OneSignal vs. Waterfall

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
OneSignal
Score 8.0 out of 10
N/A
OneSignal’s omnichannel customer engagement platform offers push notifications, email, in-app messages, and SMS. OneSignal’s automated customer Journeys and one-off campaigns allow users to create messaging strategies that convert, inform, and retain audiences, with little to no coding required for setup.
$19
per month
Waterfall
Score 4.1 out of 10
N/A
Text messaging software to connect and engage your audience using targeted, personalized mobile communications.N/A
Pricing
OneSignalWaterfall
Editions & Modules
Growth
19+
per month
Professional
999+
per month
Free
Free
Enterprise
Custom Pricing
No answers on this topic
Offerings
Pricing Offerings
OneSignalWaterfall
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
OneSignalWaterfall
Considered Both Products
OneSignal
Chose OneSignal
OneSignal comes with a free plan and easy integration, unlike CleverTap which has a starting price of $200 per month and a difficult integration process. That is why we selected OneSignal instead of CleverTap.
Chose OneSignal
I believe OneSignal is an all around better platform than Push Owl. I am very happy we made the migration from Push Owl to OneSignal.
Chose OneSignal
In my opinion, OneSignal documentation / API is more friendly [than] Firebase. Maybe because Firebase is already "too big," but OneSignal is focused on one solution that giving our notification through to our customer. In that case, OneSignal is chosen by our company. Several …
Chose OneSignal
Look Firebase is a complete platform that includes a Push notification/InApp space. We had a lot of troubles while implementing Firebase: sometimes we thought it was ready until we tried to attach an image for Push notifications. This being said, the developers had to review …
Chose OneSignal
OneSignal is the one that has more integrations with plugins, external API and that is completely free and easy to install. They have a very good UI with many options and they will never ask for money to use this service. You can have unlimited subscribers and you can send …
Chose OneSignal
OneSignal is much more user-friendly, is free to use, and integrates with many more services. After the great redesign of OneSignal, it has become even better: easy localizations of the push, A/B tests and templates work great. Besides, there are a number of parameters you can …
Waterfall
Chose Waterfall
Revere SMS. Another enterprise level SMS provider in the non-profit space, but their inability to schedule welcome series and other deficiencies make them a lesser product.
Chose Waterfall
We had EZTexting before. They don't have relative scheduling message so we had to switch to another vendor. We checked into SMS Magic, but they were not very responsive to our sales inquiry and then we received some phone call from India from someone who's very hard to …
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Score 8.0 out of 10
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User Ratings
OneSignalWaterfall
Likelihood to Recommend
10.0
(0 ratings)
9.0
(0 ratings)
Usability
8.0
(0 ratings)
-
(0 ratings)
Support Rating
7.1
(0 ratings)
-
(0 ratings)
User Testimonials
OneSignalWaterfall
Likelihood to Recommend
I think One Signal is very well suited for mobile app owners who want to be in touch with their user base more easily by sending push notifications and in-app messages. I'm not sure how well that works for SMS messaging as I haven't yet tried it. I wouldn't necessarily recommend it if your in-apps are very rare.
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From our experience, it seems to be a very effective tool reaching out to the younger population for educational purposes. However, it seems to get a better reply rate with the older population.
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Pros
  • Send instant notifications without any delay.
  • Provide all the necessary features for testing.
  • Highly cost effective.
  • Great system to handle huge volume.
  • Great customer support.
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  • Customer service. You have your own point of contact. They are very supportive and helpful. They always respond quickly.
  • Their deep non-profit discount.
  • Their message schedules. Very flexible and it can be a relative schedule to say a pregnant woman's due date and someone's goal date for quit smoking, etc.
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Cons
  • They should develop features a bit faster as per user requirements.
  • Old users should get freemium model for new features.
  • Admin can look a bit better.
  • In-built and easy to use segmentation should be there too.
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  • Some features require additional cost. The nature of growth means the product becomes more expensive and that is a problem for some buyers.
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Usability
I give an 8 in this question mainly for 2 reasons: the products even if they look like complete and are highly customizable and usable, they are still missing some logical features. For example, send messages to a list of users - now days you can do it with postman and get calls. A second example is App messaging that is still in development and has many opportunities.
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No answers on this topic
Support Rating
Their customer support has been top-notch. They are able to assist you in getting through any problems that you may have and respond in a very timely manner. I've dealt with them on 4-5 instances over the years and my issues were always resolved within a matter of a few business days.
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No answers on this topic
Alternatives Considered
Look Firebase is a complete platform that includes a Push notification/InApp space. We had a lot of troubles while implementing Firebase: sometimes we thought it was ready until we tried to attach an image for Push notifications. This being said, the developers had to review the integration several times until we decided to change to OneSignal. Also while using Firebase I was not convinced with the look and feel of the Notifications. My vote here is OneSignal.
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Revere SMS. Another enterprise level SMS provider in the non-profit space, but their inability to schedule welcome series and other deficiencies make them a lesser product.
Read full review
Return on Investment
  • We've seen direct-purchase conversions on new offers.
  • It does a great job of driving traffic to off-site locations like YouTube for new videos.
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  • We have worked with several clients to help them launch and grow their SMS program and the platform helps us doing cutting edge work in this space.
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ScreenShots