Optimizely One is an operating system for marketing and digital experience platform. It powers the entire marketing lifecycle—from planning to analysis and everything in between—through a single unified workflow, and accelerates every step of the process with AI.
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Titan CMS
Score 8.0 out of 10
Mid-Size Companies (51-1,000 employees)
Titan CMS is a web content management system (CMS) for building public websites, intranets, or extranets from Northwood Software. .Titan CMS is built on Microsoft C#.NET 4.0, SQL 2008 R2, and is designed to operate on the Microsoft Windows Server 2008 R2 64-bit operating system. Titan CMS offers web and data management, e-commerce, SEO, third-party code integration, site analytics, workflow and security.
It is well suited for heavy-duty A/B testing where management would like to see and quantitatively determine the effect of a change. It is not so efficient to try for a single page simple form, except when the form is part of a larger workflow. The security model is not very well understood, including RBAC and protection against injection attacks.
Titan CMS is a good full featured CMS if users are fairly tech savvy. It is under active development and has added significant features through the years.
Utilizing a Filter to determine what shows on a page saves countless hours of configuring content that should be displayed on a page - it's been a lifesaver how easy it is to set up too.
Smart Search takes the search box and makes it magical. Common misspellings and alternate names can still send a user to the proper page!
Data nodes and filters can also be configured to Find a Dealer, Doctor, Location etc. It puts the power into a users hands and makes is easy to use.
I would love to see a "View this Page" button after a page has been updated/published. Every time I publish a new page, I have to open a new browser window, navigate to a different tab, copy the page url "example/example/example" and paste it after "www.mywebsite.com" in order to preview the new page/content.
If Titan and WordPress were in a beauty competition, there is no way that Titan would win. Titan's dashboard, buttons, etc are dated and bland, and is in dire need of a refresh.
A drag and drop to upload feature would be very helpful.
Creating forms is very cumbersome and the pop-up window in which the form is created needs to be revamped. The font-size is much too small and it is not as customizable as it could be.
Titan CMS had a great support system and they helped make my experience go smooth. They offer courses to help people get acquainted, offer support over the phone and are more than willing to make your experience a great one. Once I was familiar with Titan I always found myself wanting to learn more and do more to improve upon the website. Titan makes CMS fun and exciting!
Everything we've needed to accomplish, Titan CMS has been able to accomplish. From multiple levels of user rights, document rights, tagging pages and documents to make filters do the work of content displayed on a page - it's all easy to set up too. Creating a content rich product detail page template and customizing a ecommerce cart to work for those using a dealer network - needing a request for quote, to go to dealers instead of a self checkout.
I understand that our Web Development Team is very busy, however, sometimes there is a delay in response and a followup email is needed to determine the progress of the issue/question
It was customized to include screen shots of our site and how users can access the content that only pertains to them as well as advanced training sessions for admin duties and everything that goes along with it. Training is in small groups and can be private (your company only) if you like too.
Talk to your project manager for Titan early on in development about minimalizing customizations. It seems obvious, but many times they do what you ask in the respect of "This is how we do it now, make that happen in Titan" vs. think of how Titan can deliver the same results within the confines of the base software. It's not a fault, just human nature.
There is a big difference between the two: Google Optimize uses Bayesian analysis while Optimizely uses Frequenting. There is a risk of counting multiple visits. Google Optimize data isn't available instantly (if I remember correctly). Optimizely's analyses dashboard is a lot richer and offers a better experience, though it may get intimidating.
Clients have access to the online and PDF documentation, also tips and how-tos for the most current versions of Titan CMS in the market. Check out our full documentation library! unlimited Dev/ QA/ Server install. Load balancing, and cluster support included. Upgrade options included free of cost along with unlimited CPUs per server.
Positive ROI by allowing content contributors embedded within departments with the department domain knowledge to update the site directly. More efficient and less centralized spending.
Requirement for investment in training users of CMS cuts into ROI. Would recommend a two-step workflow where department content contributors enter information into CMS and then approval step is done by webmaster team to ensure content meets standard formatting guidelines. This workflow functionality exists in the Titan CMS.
Positive ROI experienced during projects such as moving to a responsive design because much of the content can migrate untouched. Also positive when updating graphics in template to give site new look.
