MagicPixel vs. Piwik PRO

Magic Pixel has worked really well between teams - the ability for anyone on our team from marketing to IT to channel leads can update and implement and track, enabling for better integration and more efficiency

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Piwik Pro Core is especially perfect for smaller businesses that want to have an alternative to Google's ecosystem. You can do a lot of the great stuff you can do with GA UA and GA4. But it still needs some tweaking. Especially for some bigger companies who have a lot of events, it would be great to have some smaller payment steps, as of right now it can be quite steep for some companies to pay the bill if you go above 500.000 events per month. Nevertheless, I believe this is one of the better options available when data ownership and privacy come to mind.

• Multi-integrated tracking approach
• Tag analytics
• Lighthouse integration for Sitespeed + page experience monitoring.
• Live debugging

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• Manage all campaigns and increase large volumes of data.
• It has an excellent activity panel through which you can have complete visibility of each activity you carry out.
• It's great to track all interactions between users and track all conversions.

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• Pre built integrations are great, but the variety could be better.
• Page loading times can be a bottle neck.
• Tag suggestions are not always relevant.

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• Filtering: ip ranges, hostnames, regex. These are a few things that aren't possible like we are used to.
• Tag Manager: not all tags/triggers are possible yet to what we are used to.
• Are more progressive payment model: more little steps to buy a plan.
• Custom dimensions: they weren't available but are now. But they aren't that user friendly yet as I'm used to.

Overall, usability is high and fairly intuitive

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While they're definitely very helpful, they aren't always the best at explaining how to integrate certain products and APIs into their platform. I would have appreciated additional support articles with video and pictures references on how to integrate other products. Overall though they were very helpful when reaching out!

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We had to contact the support several times in the beginning and they really took their time to explain the different functions in detail. So in terms of support I can definitely recommend Piwik PRO.

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I only briefly had an experience with Hitask but the biggest tale away for me was that MagicPixel a better user interface and user experience. This was really important to me because the more user friendly the tool is, theoretically we are spending less time using the tool but reaping an equitable value.

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Piwik Pro's support for multiple sites saved me a lot of time. To view reports from numerous client sites, I'll have to access a single dashboard. Its digest reports save time and are simple enough for non-technical executives to understand. It gives us access to information about individual users that Google doesn't allow us to see as a whole. It will allow users to express their desires more clearly. As a result, this one is significantly more useful compared to other tools.

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• Improved multi-integrative approach for less dev time implementing tags.
• Easier testing of tags meant less down-time for misbehaving tags.
• More mobile growth due to better tracking.

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• We have obtained a good impact both economically and in data integration.
• It has allowed us to collect and analyze all the data of our clients, and to create groups that allow us to divide potential clients and make personalized messages.
• We use the Enterprise plan because it provides us with the necessary tools and unlimited features.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info