Listrak vs. Netcapz

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Listrak
Score 9.9 out of 10
N/A
Listrak, headquartered in Pennsylvania, offers a customer data and marketing platform for retailers that features email marketing with social network engagement, abandoned cart rescue, and in-store data / information retrieval. Listrak is retail-specific and helps create an integrated and personalized customer experience across physical stores, ecommerce stores, social networks, or email, helping retail entities of widely varying sizes, small to large, to achieve their marketing goals. Listrak…N/A
Netcapz
Score 0.0 out of 10
Mid-Size Companies (51-1,000 employees)
Netcapz offers SMS and WhatsApp marketing. Their platform empowers businesses to connect with customers on a personalized level, using advanced algorithms to optimize outreach. With Netcapz, automation, segmentation, and insightful analytics converge, to drive relevant and impactful interactions. Netcapz automates campaigns and helps to reach the right audience at the right time. Its dynamic segmentation enables precise targeting so messages hold relevance and value. Analytics…
$0
per month per user
Pricing
ListrakNetcapz
Editions & Modules
No answers on this topic
Starter
$0
per month per user
Professional
$39
per month per user
Enterprise
$79
per month per user
Business
$179
per month per user
Corporation
$499
per month per user
Offerings
Pricing Offerings
ListrakNetcapz
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
ListrakNetcapz
Best Alternatives
ListrakNetcapz
Small Businesses
Mautic
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Score 10.0 out of 10
OneSignal
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Score 8.0 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 9.0 out of 10
LocaliQ
LocaliQ
Score 8.8 out of 10
Enterprises
Iterable
Iterable
Score 8.8 out of 10
Airship
Airship
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ListrakNetcapz
Likelihood to Recommend
7.1
(10 ratings)
-
(0 ratings)
User Testimonials
ListrakNetcapz
Likelihood to Recommend
Listrak
It is definitely a contender if you run an e-commerce website. It connects with a host of different e-comm platforms (we use Magento) which makes product recommendations, purchase history/amounts, website behavior, etc. a lot easier to segment on and set trigger campaigns or targeted sends. If you're a B2B company, you probably won't want to use Listrak. The tools they have don't accommodate that segment as well as B2C, as many features would go unused since they simply don't make sense. I'm sure there are instances where Listrak would work just fine, but coming from that area previously, it is definitely a B2C tool.
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Netcapz
No answers on this topic
Pros
Listrak
  • Segmentation is one of my favorite features. We love being able to pull specific audiences and tailor our marketing to the individual customer.
  • Importing and exporting lists is very self explanatory and easy to manage.
  • The main dash has a great overview of your most recent messages and metrics.
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Netcapz
No answers on this topic
Cons
Listrak
  • It is rare that I have issues or feel like Listrak has an area to improve in. The company is constantly ahead of the market and making additions/improvements on a monthly basis. That being said ... I have one area to suggest improvements: COMPOSER
  • Composer - Drag & Drop editor: Although their design software with the new 'Composer' is better than your average WYSIWYG editor, their drag & drop editor lacks some basic design tools that stunt your ability to design out-of-the-box email campaigns. I typically write all my email code, so this doesn’t necessarily affect me in a negative manner. But ... if coding emails isn't your strong point, then the lack of design features and limited template selection could be bothersome. (*disclaimer - I do not believe Listrak's drag & drop editor is garbage, but it does fall short when compared to some of its competition.)
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Netcapz
No answers on this topic
Alternatives Considered
Listrak
The Bronto platform is so similar to Listrak in that it made no sense for us to move unless there were significant cost savings (there weren't). We are so intertwined with Listrak that it would be painful to move for the sake of moving. Klaviyo is very DIY which can be great. We find that we do our best work with hand-holding and account support.
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Netcapz
No answers on this topic
Return on Investment
Listrak
  • Increasing our awareness of effective marketing email campaigns
  • Reducing the effectiveness of our campaigns due to the complexity of software and inability to cancel our contract despite being LOYAL customers for 2 years.
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Netcapz
No answers on this topic
ScreenShots

Netcapz Screenshots

Screenshot of Netcapz Dashbaord Messages