Oracle Siebel Enterprise Marketing Suite (discontinued) vs. Wingmate Simple CRM

If you need a hosted rather than cloud based CRM, Siebel is a consideration. It's best suited to organizations with a large customer database. Given the complexity involved you need at least two full time marketing analysts.The email marketing functionality isn't core to the offering and most organizations would be much better served by cloud based email systems. Siebel offers a very comprehensive feature set and is powerful in the hands of a super user. However, given the costs involved in upgrading a hosted solution I would put serious effort into convincing your decision makers to go for a cloud based CRM instead.

Incentivized

Wingmate has engaged the field staff, by showing them, the mechanisms that suit the customers, from the communications processes, the contact controls methods, and other CRM tools. Further, the customer mapping and profiling have been enhanced by Wingmate, with advanced analytical options. The lead generation and relationship molding have been enhanced by Wingmate, making the company more solid and preferred.

Incentivized

• Siebel EMS offered useful customer insight and more effective dialogue with recipients by delivering the right message to the right customer at the right time.
• Siebel EMS was very effective for loyalty lifecycle and retention by seamlessly integrating with marketing and CRM platforms.
• Siebel EMS was instrumental in aligning marketing, sales and analytics divisions.

Incentivized

• Wingmate guarantees a high level of interaction between users.
• Wingmate can also be used educationally (demo version).
• It is possible to easily create sales simulations since Wingmate is not industry-specific at all.

Incentivized

• Oracle Siebel Marketing Suite's processing time is not as fast as I would expect it to be. This is the major improvement I would like to see in it.
• It requires a very high level of training being given to the employees for configuring and implementing it in the business needs.
• Expert employees are needed in order to understand the functionality of Oracle Siebel Enterprise Marketing Suite, which is not easy to find.

Incentivized

• Still a very basic product. Although it does the basics well, a more rounded marketing solution would be better
• Designed for people on the go, rather than desk-based marketers
• Not as intuitive as other apps I've used (for example, sometimes some information/features are not the easiest to find)

Incentivized

A very conservative data security policy limits the organization to a hosted solution. At particular issue is the tendency of cloud based CRMs to have data centres based in the US, a major issue for Canadian consumers. Once you have integrated a system of this size and complexity, and have the staff resources to utilize it effectively, it's hard to justify a move to an alternative. Consider Siebel if you are a conservatively run organization with a large database of customers and a big marketing team

Incentivized

Wingmate has simple usability procedures, for instance, the communications options, the customer mapping options, and others. Further, Wingmate creates proper orientation processes, which are sustainable and they make all users more equipped. Lastly, Wingmate is less technical, more outstanding, and the customer support have knowledgeable facts regarding the tool, and they share with customers.

Incentivized

The support is very good. They are willing to work on updates and continuous improvements. Support service is prompt and efficient from the software team. They help in training and make Wingmate always easy to use. Even if we use it educationally and not professionally, they are always ready for suggestions to improve the performance of the software at an educational level.

Incentivized

Salesforce is easier to use and more open source and available for external integrations.

Incentivized

Wingmate was used because the system was mostly used by sales/new business people rather than marketing people. Other products, such as HubSpot, [are] better suited for marketers but for simple lead management, pipeline management, and reporting to the wider team, Wingmate was used and that was a good choice based on needs.

Incentivized

• It has increased the business tactics as we have added more clients who wish to use this technology.

Incentivized

• Customer mapping helps us understand the customers, and apply the right marketing methods.
• Besides, Wingmate creates a contact control, where future communications and direct marketing are conducted.
• The analytical requirements have been supported by Wingmate very efficiently.

Incentivized