $888
    per year
    50 000 tested views
    0 $
    100 000 tested views
    $245
    per month
    700 000 tested views
    $1293
    per month
    5 000 000 tested views
    $4658
    per month
    Offerings
    Pricing Offerings
    LeadpagesOmniconvert Explore
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsSave 25% by choosing an annual plan (3 months free). Standard ($444), Pro ($888), Advanced (Call Us)—
    More Pricing Information
    Community Pulse
    LeadpagesOmniconvert Explore
    Considered Both Products
    Leadpages
    No answer on this topic
    Omniconvert
    No answer on this topic
    Key User Insights
    Would buy again
    60%
    Would buy again
    3 Answers
    No answers on this topic
    Delivers good value for the price
    60%
    Delivers good value for the price
    3 Answers
    No answers on this topic
    Happy with the feature set
    80%
    Happy with the feature set
    4 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    LeadpagesOmniconvert Explore
    SEO and Conversion Optimization
    Comparison of SEO and Conversion Optimization features of Leadpages and Omniconvert Explore
    Feature
    Leadpages
    1.0
    2 Ratings
    143% below category average
    Omniconvert Explore
    -
    Ratings
    Landing page A/B testing:1.02 Ratings00 Ratings
    Real-time analytics dashboard1.02 Ratings00 Ratings
    SEO tools1.02 Ratings00 Ratings
    Optimization recommendations1.02 Ratings00 Ratings
    Testing and Experimentation
    Comparison of Testing and Experimentation features of Leadpages and Omniconvert Explore
    Feature
    Leadpages
    -
    Ratings
    Omniconvert Explore
    8.3
    1 Ratings
    1% below category average
    Split URL testing00 Ratings9.01 Ratings
    Multivariate testing00 Ratings5.01 Ratings
    Visual / WYSIWYG editor00 Ratings9.01 Ratings
    Experiment workflow and approval00 Ratings10.01 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Leadpages and Omniconvert Explore
    Feature
    Leadpages
    -
    Ratings
    Omniconvert Explore
    9.0
    1 Ratings
    3% above category average
    Standard visitor segmentation00 Ratings8.01 Ratings
    Website personalization00 Ratings10.01 Ratings
    Best Alternatives
    LeadpagesOmniconvert Explore
    Small Businesses
    Instapage
    Score9.8 out of 10
    Google Optimize
    Score6.7 out of 10
    Medium-sized Companies
    Unbounce
    Score8.3 out of 10
    AB Tasty
    Score8.6 out of 10
    Enterprises
    No answers on this topic
    Google Content Experiments (discontinued)
    Score7.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LeadpagesOmniconvert Explore
    Likelihood to Recommend
    1.0
    (30 ratings)
    10.0
    (1 ratings)
    Usability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    6.4
    (4 ratings)
    10.0
    (1 ratings)
    User Testimonials
    LeadpagesOmniconvert Explore
    Likelihood to Recommend
    Leadpages
    It's great if you want an easy-to-use but extremely robust tool for producing effective online marketing pages since it makes production work enjoyable and inspires fresh creativity. It also offers wonderful split-testing capabilities which can enhance marketing results. But if you're looking for an out-of-the-box collection of standardized, one-size-fits-all marketing resources, you really might want to consider looking elsewhere.
    Incentivized
    Read full review
    Omniconvert
    If you need some website personalization it can do the trick. If you have a website where you know where your users are coming from and you can improve their experience from some personalization it will help you convert them through your funnel.
    If you are running a small site it may be overkill to a normal call to action. Couldn’t hurt to test though with their split testing.
    Incentivized
    Read full review
    Pros
    Leadpages
    • Leadpages integrates well with many of the main software that businesses use like Infusionsoft, Hubspot, Marketo, Mailchimp, GoToWebinar, and Wordpress. This allows your landing pages to be integrated well into the other processes you have with your business.
    • Leadpages makes it easy to build professional looking landing pages without having to hire someone else or have coding skills. Their drag and drop builder makes it easy enough to use and get the hang of. I particularly love the hundreds of templates they provide for you to help give you ideas and get you going faster.
    • They also have a Leadbox function that has also been super useful in being able to get other types of forms up on our website. These forms provide some functionality that our website wouldn't have had without them.
    Incentivized
    Read full review
    Omniconvert
    • Conversion optimization.
    • Website personalization.
    Incentivized
    Read full review
    Cons
    Leadpages
    • While most of the editing functions are easy to figure out, some of the finer details to get spacing, sizing, alignment and layout just right can take some trial and error if you don't have formal training in the tool. A lot of the editing tools are collapsed into sections, and finding just what you're looking for can sometimes be a challenge.
    • I don't believe the version we used had a page optimizer or optimization score, which I have seen on other landing page builders. This may be a feature of a more premium version of the tool or may have been turned off by the product manager, but it would be a helpful feature.
    Incentivized
    Read full review
    Omniconvert
    • The learning curve could be easier.
    • Improve onboarding.
    Incentivized
    Read full review
    Usability
    Leadpages
    I would give it a 10, for me, I love all the features. For the average person, the number of choices on a landing page could create a decision paradox. Thankfully the pre-designed landing page templates do not require a lot of decisions for a landing page newbie.
    Incentivized
    Read full review
    Omniconvert
    No answers on this topic
    Support Rating
    Leadpages
    Leadpages support is helpful, they also created many resources to help people create good funnels and learn about small things that matter when doing marketing. The affiliate program is good and could be something which pays for your subscription. People like Leadpages because its been recommended by many influencers participating in affiliate program and also because it just works without problems and does the job. But right now alternatives should be taken in consideration, as there are many other projects that could do it better and cheaper.
    Incentivized
    Read full review
    Omniconvert
    They have been polite and good about updates.
    Incentivized
    Read full review
    Alternatives Considered
    Leadpages
    I have used Mailchimp for clients, and use ActiveCampaign personally for my email marketing and have used it for clients, but prefer Leadpages for the frontend of the opt-in process because of its analytics and performance metrics. Leadpages makes it super easy to see what's performing well, without having to dive into Google Analytics or aggregate any other data. Leadpages also integrates really well with WordPress, my primary platform, with opt-in forms (wayyyy better than Mailchimp).
    Incentivized
    Read full review
    Omniconvert
    Unless has an easier learning curve but they have different features. Their personalization is similar though.
    Incentivized
    Read full review
    Return on Investment
    Leadpages
    • Leadpages, as long as you have it set up properly, will have a quick ROI within days of your first campaign.
    • For those that are not familiar, it is probably best to hire someone to take over this part and still your ROI will be very quick, including the cost of this professional.
    • Overall, Leadpages has a very fast ROI if used and implemented in a timely manner, and used to constantly evolve what you are doing with new fresh content.
    Incentivized
    Read full review
    Omniconvert
    • Personalization from referral sites has been an improvement to ROI.
    Incentivized
    Read full review
    ScreenShots

    Leadpages Screenshots

    Screenshot of Create your next marketing campaign the same day you think about it. Start with a landing page template, and customize it with drag and drop ease. Mobile responsive, fast loading, and conversion-focused.Screenshot of Keep your look consistent with brand colors and custom fonts.Screenshot of Build your marketing website with Leadpages. No need to work with unreliable freelancers or wait for developer delays.Screenshot of Publish faster with page and section templates. Copy sections between Leadpages assets — websites, landing pages, and pop-ups.Screenshot of Forget the complexities of WordPress and other website builders. Stay focused on what matters, and let us handle the technical side of websites.Screenshot of Connect your marketing efforts to the tools you love — direct integrations with major ESPs, CRMs, and payments included (or via Zapier).

    Omniconvert Explore Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot