Link Research Tools vs. Tracx

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Link Research Tools
Score 8.0 out of 10
N/A
N/AN/A
Tracx
Score 7.0 out of 10
Enterprise companies (1,001+ employees)
Tracx is a social media analytics platform that is designed to help enterprises to build their brand, attract new customers, service existing ones and connect with other key audiences in the social-enabled world. According to the vendor, the solution analyzes and refines mass amounts of geographic, demographic and psychographic data from across the social web to deliver deep insights into customers, competitors and influencers. It then makes those insights actionable through its contextually…N/A
Pricing
Link Research ToolsTracx
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Link Research ToolsTracx
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Link Research ToolsTracx
Features
Link Research ToolsTracx
SEO
Comparison of SEO features of Product A and Product B
Link Research Tools
7.8
8 Ratings
1% above category average
Tracx
-
Ratings
Keyword analysis7.96 Ratings00 Ratings
Backlink management8.38 Ratings00 Ratings
SERP ranking tracking5.94 Ratings00 Ratings
Page grader7.27 Ratings00 Ratings
Competitive analysis8.98 Ratings00 Ratings
Site audit / diagnostics8.96 Ratings00 Ratings
Site recommendations8.67 Ratings00 Ratings
Task management6.44 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Link Research Tools
8.5
7 Ratings
11% above category average
Tracx
-
Ratings
Local SEO8.95 Ratings00 Ratings
Social SEO8.24 Ratings00 Ratings
Mobile SEO8.25 Ratings00 Ratings
Global SEO8.87 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Link Research Tools
8.7
6 Ratings
3% above category average
Tracx
-
Ratings
Multi-domain support8.64 Ratings00 Ratings
Integration with web analytics tools8.76 Ratings00 Ratings
Best Alternatives
Link Research ToolsTracx
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Agency Analytics
Agency Analytics
Score 9.2 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Echobox Social
Echobox Social
Score 9.7 out of 10
Enterprises
Conductor
Conductor
Score 9.2 out of 10
1-Social
1-Social
Score 6.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Link Research ToolsTracx
Likelihood to Recommend
8.9
(8 ratings)
9.0
(9 ratings)
Likelihood to Renew
-
(0 ratings)
8.3
(4 ratings)
User Testimonials
Link Research ToolsTracx
Likelihood to Recommend
LinkResearchTools
If you have any problems with your rankings or a decrease in ranking position within google it is very good to make an Link Audit with the Link Research Tools. Then you Screen all Links manually and setup your disavow-file easily. With the Link Detox Boost you gain Rankings back so fast. The last time we used it for a client, we got back the rankings within a week to 170 Positions within the Top Ten, even Position 1.
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Tracx
Tracx is best for influencer marketing tracking, where you need to track specific mentions of a keyword from specific people. Not sure it's the 100% solution for other social media aspects, but I have not explored many of those aspects, so I cannot be the end-all-be-all person to say when it isn't well suited
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Pros
LinkResearchTools
  • fast Google penalty recovery
  • keeps a healthy backlink profile
  • calculates the opportunity or risk of potential links that are not built yet, so you can go only after the good ones
  • gives you fresh data from 26 link sources and lets you analyze the full backlink profile. Google search console gives you only a sample of your backlink profile.
  • powerful link prospecting made easy
  • possibility to connect with Pitchbox (professional outreach tool for link removal and link building campaigns), SEMRUSH, Ahrefs, GSC
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Tracx
  • Tracx is very user friendly. There is a bit of a learning curve but once that is established there are many opportunities to use Tracx to your brands benefit.
  • There customer service team is exceptional. If I ever have a question regarding the platform I am able to reach out to our account manager and receive a reply the same day.
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Cons
LinkResearchTools
  • Not for newcomers to SEO simply because its vast array of features may hinder them.
  • Is quite pricey too; so for small businesses etc., it's probably not a viable option.
Read full review
Tracx
  • Tracx is a little slow to pull in data. It could be a lot better although I understand it's pulling in a lot of metadata which other platforms don't pull.
  • Tracx is not "real time", some of the sources take a little more time to get pulled in although I understand this is probably an API issue on the social network side.
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Likelihood to Renew
LinkResearchTools
No answers on this topic
Tracx
Tracx is a solid software for identifying customer sentiment that would otherwise go unheard and undocumented by our company. We're able to report to our CEO the good and the bad with actual data and do so on an attractive interface. It is also essential in helping us prepare queries well in advance.
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Alternatives Considered
LinkResearchTools
LinkResearchTools is much more advanced in analyzing links. Period. All the other mentioned tools have many useful features for SEO but LRT is definitely the way to go for backlink analysis, link building, and competition analysis. They also offer very nice and quality courses for improving SEO knowledge. I already attended one of them and I am very satisfied with the knowledge I gained.
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Tracx
I like the attention that we have from our team at Tracx. I like that unlike other tools we have tried Tracx allows us to publishing, listen, receive automated reports and track our competition in real time.
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Return on Investment
LinkResearchTools
  • Building strong links results in better rankings which results in a higher ROI
  • The Link Research Tools community also had a big impact on my networking
Read full review
Tracx
  • We are able to see what people are saying about our brand on social media in real time and respond to it in a timely fashion.
Read full review
ScreenShots

Tracx Screenshots

Screenshot of KNOW WHO YOUR INFLUENCERS ARE
Stitch together an individual's social media profiles to understand their true sphere of influence.
KNOW WHY THEY HAVE INFLUENCE
Put the whole profile in perspective with metrics such as volume, reach, and impact to get the most out of each investment.Screenshot of HOTSPOT IDENTIFICATION
Better measure and target your campaigns and initiatives by viewing hotspots of social media activity geographically.
HYPER LOCAL TARGETING
Get granular at the post and street levels for deeper engagement with your target audience.Screenshot of KNOW WHAT TO POST
Enhance marketing management by receiving recommendations for trending content that your unique audience will love.
KEEP THE CONTENT FLOWING
Establish a consistent cadence of engagement with your community by scheduling posts ahead of time and organizing your content so that your teams can collaborate.
CROSS-ORGANIZATIONAL COLLABORATION
Create and implement workflows and approval processes to optimize your team's efficiency. Easily measure your team's compliance to your overarching engagement strategy.Screenshot of Measure your team's performance. Manage internal KPIs by benchmarking individual or team activity by social media campaign or initiative. Keep tabs on the amount of time taken to identify, respond and close social cases.