What users are saying about
7 Ratings
14 Ratings
7 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 9.4 out of 100
14 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 9.3 out of 100

Likelihood to Recommend

Opal

I honestly cannot recommend this tool enough. Opal is such a valuable tool for brand content creators and there is nothing like it available. If you're serious about content marketing and have a need to find ways to collaborate, plan and provide more visibility among teams, then Opal really is the only way to go. One more thing that's not being mentioned: The tool is simply amazing but it's only as amazing is the team behind the tool. Their customer support and willingness to quickly be in touch when needed is a key feature within itself. Seriously, such a good team of people.
Kenji Onozawa | TrustRadius Reviewer

PromoRepublic

If you are an agency that manages multiple clients, this is an excellent tool for you. It creates ease by separating each client but keeping all of each clients' platforms together (i.e., FB, IG, LI, etc.). It also allows you to share your view with each client so they can view or approve posts before they go out if that is something they're interested in. However, if you are an individual, this tool has more in it than you'd need. Although it's a great tool, there isn't a need to have a lot of the features that it has if you are only one company using the tool.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Project Management

Opal
7.9
PromoRepublic
Task Management
Opal
9.1
PromoRepublic
Gantt Charts
Opal
9.1
PromoRepublic
Scheduling
Opal
9.1
PromoRepublic
Workflow Automation
Opal
9.1
PromoRepublic
Mobile Access
Opal
1.0
PromoRepublic
Search
Opal
9.1
PromoRepublic
Visual planning tools
Opal
9.1
PromoRepublic

Communication

Opal
6.1
PromoRepublic
Chat
Opal
4.5
PromoRepublic
Notifications
Opal
9.1
PromoRepublic
Discussions
Opal
4.5
PromoRepublic

File Sharing & Management

Opal
9.1
PromoRepublic
Versioning
Opal
9.1
PromoRepublic
Video files
Opal
9.1
PromoRepublic
Audio files
Opal
9.1
PromoRepublic
Document collaboration
Opal
9.1
PromoRepublic
Access control
Opal
9.1
PromoRepublic

Pros

Opal

  • Content planning: you can look at one asset and see how it is being used across multiple channels by multiple teams.
  • Content collaboration: it is really easy to see what other people and teams are contributing to an asset, or how they are using it. We can also duplicate content that was created by another team to use as a starting point in our own content collaboration.
  • High level/big picture overview: Opal allows us to see content that is being created, planned and scheduled very easily; it goes beyond social content (which we can also see in Sprinklr) to show us content created across multiple channels.
Kelly Rigotti | TrustRadius Reviewer

PromoRepublic

  • The scheduler is great, and it even provides recommendations for what to post when.
  • They're constantly offering educational webinars on how to get the most out of not only their product, but SMM in general.
  • The library of editable posts is a real differentiator, though it won't help all industries equally.
Christopher Rush | TrustRadius Reviewer

Cons

Opal

  • No publishing capabilities, for the most part.
  • No analytics tie-ins.
  • Rather pricey.
  • Requires someone to really manage the structure in order to keep the tool organized and use it effectively. When this is done right, though, it's worthwhile.
Anonymous | TrustRadius Reviewer

PromoRepublic

  • No direct posting to IG. I still have to have photos sent to my phone before I can post on Instagram.
Naomi Marie Brand | TrustRadius Reviewer

Alternatives Considered

Opal

You get for what you paid for. Opal has more features
Teena Thach | TrustRadius Reviewer

PromoRepublic

Hootsuite is what my office primarily uses and it's good. I just prefer the way you can see all the posts in the calendar dashboard on PromoRepublic and I like that it has fresh curated content for me to peruse.
Anonymous | TrustRadius Reviewer

Return on Investment

Opal

  • Opal allows for more discipline in marketing as teams are better aligned on messaging and big moments.
  • Opal cuts down on communication breakdowns and mistakes, which in the end leads to more happy customers.
  • I think Opal provides the team with more confidence as everyone is on the same page. With everything in one place rather than communications being lost in emails, etc., everyone is more efficient and can work knowing that there is one source of truth.
Kenji Onozawa | TrustRadius Reviewer

PromoRepublic

  • Extremely positive ROI as the next best alternative to PromoRepublic, in my opinion, is a full-service solution that runs an average of $500/mo.
Brian Del Terzo Credilife® | TrustRadius Reviewer

Screenshots

Pricing Details

Opal

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Opal Editions & Modules

Additional Pricing Details

PromoRepublic

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
$9

PromoRepublic Editions & Modules

Edition
Standard$491
Solo$91
Professional$991
Business$5991
EnterpriseCustom1
  1. monthly
Additional Pricing Details

Rating Summary

Add comparison