Oracle Siebel Enterprise Marketing Suite (discontinued) vs. White Cup CRM

If you need a hosted rather than cloud based CRM, Siebel is a consideration. It's best suited to organizations with a large customer database. Given the complexity involved you need at least two full time marketing analysts.The email marketing functionality isn't core to the offering and most organizations would be much better served by cloud based email systems. Siebel offers a very comprehensive feature set and is powerful in the hands of a super user. However, given the costs involved in upgrading a hosted solution I would put serious effort into convincing your decision makers to go for a cloud based CRM instead.

Incentivized

Tour de Force can be very useful if you have someone on staff to configure and set it up. It needs constant upkeep with changes in what's needed, and constant updates. This would not be good for small businesses that do not have a sales teem. They charge heavily for tech support.

Incentivized

• Siebel EMS offered useful customer insight and more effective dialogue with recipients by delivering the right message to the right customer at the right time.
• Siebel EMS was very effective for loyalty lifecycle and retention by seamlessly integrating with marketing and CRM platforms.
• Siebel EMS was instrumental in aligning marketing, sales and analytics divisions.

Incentivized

• We can quickly see Customers sales for the week, month, year, and past years.
• We can get deep into the data of a customers sales history and what they are or aren't buying.

Incentivized

• Oracle Siebel Marketing Suite's processing time is not as fast as I would expect it to be. This is the major improvement I would like to see in it.
• It requires a very high level of training being given to the employees for configuring and implementing it in the business needs.
• Expert employees are needed in order to understand the functionality of Oracle Siebel Enterprise Marketing Suite, which is not easy to find.

Incentivized

• There's too much data, and sales people have trouble finding what they need.
• It can be hard for IT or sales manager to manage all the data in an informational way.

Incentivized

A very conservative data security policy limits the organization to a hosted solution. At particular issue is the tendency of cloud based CRMs to have data centres based in the US, a major issue for Canadian consumers. Once you have integrated a system of this size and complexity, and have the staff resources to utilize it effectively, it's hard to justify a move to an alternative. Consider Siebel if you are a conservatively run organization with a large database of customers and a big marketing team

Incentivized

Salesforce is easier to use and more open source and available for external integrations.

Incentivized

Tour de Force was less expensive than Sales Force, and has more abilities that Epicor CRM.

Incentivized

• It has increased the business tactics as we have added more clients who wish to use this technology.

Incentivized

• Better customer visibility.
• We have better customer rating for finding top and bottom customers based on orders.

Incentivized