MailCampaigns vs. OneSignal

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
MailCampaigns
Score 7.0 out of 10
N/A
N/AN/A
OneSignal
Score 8.0 out of 10
N/A
OneSignal’s omnichannel customer engagement platform offers push notifications, email, in-app messages, and SMS. OneSignal’s automated customer Journeys and one-off campaigns allow users to create messaging strategies that convert, inform, and retain audiences, with little to no coding required for setup.
$9
per month
Pricing
MailCampaignsOneSignal
Editions & Modules
No answers on this topic
Growth
9+
per month
Professional
999+
per month
Free
Free
Enterprise
Custom Pricing
Offerings
Pricing Offerings
MailCampaignsOneSignal
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
MailCampaignsOneSignal
Features
MailCampaignsOneSignal
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
MailCampaigns
7.6
1 Ratings
0% below category average
OneSignal
-
Ratings
WYSIWYG email editor8.01 Ratings00 Ratings
Dynamic content8.01 Ratings00 Ratings
Ability to test dynamic content7.01 Ratings00 Ratings
Landing pages8.01 Ratings00 Ratings
A/B testing8.01 Ratings00 Ratings
Mobile optimization7.01 Ratings00 Ratings
Email deliverability reporting8.01 Ratings00 Ratings
List management7.01 Ratings00 Ratings
Triggered drip sequences7.01 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
MailCampaigns
8.0
1 Ratings
2% above category average
OneSignal
-
Ratings
Lead nurturing automation8.01 Ratings00 Ratings
Lead scoring and grading8.01 Ratings00 Ratings
Data quality management8.01 Ratings00 Ratings
Automated sales alerts and tasks8.01 Ratings00 Ratings
Lead segmentation and distribution8.01 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
MailCampaigns
8.0
1 Ratings
7% above category average
OneSignal
-
Ratings
Calendaring8.01 Ratings00 Ratings
Event/webinar marketing8.01 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
MailCampaigns
8.0
1 Ratings
7% above category average
OneSignal
-
Ratings
Social sharing and campaigns8.01 Ratings00 Ratings
Social profile integration8.01 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
MailCampaigns
8.0
1 Ratings
9% above category average
OneSignal
-
Ratings
Dashboards8.01 Ratings00 Ratings
Standard reports8.01 Ratings00 Ratings
Custom reports8.01 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
MailCampaigns
7.9
1 Ratings
6% above category average
OneSignal
-
Ratings
API8.01 Ratings00 Ratings
Role-based workflow & approvals8.01 Ratings00 Ratings
Customizability7.01 Ratings00 Ratings
Integration with Salesforce.com8.01 Ratings00 Ratings
Integration with Microsoft Dynamics CRM8.01 Ratings00 Ratings
Integration with SugarCRM8.01 Ratings00 Ratings
Third-party software integrations8.01 Ratings00 Ratings
Best Alternatives
MailCampaignsOneSignal
Small Businesses
Vbout
Vbout
Score 10.0 out of 10
Vbout
Vbout
Score 10.0 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
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User Ratings
MailCampaignsOneSignal
Likelihood to Recommend
7.0
(1 ratings)
10.0
(9 ratings)
Usability
8.0
(1 ratings)
8.0
(1 ratings)
Support Rating
-
(0 ratings)
7.1
(2 ratings)
User Testimonials
MailCampaignsOneSignal
Likelihood to Recommend
MailCampaigns
It's particularly well-suited for e-commerce businesses looking to send targeted product recommendations based on browsing history and past purchases. However, it may be less appropriate for organizations requiring extensive design customization or those with simple, low-volume email needs. The software is HIPAA compliant and has a SOC 2 certification, which are both huge factors considering we work with sensitive customer data that as a company have to be compliant to do everything within the necessary regulations of data protection.
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OneSignal
I think One Signal is very well suited for mobile app owners who want to be in touch with their user base more easily by sending push notifications and in-app messages. I'm not sure how well that works for SMS messaging as I haven't yet tried it. I wouldn't necessarily recommend it if your in-apps are very rare.
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Pros
MailCampaigns
  • Advanced behavioral targeting based on real-time user interactions
  • AI-powered subject line optimizer for improved open rates
  • Dynamic content blocks that personalize email content at scale
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OneSignal
  • Send instant notifications without any delay.
  • Provide all the necessary features for testing.
  • Highly cost effective.
  • Great system to handle huge volume.
  • Great customer support.
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Cons
MailCampaigns
  • Limited template customization options for complex designs
  • Occasional lag in reporting dashboard updates
  • Absence of a built-in image editor for quick graphic customization
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OneSignal
  • Is still in development: we know OneSignal is still in development and sometimes it takes longer to create or fulfill certain features.
  • Payment: payment menu is not at the glance, [and] is just difficult sometimes to find -it is a minor issue.
  • Send to certain custom segments through specific OneSignal IDs; you can do it though API doing a GET call with tools like Postman. If this can be done from OneSignal it would be great.
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Usability
MailCampaigns
In fact, we started seeing ROI on the MailCampaigns app in the first three months of using it. The time needed to setup and learn quickly paid off later when we started seeing better campaign performance and more revenue for our email marketing campaigns.
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OneSignal
I give an 8 in this question mainly for 2 reasons: the products even if they look like complete and are highly customizable and usable, they are still missing some logical features. For example, send messages to a list of users - now days you can do it with postman and get calls. A second example is App messaging that is still in development and has many opportunities.
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Support Rating
MailCampaigns
No answers on this topic
OneSignal
Their customer support has been top-notch. They are able to assist you in getting through any problems that you may have and respond in a very timely manner. I've dealt with them on 4-5 instances over the years and my issues were always resolved within a matter of a few business days.
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Alternatives Considered
MailCampaigns
Prior to MailCampaigns, I used Mailchimp and Constant Contact. While both are solid options, MailCampaigns offers superior segmentation capabilities. Unlike Mailchimp, which limits the number of segmentation conditions, MailCampaigns allows for unlimited layered segmentation
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OneSignal
In my opinion, OneSignal documentation / API is more friendly [than] Firebase. Maybe because Firebase is already "too big," but OneSignal is focused on one solution that giving our notification through to our customer. In that case, OneSignal is chosen by our company. Several years after that, Firebase announced it supported [the] iOs platform too but our company already using OneSignal to our notification provider.
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Return on Investment
MailCampaigns
  • Increased email open rates by 25% through improved targeting
  • Boosted conversion rates by 15% with personalized content
  • Reduced unsubscribe rates by 30% due to more relevant messaging
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OneSignal
  • OneSignal has allowed us to grow number of subscribers in a short time.
  • We are able to send our news and offers easily and instantly.
  • We have become able to drive more website traffic and increase in sales.
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ScreenShots