Maropost Marketing Cloud vs. Vbout

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Maropost Marketing Cloud
Score 4.3 out of 10
N/A
Maropost, headquartered in Toronto with offices in New York, London, and Delhi, offers an enterprise level email marketing and automation platform for email-centric campaigns and total customer lifecycle management via an automated workflow. It features social networking "listening" to keep track of all mentions across familiar spaces like Facebook and Twitter, dashboard reports and analytics to help make sense of data from emails and web activity, a survey / form builder, and custom landing…
$279
per month
Vbout
Score 10.0 out of 10
N/A
Vbout is a marketing automation solution focused on agencies. Features include email marketing, lead scoring, social media management, and behavioral marketing.N/A
Pricing
Maropost Marketing CloudVbout
Editions & Modules
Essential
$279
per month
Professional
$849
per month
Enterprise
$1,699
per month
No answers on this topic
Offerings
Pricing Offerings
Maropost Marketing CloudVbout
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscount for annual pricing.
More Pricing Information
Community Pulse
Maropost Marketing CloudVbout
Features
Maropost Marketing CloudVbout
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Maropost Marketing Cloud
7.9
8 Ratings
0% below category average
Vbout
8.8
5 Ratings
14% above category average
WYSIWYG email editor8.95 Ratings8.55 Ratings
Dynamic content8.54 Ratings8.55 Ratings
Ability to test dynamic content6.65 Ratings8.55 Ratings
Landing pages8.53 Ratings9.05 Ratings
A/B testing8.46 Ratings10.04 Ratings
Mobile optimization9.45 Ratings8.55 Ratings
Email deliverability reporting6.98 Ratings7.75 Ratings
List management6.55 Ratings8.55 Ratings
Triggered drip sequences7.06 Ratings10.04 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Maropost Marketing Cloud
8.1
7 Ratings
6% above category average
Vbout
8.6
5 Ratings
16% above category average
Dashboards6.46 Ratings8.05 Ratings
Standard reports9.64 Ratings7.75 Ratings
Custom reports8.35 Ratings10.04 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Maropost Marketing Cloud
9.9
2 Ratings
22% above category average
Vbout
-
Ratings
URL Validation10.01 Ratings00 Ratings
Link Tracking10.01 Ratings00 Ratings
Image Validation10.01 Ratings00 Ratings
Inbox Display10.01 Ratings00 Ratings
Email Accessibility Tools9.62 Ratings00 Ratings
Spelling and Grammar Check10.01 Ratings00 Ratings
Spam Testing10.01 Ratings00 Ratings
Email Previews9.62 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Maropost Marketing Cloud
-
Ratings
Vbout
9.7
4 Ratings
21% above category average
Lead nurturing automation00 Ratings10.04 Ratings
Lead scoring and grading00 Ratings10.04 Ratings
Data quality management00 Ratings9.33 Ratings
Automated sales alerts and tasks00 Ratings9.43 Ratings
Lead segmentation and distribution00 Ratings10.01 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Maropost Marketing Cloud
-
Ratings
Vbout
8.1
5 Ratings
9% above category average
Calendaring00 Ratings8.05 Ratings
Event/webinar marketing00 Ratings8.23 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Maropost Marketing Cloud
-
Ratings
Vbout
9.4
4 Ratings
23% above category average
Social sharing and campaigns00 Ratings9.44 Ratings
Social profile integration00 Ratings9.44 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Maropost Marketing Cloud
-
Ratings
Vbout
9.4
5 Ratings
23% above category average
API00 Ratings9.34 Ratings
Role-based workflow & approvals00 Ratings9.32 Ratings
Customizability00 Ratings9.33 Ratings
Integration with Salesforce.com00 Ratings10.04 Ratings
Integration with Microsoft Dynamics CRM00 Ratings9.32 Ratings
Integration with SugarCRM00 Ratings9.32 Ratings
Third-party software integrations00 Ratings9.03 Ratings
Best Alternatives
Maropost Marketing CloudVbout
Small Businesses
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Ortto
Ortto
Score 9.0 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 9.3 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Maropost Marketing CloudVbout
Likelihood to Recommend
4.3
(8 ratings)
8.5
(5 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(1 ratings)
Usability
-
(0 ratings)
7.3
(1 ratings)
Support Rating
2.0
(1 ratings)
-
(0 ratings)
User Testimonials
Maropost Marketing CloudVbout
Likelihood to Recommend
Maropost
Maropost is a little more expensive than its competitors. I'd say Maropost is well suited for medium and larger businesses, not small businesses unless they're really good at utilizing e-mail and monetizing it.
Read full review
Vbout.com
To Automate your social media presence by bulk scheduling content. Create multiple drip email marketing campaigns to support different marketing promotion initiatives. Visualize your marketing funnel. Learn what is your best referral traffic source per each initiative (for example, I learned that Quora was bringing us highly qualified leads). Create lead scores and start qualifying your prospects. Create multiple landing pages to promote your product to different audiences.
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Pros
Maropost
  • Maropost is particularly strong in the customization aspect. As a sales person, I love using MSC because I can customize everything from A-Z.
  • The features are endless, a personal fav is the Journey's feature with Marketing Cloud.
  • Client support is quick to respond.
Read full review
Vbout.com
  • On email marketing, it has petty good recommendation for sending methods.
  • The landing pages can be fully customized with code editor and works with Bootstrap frameworks.
  • The automation comes in handy since it works on all Vbout tools.
  • We can also install the Tracking Code on external websites to utilize Vbout tools.
  • Awesome support team!
Read full review
Cons
Maropost
  • The Sales Department shouldn't promise the customer what support can't deliver on.
  • They should also brush up on some ethics courses. It's appalling to me how they conduct business. Buyer beware.
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Vbout.com
  • Since their team is so focused on being the best, they occasionally have small feature appearance issues
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Likelihood to Renew
Maropost
No answers on this topic
Vbout.com
The better relation quality / features / pricing in the market
Read full review
Usability
Maropost
No answers on this topic
Vbout.com
Great experience so far. Vbout has low learning curve. It's a user-friendly product with comprehensive knowledge base. Even if we meet a blocker, their team is ready to help us solve the issue. Their keep the dashboard straightforward that contains all tools, so we can access each one of them right away.
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Support Rating
Maropost
Though relatively responsive, the responses were always utterly unhelpful and sometime not even relevant to the questions we asked. It quickly became apparent that it was outsourced copy/paste support.
Read full review
Vbout.com
No answers on this topic
Alternatives Considered
Maropost
Maropost had everything we needed and more. We loved that fact that one price covered everything. As we move forward we don't have to go back and purchase modules that we are now ready for. No one wants to go back to management and ask for more money
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Vbout.com
Vbout offers a very robust overall solution, with a more basic solution, and a much lower price point than the Constant Contact Lead Gen & CRM solution.
Read full review
Return on Investment
Maropost
  • Lack of data and information about our users that we can use to get smarter in our segmentation hurts us in that we lose branded deals or partnerships.
  • Takes too much time to export reports and gain attrition reporting information, manually preparing reports is not a good use of time for anyone on our team.
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Vbout.com
  • The platform has saved us a lot of money
  • It's highly functional and allows us to do a lot more than Marketo
  • It's easy to manage, and it saves us a lot of time on a regular basis.
Read full review
ScreenShots

Maropost Marketing Cloud Screenshots

Screenshot of Main Maropost DashboardScreenshot of 360° View - Customer DashboardScreenshot of A/B Campaign ReportScreenshot of Built In Image LibraryScreenshot of Campaign Report