MySQL vs. Yext

MySQL is best suited for applications on platform like high-traffic content-driven websites, small-scale web apps, data warehouses which regards light analytical workloads. However its less suited for areas like enterprise data warehouse, OLAP cubes, large-scale reporting, applications requiring flexible or semi-structured data like event logging systems, product configurations, dynamic forms.

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We have multiple branch locations throughout our market area. It's very challenging to manage the web listings for each location, with a large volume of listings across numerous platforms for each of those locations. Yext significantly reduces the workload by allowing me to make a single update and Yext automatically pushes the notifications across the other platforms

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• Stable - it just runs, with minimal downtime or errors
• Fast - well-structured data is quickly written and read
• Secure - MySQL is easy to keep data secure from people and applications that shouldn't see it
• Easy to use - SQL is industry standard so no problems with adding, editing and reading data stored in MySQL

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• Yext is very, very user-friendly and easy to use.
• Yext provides information within the portal on how you can enhance your listings as well as how you can fix any issues with your listings that may exist.
• Yext's dedicated account managers can help you with any issues that may arise. For example our location pin on Apple Maps was wrong on one of our clinic listings and our Yext account manager reached out directly to Apple support and fixed the issue.

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• Learning curve: is big. Newbies will face problems in understanding the platform initially. However, with plenty of online resources, one can easily find solutions to problems and learn on the go.
• Backup and restore: MySQL is not very seamless. Although the data is never ruptured or missed, the process involved is not very much user-friendly. Maybe, a new command-line interface for only the backup-restore functionality shall be set up again to make this very important step much easier to perform and maintain.

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• Cost. This platform offers a lot of powerful features, but it has an expensive barrier to entry.
• Annual contracts limit flexibility for smaller companies
• The biggest drawback is that you need to keep your subscription active or listings/citation data will revert back to what it was pre-Yext implementation

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For teaching Databases and SQL, I would definitely continue to use MySQL. It provides a good, solid foundation to learn about databases. Also to learn about the SQL language and how it works with the creation, insertion, deletion, updating, and manipulation of data, tables, and databases. This SQL language is a foundation and can be used to learn many other database related concepts.

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I give MySQL a 9/10 overall because I really like it but I feel like there are a lot of tech people who would hate it if I gave it a 10/10. I've never had any problems with it or reached any of its limitations but I know a few people who have so I can't give it a 10/10 based on those complaints.

Yext is pretty easy and straightforward to utilize out of the box. While I work for a digital marketing agency, and this is second nature to me at this point, I do believe the average SMB owner with zero digital marketing experience could be a proficient Yext user within 1 hour or so of usage. It's easy

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We have never contacted MySQL enterprise support team for any issues related to MySQL. This is because we have been using primarily the MySQL Server community edition and have been using the MySQL support forums for any questions and practical guidance that we needed before and during the technical implementations. Overall, the support community has been very helpful and allowed us to make the most out of the community edition.

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Have been very impressed with the support we receive from Yext. I always feel I am listened to and if I have any problems or concerns they are quickly addressed. I have multiple ways to obtain support, either technical or strategic support, and they are responsive. I couldn't ask for more.

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1. Estimate your data size. 2. Test, test, and test.

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MongoDB has a dynamic schema for how data is stored in 'documents' whereas MySQL is more structured with tables, columns, and rows. MongoDB was built for high availability whereas MySQL can be a challenge when it comes to replication of the data and making everything redundant in the event of a DR or outage.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

We initially chose Yext because it provided the greatest control for our multiple listings. Plus, it had access to the most publishers. However, when evaluating Synup we were very impressed. You would not go wrong to choose either!

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• As it is an open source solution through community solution, we can use it in a multitude of projects without cost license
• The acquisition by Oracle makes you need to contract support for the enterprise version
• If you have knowledge about oracle databases, you can get more out of the enterprise version

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• Consistency in business listing management - without Yext, we would surely have more inconsistencies with our business address across the web. This can lead to poor communication to our customers, and potentially lost business if we lose trust as a reputable business.
• Yext saves me hours of legwork to manage numerous web listing platforms individually.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info