Omnisend is an email and SMS marketing platform with features made to help ecommerce stores grow their audience and sales. It features one-click integration with major ecommerce platforms, pre-made automation and email templates, and 24/7/365 live customer support.
$16
per month 500 contacts, 6,000 emails / month
SMS.to
Score 9.9 out of 10
N/A
SMS.to is a bulk SMS marketing tool, available via an API that enables developers to add bulk SMS features to Viper, or Whatsapp, etc.
$0.01
per month
Pricing
Omnisend
SMS.to
Editions & Modules
Free plan
$0
Standard plan
$16
per month
Pro plan
$59
per month
Outbound SMS
$0.14
price per sms
Inbound
free
Outbound Viber or WhatsApp
Contact Sales
Offerings
Pricing Offerings
Omnisend
SMS.to
Free Trial
No
No
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
Required
No setup fee
Additional Details
Omnisend offers three pricing plans: Free, Standard and Pro.
The Free plan is used to explore all of Omnisend's features (emails, SMS, push notifications, popups, segmentation, analytics, etc), send up to 500 emails and push notifications, plus 60 SMS per month at no cost.
The standard plan starts at $16 per month and includes everything in Free, unlimited web push notifications, a customer success manager and 24/7 support.
From $59 per month, the Pro plan can be used to send unlimited emails and push notifications, get advanced reporting features, a dedicated Customer Success Manager, and priority 24/7 support. It also includes free SMS credits equal to the price of the Pro plan selected.
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More Pricing Information
Community Pulse
Omnisend
SMS.to
Features
Omnisend
SMS.to
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Omnisend
7.1
14 Ratings
12% below category average
SMS.to
-
Ratings
WYSIWYG email editor
8.213 Ratings
00 Ratings
Dynamic content
5.212 Ratings
00 Ratings
Ability to test dynamic content
8.011 Ratings
00 Ratings
Landing pages
8.57 Ratings
00 Ratings
A/B testing
8.29 Ratings
00 Ratings
Mobile optimization
8.611 Ratings
00 Ratings
Email deliverability reporting
6.713 Ratings
00 Ratings
List management
6.213 Ratings
00 Ratings
Triggered drip sequences
4.811 Ratings
00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Omnisend
6.6
13 Ratings
16% below category average
SMS.to
-
Ratings
Dashboards
5.812 Ratings
00 Ratings
Standard reports
5.713 Ratings
00 Ratings
Custom reports
8.210 Ratings
00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
It's kind of an automation workflow, but for example you can set up a popup to appear at a specific time on a specific product page and offer the visitor something. The visitor then signs up and then (after you've set up your automation sequence) that visitor gets a specific welcome page based on the popup they signed up through, and then a specific order confirmation email and everything else flows from that specific popup. That's great because it's allowed us to sort of fine-tune our offerings to get our visitors' emails in the first place and offer, for example, someone browsing a product page for 3 minutes something different than someone staying 20 seconds on the homepage and then leaving.
SMS.to is ideal when you have a large number of users and you need to be charged by SMS delivered not by number of users. Let's put an example other solutions out there wanted us to pay user or contact which is illogican for a product that has more than 100K users because it doesn't matter if you send no message or you send 10 messages they will charge you per contact in the other hand solutions as SMS.to they will charge per SMS delivered which makes really economic the scenario specially if you only send to specific segments of contacts by making use of contact lists. A least appropiate scenario is when you need to send emergency/urgent SMS because for some resaon the SMS in this platform will be sent after 20-30 minutes even an hour I ignore why it happens but that's why we always try to schedule our campaigns and be sure they are generic marketing messages. For emergency/urgent SMS is recommended to use another platform.
Newsletter campaigns - the content editor is the usual one you see on email marketing apps, but it works so smoothly and well. Of course, there's Product Picker that allows you to just pick a product from your store and it goes straight into your newsletter--no need to add images or descriptions. Really easy.
Popups are great because they look amazing right out of the box. It's all pre-filled so if you don't like looking at a blank screen, you can just adapt the wording and it's there. voila!
Automation really is nice and it's the bulk of what we're doing now. It's like second level ecommerce marketing I guess, because you really see after some time how having automated steps can really save you time and make you a lot more money. Omnisend's automations are really good and intuitive and was really easy to learn and implement.
Initial setup wasn't firing right, support issue was handled pretty quickly and easily.
It does not go back and put previous orders/customers into the automation. It will only work with go-forward customers from the time you install the product. (At least that's what the outcome of our support inquiry told us...).
Would like to see more sample templates and campaigns.
Support is weird. They ask you to keep everything in one thread, but they can't see your replies if they forward it to tech, and things easily get lost. Also tech support is HORRIBLE, they just seem snobby, and give horrible advice liek to test things on a live version vs staging
We can create marketing campaigns that can span across multiple channels so that we can reach more customers regardless of the platform they are using. The system combines multiple channels into a single workflow for maximum engagement. Comes with various features that make it easy to personalize messages based on the customer's journey.
I already pointed out this but basically we decided to go with SMS.to because 2 reasons:
1. It can be paid with paypal (first reason) we have some bad experience with other products because payment gateways may suddenly block your cards and you're unable to pay even if you want to use the service so when we saw that SMS.to has Paypal payment we just decided to go for this option.
2. You pay per message and not per contact this is ideal other platforms will ask you a monthly fee for marketing features that you're not looking plus paying per SMS or per contact we were just looking a straight forward software in order to send SMS campaigns.