Listrak vs. Mailmeteor

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Listrak
Score 10.0 out of 10
N/A
Listrak, headquartered in Pennsylvania, offers a customer data and marketing platform for retailers that features email marketing with social network engagement, abandoned cart rescue, and in-store data / information retrieval. Listrak is retail-specific and helps create an integrated and personalized customer experience across physical stores, ecommerce stores, social networks, or email, helping retail entities of widely varying sizes, small to large, to achieve their marketing goals. Listrak…N/A
Mailmeteor
Score 6.6 out of 10
N/A
Mailmeteor is an email marketing platform for Gmail, that provides a way to run mail merge campaigns so that each recipient gets a personalized email. Users can then send personalized emails with Gmail.
$9.99
per month 2000 emails per day
Pricing
ListrakMailmeteor
Editions & Modules
No answers on this topic
Premium
$9.99
per month 2000 emails per day
Pro
$24.99
per month 2000 emails per day
Business
$49.99
per month 2000 emails per day
Offerings
Pricing Offerings
ListrakMailmeteor
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
ListrakMailmeteor
Considered Both Products
Listrak
Chose Listrak
The Bronto platform is so similar to Listrak in that it made no sense for us to move unless there were significant cost savings (there weren't). We are so intertwined with Listrak that it would be painful to move for the sake of moving. Klaviyo is very DIY which can be great. …
Chose Listrak
Listrak offered more products than Bronto did at the time we evaluated, and we wanted all the alerts and email series products to use.
Chose Listrak
The service is overpriced compared to competitors, and the service is very hard to set up and integrate with our Shopify store. You think they would want to integrate more seamlessly with the largest e-commerce platform on the market. After working with them for several years, …
Chose Listrak
Klaviyo and MailChimp have better integrations with Shopify and seem to be targeted more to the small business. Listrak is definitely better suited for a mid-tier business, but they will help you get there.
Chose Listrak
The focus Listrak has on e-commerce was a huge selling point. The price-point and easy installation were another attraction. The product is simple, clean, effective, and encompasses everything we need to be successful. It was a clear winner for us.
Chose Listrak
I've been using programs like Listrak for several years. Many times the needs from clients have been on a smaller scale, so options like MailChimp and ConstantContact have provided the necessary service levels. However, if you're looking at merging effectively with an eCommerce …
Chose Listrak
This is the first subscription list service we have used so we don't have much to compare it to. We have no complaints about the software or the service they provide. They have been very easy to work with and fast to respond to questions on our account.
Chose Listrak
Listrak stands out from the listed companies for a variety of reasons, but there are 3 main areas that make Listrak my go to platform.
1. Superior control over your Database & Lists
2. Excellent deliverability rate for businesses that possess a large database.
Chose Listrak
Stronger in business to consumer and online retail email marketing. Better user interface. Better reporting functions.
Mailmeteor
Chose Mailmeteor
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Features
ListrakMailmeteor
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Listrak
-
Ratings
Mailmeteor
9.1
Ratings
12% above category average
WYSIWYG email editor00 Ratings9.00 Ratings
Dynamic content00 Ratings9.00 Ratings
Landing pages00 Ratings8.00 Ratings
A/B testing00 Ratings8.00 Ratings
Email deliverability reporting00 Ratings10.00 Ratings
List management00 Ratings10.00 Ratings
Triggered drip sequences00 Ratings10.00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Listrak
-
Ratings
Mailmeteor
10.0
Ratings
26% above category average
Dashboards00 Ratings10.00 Ratings
Standard reports00 Ratings10.00 Ratings
Custom reports00 Ratings10.00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Listrak
-
Ratings
Mailmeteor
9.4
Ratings
14% above category average
URL Validation00 Ratings8.00 Ratings
Link Tracking00 Ratings10.00 Ratings
Image Validation00 Ratings8.00 Ratings
Inbox Display00 Ratings10.00 Ratings
Email Accessibility Tools00 Ratings10.00 Ratings
Spam Testing00 Ratings10.00 Ratings
Email Previews00 Ratings10.00 Ratings
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ListrakMailmeteor
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User Ratings
ListrakMailmeteor
Likelihood to Recommend
7.1
(0 ratings)
8.0
(0 ratings)
Usability
-
(0 ratings)
9.0
(0 ratings)
User Testimonials
ListrakMailmeteor
Likelihood to Recommend
We use Listrak to send cart abandonment emails, welcome emails, and sales emails. We also use the segmentation tool to find specific customers if we are looking for feedback on new products or specific issues. This has been a great way to reach out to them in a very personalized way.
Read full review
I had problems sending and communicating to one hundred and fifty (150) clients. I was supposed to send them information about the ongoing migration and training for new suppliers for our new program. Since the emails and client information is a lot, I had to seek for help. That's where Mailmeteor came in, I was advised by a colleague and I have been using it ever since.
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Pros
  • The conductor email builder is easy to use.
  • They have improved their customer service team.
  • Open to suggestions and will work collaboratively.
  • Help build insights from campaigns and recommend improvements.
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  • Sending batch emails
  • Providing real time updates on the status of the communication sent
  • Provides analyzation on certain errors or glitches that is caused by the communication in progress
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Cons
  • Difficult and steep learning curve
  • Email builder is complicated and not intuitive
  • CONTRACTS ARE UNCLEAR
  • Company will not honor cancellation requests made in a timely manner
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  • The website is too simple.
  • You need to accurately arrange email placement, won't accept separation as simple as "coma".
  • Though it may provide real time assessment on the status of the communication sent, most of the time especially when encountering errors, it doesn't provide exact info on what the errors were.
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Usability
No answers on this topic
As mentioned, on a daily basis, communication serves a vital role though my job. That's why having a partner that could provide assistance with the task that makes most of my overall workload, keeps my mind at ease and will always provide a breeze in progress. In every milestone that we hit, truly Mailmeteor is part of it.
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Alternatives Considered
The focus Listrak has on e-commerce was a huge selling point. The price-point and easy installation were another attraction. The product is simple, clean, effective, and encompasses everything we need to be successful. It was a clear winner for us.
Read full review
Read full review
Return on Investment
  • Ability to execute dynamic content & intricately segmented email campaigns has made a hugely positive impact on our marketing capabilities while maintaining a large database.
  • Listrak does cost slightly more than its competition, therefore making me (the consumer) look a little harder at our ROI since implementing Listrak as our primary digital marketing platform. All-in-all, it is safe to say that Listrak has definitely had a positive impact on our overall business goals of creating campaigns that increase customer engagement, click-thru rates, and most importantly conversions.
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  • Ease of functionality
  • ROI
  • Speed in task progress
Read full review
ScreenShots