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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Magnite

    Score8 out of 10
    N/AMagnite (formerly Rubicon Project) is an independent sell-side advertising platform.N/A

    Remarkety

    Score9.2 out of 10
    N/AN/A

    $200

    per month

    Pricing
    MagniteRemarkety
    Editions & Modules
    No answers on this topic
    Remarkety
    $25.00
    per month
    Offerings
    Pricing Offerings
    MagniteRemarkety
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Features
    MagniteRemarkety
    Ad Network Integration
    Comparison of Ad Network Integration features of Magnite and Remarkety
    Feature
    Magnite
    7.5
    2 Ratings
    2% above category average
    Remarkety
    8.0
    1 Ratings
    8% above category average
    Data Transfer7.02 Ratings8.01 Ratings
    DSP integration8.02 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Magnite and Remarkety
    Feature
    Magnite
    8.0
    2 Ratings
    2% above category average
    Remarkety
    9.9
    4 Ratings
    23% above category average
    Ad campaign creation8.02 Ratings10.04 Ratings
    Ad deployment8.02 Ratings10.04 Ratings
    Display advertising8.02 Ratings10.04 Ratings
    Ad display and retargeting segmentation8.02 Ratings10.04 Ratings
    Sequence targeting8.02 Ratings9.54 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Magnite and Remarkety
    Feature
    Magnite
    7.3
    2 Ratings
    6% below category average
    Remarkety
    9.4
    4 Ratings
    19% above category average
    Ad dashboards8.02 Ratings9.14 Ratings
    Ad performance reports7.02 Ratings10.04 Ratings
    Ad conversion tracking7.02 Ratings10.04 Ratings
    Ad attribution reporting8.01 Ratings10.04 Ratings
    Cross-channel ad management8.02 Ratings7.52 Ratings
    Ad forecasting and optimization6.01 Ratings10.02 Ratings
    Best Alternatives
    MagniteRemarkety
    Small Businesses
    AdRoll
    Score3.7 out of 10
    AdRoll
    Score3.7 out of 10
    Medium-sized Companies
    Criteo Commerce Growth
    Score8 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    Enterprises
    Criteo Commerce Growth
    Score8 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MagniteRemarkety
    Likelihood to Recommend
    9.0
    (2 ratings)
    9.5
    (4 ratings)
    User Testimonials
    MagniteRemarkety
    Likelihood to Recommend
    Magnite (Rubicon Project)
    If a colleague needed a platform with fast customer service and detailed reporting to sell their mobile inventory then I would recommend Rubicon Project. However, if my colleague needed a platform that gave instant current reporting data then I would be less likely to recommend Rubicon Project to them.
    Incentivized
    Read full review
    Remarkety
    If Remarkety can be integrated with your website I would 10/10 recommend it every time. They have great reporting features and offer different options for automation campaigns or you can even create your own custom automation campaigns. If you are only using it for newsletters you'll still see benefits but it's not going to be near as beneficial unless you add in automation.
    Incentivized
    Read full review
    Pros
    Magnite (Rubicon Project)
    • Cleanest supply ecosystem. They are skilled at processing inventory and bids in order to streamline monetization and drive yield.
    • Client support is excellent. Client services is deeply invested in your business and successful at driving key business goals within your organization when working on your behalf.
    Incentivized
    Read full review
    Remarkety
    • Abandoned shopping cart automation.
    • Targeted remarketing across social media and search.
    • Email campaigns and behavior-based automation.
    • Reporting.
    Incentivized
    Read full review
    Cons
    Magnite (Rubicon Project)
    • If possible to update the reporting to have less delay time on the data.
    • The reporting portal cuts off the bid request data after a period of time.
    • The UI seems to be a bit slower lately.
    Incentivized
    Read full review
    Remarkety
    • The results from multiple emails cannot combine within a campaign.
    • The order history is lost when customer email has been updated.
    • Clunky dashboard.
    Incentivized
    Read full review
    Alternatives Considered
    Magnite (Rubicon Project)
    Rubicon had superior client services and monetization techniques.
    Incentivized
    Read full review
    Remarkety
    Remarkety has many more features compared to Mailchimp. The integration to my webshop was extremely easy to set up and I like to use the interface from Remarkety. You get lots of predefined trigger points for your automation and building email templates is just as easy as it was with Mailchimp.
    Incentivized
    Read full review
    Return on Investment
    Magnite (Rubicon Project)
    • Rubicon Project has made it easier to optimize so that we could get the fullest ROI on our inventory through their alerts on which deal needs troubleshooting.
    • They also send a daily report which notifies you which advertisers have low render rate which is very helpful when figuring which creatives need to troubleshooting.
    Incentivized
    Read full review
    Remarkety
    • More transactions
    • Higher Order Value
    • More Returning Customers
    Incentivized
    Read full review
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