MailerLite vs Sender

• They had various ways to get subscribers on your email list.
• Drag and drop email editor with fancy email templates.
• Email campaign tracking and AB testing.

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• Its dashboard is something which deserves praise. It makes my work very convenient.
• It has the feature which gives user the convenience of creating subscription forms. And this helps to build a subscriber base.
• In the editing section it has drag and drop functionality, which is very helpful to create beautiful and impressive e-mails. And to do this a user doesn’t need any technical knowledge.

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• Although they have started working with popular third-party tools there is major room for improvement. Due to them not being on the list of integrated tools for some very well known CRM's it has been difficult to fully use MailerLite for all our online email management systems.
• They have a great selection of landing page templates that work well for new business start-ups but unfortunately they have yet to be added to in the two years since I switched over. This is an area I hope they plan to improve, whether it be only available on pro plans, it's just time to add to that library.
• The other major part I hope Mailerlite can improve is the option to upload and store PDF's and videos instead of having to link to outside sources.

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• Its Drag and Drop section is quite good but still lacks some useful features.
• Sometimes it doesn't accept login credentials. Maybe this happens because of bugs.
• They should have categorized templates.

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• While email is a great way to connect with our clients, the sharable pdf brochures have been a great source of traffic to our website. It has also been a great conversation starter with potential clients who are tired of emails.
• There are over 12 million WhatsApp users in Kenya, most of our clients and prospects, are more willing to connect us via WhatsApp than by email. The .PDF brochures has become one of our biggest marketing assets as we can keep them updated about our projects in a more social way. The fact that the brochures are more shareable is a big bonus. It'll be good to be able to track clicks, which currently can't be done as it's stared as a draft in MailerLite.

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• With the help of this application I increased my subscriber base by 100% in just 3 months.
• It helped my organization by increasing sales revenue by 45% in the 1st quarter of the financial year 2018-19.
• It increased the traffic on our promotional websites.

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