Mailshake vs. Sofon Proposal Organizer

Mailshake is great for cold prospecting and drip email campaigns. I do not think Mailshake is well-suited for hyper-personalized one-to-one emailing.

Incentivized

In my opinion, the most valuable characteristic of SPO is that by answering simple questions a very complex product can be configured; therefore the scope of delivery is defined very well. In addition, SPO has great flexibility to manage prices and costs. However, SPO is configurator of parts that allows incorporating basic design rules for their selection. SPO is not a optimised for developing complicated engineering design rules.

• It has an email editor which is easy to use.
• Email sequences are comprehensive in their functionality--all the options you would expect from a cold emailing solution
• Campaign and List management are also good

Incentivized

• Top Down approach
• Drive sales representatives to their goal
• Clear final calculation

• Mailshake works only with Gmail/G Suite accounts.
• The only option for customizing emails is in the CSV file. It would be great if there were a feature in the tool for this.
• Missing starts about the total number of opens of an email (it is only tracked once).

Incentivized

• SQL servers may lead to unexpect failures
• Tables created in SPO could have better interface with the user
• Management of user licences could be easier

Unfortunately I have no possibility to renew or not renew SPO so it is difficult to answer to this question

I found it pretty good - we were able to put email templates and campaigns together almost immediately. The reason I gave it an 8 is because if you want to edit those templates, the saving and making sure they were part of the campaigns was a little tricky and not intuitive.

Incentivized

Mailshake support is outstanding, and they provide an excellent knowledge base for its users. If you have any issues, they respond ASAP without delay.

Incentivized

For more advanced email campaigns, I use ActiveCampaign and the email sending provider because it gives more control and options related to the drip rules. Besides that, for simple campaigns that need to be followed up in a great, quick, and simple way, Mailshake is perfect from my point of view.

Incentivized

The previous product we used was developed by ourselves so my experience is very limited. I can say that having a software like SPO we can configure the product without any programming experience and this makes things faster and better. Moreover, I can say that MS Office compatibility is a strong point.

• Time savings by automating the lead generation process.
• Improved open rates of email campaigns resulting in more conversations started and better ROI.
• Professional approach makes our company and brand more reputable.

Incentivized

• Reduce quotation time at the proposal office,
• better definition and more organise project scope at project management level
• centralisation of knoweldeg: one problem, one solution