Mail250 vs. Right On Interactive

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Mail250
Score 1.0 out of 10
N/A
Mail250 is an e-mail marketing delivery platform.
$20
per month
Right On Interactive
Score 4.1 out of 10
Mid-Size Companies (51-1,000 employees)
ROI Customer Lifecycle Marketing software provides visibility into which customers are the best fit and most engaged at each stage of their journey via its patented Lifecycle Map and 3D Scoring methodology. The vendor says that with this insight, marketers are able to know exactly where a prospect or customer is in their relationship with a brand. The software offers similar functionality to other marketing automation platforms; however, ROI Customer Lifecycle Marketing is designed to engage…
$500
up to 2 users, up to 10,000 contacts
Pricing
Mail250Right On Interactive
Editions & Modules
Starter
$20
month
Plus
$30
month
Plus Pro
$50
month
Dedicated
$150
month
Outreach
$500
up to 2 users, up to 10,000 contacts
Engagement
$900
up to 5 users, up to 10,000 contacts
Lifecycle Marketing
$1,400
up to 10 users, up to 10,000 contacts
Offerings
Pricing Offerings
Mail250Right On Interactive
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsAll contracts are annual
More Pricing Information
Community Pulse
Mail250Right On Interactive
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
Mail250Right On Interactive
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Mail250
6.3
1 Ratings
25% below category average
Right On Interactive
7.0
1 Ratings
10% below category average
WYSIWYG email editor5.01 Ratings7.01 Ratings
Email deliverability reporting8.01 Ratings7.01 Ratings
List management6.01 Ratings00 Ratings
Landing pages00 Ratings6.01 Ratings
Triggered drip sequences00 Ratings8.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Mail250
6.0
1 Ratings
25% below category average
Right On Interactive
8.5
1 Ratings
13% above category average
Dashboards6.01 Ratings9.01 Ratings
Standard reports6.01 Ratings8.01 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Mail250
6.5
1 Ratings
24% below category average
Right On Interactive
-
Ratings
Link Tracking5.01 Ratings00 Ratings
Email Previews8.01 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Mail250
-
Ratings
Right On Interactive
8.5
1 Ratings
9% above category average
Lead scoring and grading00 Ratings8.01 Ratings
Automated sales alerts and tasks00 Ratings9.01 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Mail250
-
Ratings
Right On Interactive
8.0
1 Ratings
6% above category average
Social profile integration00 Ratings8.01 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Mail250
-
Ratings
Right On Interactive
7.5
1 Ratings
1% below category average
Customizability00 Ratings7.01 Ratings
Integration with Salesforce.com00 Ratings8.01 Ratings
Best Alternatives
Mail250Right On Interactive
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Medium-sized Companies
VerticalResponse
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Score 10.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.7 out of 10
PFL Direct Mail Platform
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User Ratings
Mail250Right On Interactive
Likelihood to Recommend
1.0
(1 ratings)
7.0
(1 ratings)
User Testimonials
Mail250Right On Interactive
Likelihood to Recommend
Mail250
I don't think it's well-suited for anyone. In my opinion, the low cost is not worth the extremely poor deliverability.
Read full review
Right On Interactive
Right On Interactive is well suited if you need to bring in lots of data from numerous sources and be able to reference across tables to build a detailed segment. This also lends it to being more useful when a company has people that know data and have the time to dive deep into it to build lists. For teams without multiple people or dedicated people to use the system it can be cumbersome.
Read full review
Pros
Mail250
  • Affordable
  • Relatively easy to use
  • Support was fine
  • Has some attractive features like email verification
Read full review
Right On Interactive
  • It is able to pull in as many data sources as you would like.
  • It is easy to connect data across multiple sources to create segments.
  • Forces you to think about your customer lifecycle to get the most out of the software.
Read full review
Cons
Mail250
  • In my experience, deliverability is terrible
  • UI feels old and limited
  • Did not follow up to refund request
  • Due to my poor overall experience, I'm very doubtful in the reliability of their features like email verification
Read full review
Right On Interactive
  • The interface is improving in recent months but it still has a way to go to catch up to competitors.
  • The system seems to be reactionary when building out campaigns instead of more proactive. You can go through the entire campaign setup and forget to check one box at the very start and have to go all the way back to just pull in a piece of personalized data.
  • Could use more integrations with marketing softwares.
Read full review
Alternatives Considered
Mail250
I picked Mail250 because they seem designed for sending 1-time bulk mail for an affordable price.
Open rates for MailerLite, GetResponse,
ConvertKit, and SendPulse were all over 50%. Sender.net was extremely low at under 10%. Mail250 was around 10%, but also had an extremely high bounce rate of 10%.
Read full review
Right On Interactive
No answers on this topic
Return on Investment
Mail250
  • Unable to use it due to poor deliverability
Read full review
Right On Interactive
  • It saved us a bunch of money in getting a higher tier of SFDC. The workflows it allowed us to create (using their staff writing MySQL) saved us having to double our SFDC spend to get workflows.
  • It allowed us to easily send emails to people added into SFDC campaigns buy external sales staff which saved time from manual emails.
  • The time it took the marketing team to create the campaigns could've been faster.
Read full review
ScreenShots

Right On Interactive Screenshots

Screenshot of ROI Campaign BuilderScreenshot of ROI ReportingScreenshot of ROI Lifecycle MapScreenshot of ROI Email EditorScreenshot of ROI DashboardsScreenshot of ROI Score Index