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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Link Research Tools

    Score8 out of 10
    N/AN/AN/A

    Tracx

    Score7 out of 10
    Enterprise companies (1,001+ employees)
    Tracx is a social media analytics platform that is designed to help enterprises to build their brand, attract new customers, service existing ones and connect with other key audiences in the social-enabled world. According to the vendor, the solution analyzes and refines mass amounts of geographic, demographic and psychographic data from across the social web to deliver deep insights into customers, competitors and influencers. It then makes those insights actionable through its contextually…N/A
    Pricing
    Link Research ToolsTracx
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Link Research ToolsTracx
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Features
    Link Research ToolsTracx
    SEO
    Comparison of SEO features of Link Research Tools and Tracx
    Feature
    Link Research Tools
    7.8
    8 Ratings
    1% above category average
    Tracx
    -
    Ratings
    Keyword analysis7.96 Ratings00 Ratings
    Backlink management8.38 Ratings00 Ratings
    SERP ranking tracking5.94 Ratings00 Ratings
    Page grader7.27 Ratings00 Ratings
    Competitive analysis8.98 Ratings00 Ratings
    Site audit / diagnostics8.96 Ratings00 Ratings
    Site recommendations8.67 Ratings00 Ratings
    Task management6.44 Ratings00 Ratings
    SEO Channels
    Comparison of SEO Channels features of Link Research Tools and Tracx
    Feature
    Link Research Tools
    8.5
    7 Ratings
    11% above category average
    Tracx
    -
    Ratings
    Local SEO8.95 Ratings00 Ratings
    Social SEO8.24 Ratings00 Ratings
    Mobile SEO8.25 Ratings00 Ratings
    Global SEO8.87 Ratings00 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Link Research Tools and Tracx
    Feature
    Link Research Tools
    8.7
    6 Ratings
    3% above category average
    Tracx
    -
    Ratings
    Multi-domain support8.64 Ratings00 Ratings
    Integration with web analytics tools8.76 Ratings00 Ratings
    Best Alternatives
    Link Research ToolsTracx
    Small Businesses
    Serpstat
    Score9.9 out of 10
    Talkwalker by Hootsuite
    Score8.1 out of 10
    Medium-sized Companies
    Yoast
    Score8.5 out of 10
    Talkwalker by Hootsuite
    Score8.1 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    1-Social
    Score5.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Link Research ToolsTracx
    Likelihood to Recommend
    8.9
    (8 ratings)
    9.0
    (9 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.3
    (4 ratings)
    User Testimonials
    Link Research ToolsTracx
    Likelihood to Recommend
    LinkResearchTools
    If you have any problems with your rankings or a decrease in ranking position within google it is very good to make an Link Audit with the Link Research Tools. Then you Screen all Links manually and setup your disavow-file easily. With the Link Detox Boost you gain Rankings back so fast. The last time we used it for a client, we got back the rankings within a week to 170 Positions within the Top Ten, even Position 1.
    Read full review
    Tracx
    Tracx is best for influencer marketing tracking, where you need to track specific mentions of a keyword from specific people. Not sure it's the 100% solution for other social media aspects, but I have not explored many of those aspects, so I cannot be the end-all-be-all person to say when it isn't well suited
    Incentivized
    Read full review
    Pros
    LinkResearchTools
    • fast Google penalty recovery
    • keeps a healthy backlink profile
    • calculates the opportunity or risk of potential links that are not built yet, so you can go only after the good ones
    • gives you fresh data from 26 link sources and lets you analyze the full backlink profile. Google search console gives you only a sample of your backlink profile.
    • powerful link prospecting made easy
    • possibility to connect with Pitchbox (professional outreach tool for link removal and link building campaigns), SEMRUSH, Ahrefs, GSC
    Read full review
    Tracx
    • Tracx is very user friendly. There is a bit of a learning curve but once that is established there are many opportunities to use Tracx to your brands benefit.
    • There customer service team is exceptional. If I ever have a question regarding the platform I am able to reach out to our account manager and receive a reply the same day.
    Incentivized
    Read full review
    Cons
    LinkResearchTools
    • Not for newcomers to SEO simply because its vast array of features may hinder them.
    • Is quite pricey too; so for small businesses etc., it's probably not a viable option.
    Read full review
    Tracx
    • Tracx is a little slow to pull in data. It could be a lot better although I understand it's pulling in a lot of metadata which other platforms don't pull.
    • Tracx is not "real time", some of the sources take a little more time to get pulled in although I understand this is probably an API issue on the social network side.
    Incentivized
    Read full review
    Likelihood to Renew
    LinkResearchTools
    No answers on this topic
    Tracx
    Tracx is a solid software for identifying customer sentiment that would otherwise go unheard and undocumented by our company. We're able to report to our CEO the good and the bad with actual data and do so on an attractive interface. It is also essential in helping us prepare queries well in advance.
    Incentivized
    Read full review
    Alternatives Considered
    LinkResearchTools
    LinkResearchTools is much more advanced in analyzing links. Period. All the other mentioned tools have many useful features for SEO but LRT is definitely the way to go for backlink analysis, link building, and competition analysis. They also offer very nice and quality courses for improving SEO knowledge. I already attended one of them and I am very satisfied with the knowledge I gained.
    Read full review
    Tracx
    I like the attention that we have from our team at Tracx. I like that unlike other tools we have tried Tracx allows us to publishing, listen, receive automated reports and track our competition in real time.
    Incentivized
    Read full review
    Return on Investment
    LinkResearchTools
    • Building strong links results in better rankings which results in a higher ROI
    • The Link Research Tools community also had a big impact on my networking
    Read full review
    Tracx
    • We are able to see what people are saying about our brand on social media in real time and respond to it in a timely fashion.
    Incentivized
    Read full review
    ScreenShots

    Tracx Screenshots

    Screenshot of KNOW WHO YOUR INFLUENCERS ARE
Stitch together an individual's social media profiles to understand their true sphere of influence.
KNOW WHY THEY HAVE INFLUENCE
Put the whole profile in perspective with metrics such as volume, reach, and impact to get the most out of each investment.Screenshot of HOTSPOT IDENTIFICATION
Better measure and target your campaigns and initiatives by viewing hotspots of social media activity geographically.
HYPER LOCAL TARGETING
Get granular at the post and street levels for deeper engagement with your target audience.Screenshot of KNOW WHAT TO POST
Enhance marketing management by receiving recommendations for trending content that your unique audience will love.
KEEP THE CONTENT FLOWING
Establish a consistent cadence of engagement with your community by scheduling posts ahead of time and organizing your content so that your teams can collaborate.
CROSS-ORGANIZATIONAL COLLABORATION
Create and implement workflows and approval processes to optimize your team's efficiency. Easily measure your team's compliance to your overarching engagement strategy.Screenshot of Measure your team's performance. Manage internal KPIs by benchmarking individual or team activity by social media campaign or initiative. Keep tabs on the amount of time taken to identify, respond and close social cases.