TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Outbrain

    Score5 out of 10
    N/AOutbrain, headquartered in New York with offices globally, is an internationally known native advertising platform for curating and publishing content across a variety of channels and media spaces, containing editorial controls, analytics for judging impact, and related features.N/A

    XR Extreme Reach

    Score6 out of 10
    N/AXR Extreme Reach, including the former Adstream, is a platform for managing advertising operations. The solution help brands manage all aspects of their ad creative, from talent payments and rights to ad delivery, so every ad lands how and where it should.N/A
    Pricing
    OutbrainXR Extreme Reach
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    OutbrainXR Extreme Reach
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    OutbrainXR Extreme Reach
    Considered Both Products
    Outbrain
    No answer on this topic
    Extreme Reach
    No answer on this topic
    Key User Insights
    Would buy again
    88%
    Would buy again
    7 Answers
    No answers on this topic
    Delivers good value for the price
    86%
    Delivers good value for the price
    6 Answers
    No answers on this topic
    Happy with the feature set
    88%
    Happy with the feature set
    7 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    83%
    Lived up to sales and marketing promises
    5 Answers
    No answers on this topic
    Implementation went as expected
    86%
    Implementation went as expected
    6 Answers
    No answers on this topic
    Best Alternatives
    OutbrainXR Extreme Reach
    Small Businesses
    Amazon Advertising Sponsored Products
    Score5.5 out of 10
    No answers on this topic
    Medium-sized Companies
    Amazon Advertising Sponsored Products
    Score5.5 out of 10
    No answers on this topic
    Enterprises
    AdSense
    Score8.6 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    OutbrainXR Extreme Reach
    Likelihood to Recommend
    1.5
    (17 ratings)
    8.0
    (2 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.0
    (1 ratings)
    Usability
    7.8
    (5 ratings)
    -
    (0 ratings)
    Support Rating
    7.5
    (6 ratings)
    -
    (0 ratings)
    User Testimonials
    OutbrainXR Extreme Reach
    Likelihood to Recommend
    Outbrain
    If your client or organization is running a high volume awareness campaign, Outbrain would be a platform to diversify your mix with. Pretty low maintenance and easy to set up, you can get ads running in a few minutes. If your primary goal is conversions, there are probably better channels you can use where the targeting is a little more transparent and would likely see a higher avg conversion rate.
    Incentivized
    Read full review
    Extreme Reach
    I have used Adstream for my publishing/editing company and I loved how it was able to reach different types of clients in different areas of life. To me, that is crucial because I am able to reach a broader audience which in turn helps me package my product differently for different clients.
    Incentivized
    Read full review
    Pros
    Outbrain
    • Website network: Outbrain provides high-quality websites in its network so that you can get a quality audience.
    • Affordable pricing: The CPC offered by Outbrain is relatively cheaper than other alternatives.
    • Content dashboard: The dashboard allows you to edit the content before publishing it on Outbrain's platform.
    Incentivized
    Read full review
    Extreme Reach
    • Ease of use
    • Functionality
    • Communication and transparency
    Incentivized
    Read full review
    Cons
    Outbrain
    • Customer Service - Speaking to a human is nearly impossible, there is no "chat" function, and no phone number immediately available. Ultimately, I've had to email a generic CS contact and wait several days before heading back.
    • High Number of Guidelines - The number of guidelines one must meet before using Outbrain is much higher than any other ad platform I've used. Most of them are highly specific and not necessarily items that a website would have out-of-the-box.
    Incentivized
    Read full review
    Extreme Reach
    • Adstream can do away with its price range and offer more affordable products.
    • There is nothing else I want to add because the service is great.
    Incentivized
    Read full review
    Likelihood to Renew
    Outbrain
    No answers on this topic
    Extreme Reach
    I personally am not involved in the decision to renew the product, but I had only positive experiences with the product and thus would recommend its use and renewal.
    Incentivized
    Read full review
    Usability
    Outbrain
    The use case is very obvious, brand awareness and low cost conversions because of its reach in billions. The platform is easy to use, well sorted and defined with good click optimized algorithms and brands can use it without hesitation. If monitored well and optimized accordingly, this can prove to be one of the best advertising channels.
    Incentivized
    Read full review
    Extreme Reach
    No answers on this topic
    Support Rating
    Outbrain
    We had an account manager assigned to us, but they really didn't offer too much help outside of the financial side of things. We used the self-serve platform with mild suggestions every few weeks from our reps amounting to "spend a bit more here."
    Incentivized
    Read full review
    Extreme Reach
    No answers on this topic
    Alternatives Considered
    Outbrain
    Here at AdRizer my personal ad sources primarily revolve around Google Ads & Outbrain. Taboola is extremely similar to Outbrain minus the fact that strategies are dictated on the account level unlike by campaign with Outbrain
    Incentivized
    Read full review
    Extreme Reach
    I love Adstream because it does a great job at streamlining its ads to different components and different industry providers unlike Apple iAds and Google AdMob. It also is very helpful for a new business like myself to reach different audiences and hopefully generate some revenue from these types of diversified ads.
    Incentivized
    Read full review
    Return on Investment
    Outbrain
    • None. My perspective is that further testing is needed as well as additional tracking capabilities applied to be able to assess value. However, it's a CPC model and relatively inexpensive in regards to additional reach, especially if it's packaged in with an Earned media push into the marketplace.
    Incentivized
    Read full review
    Extreme Reach
    • Faster turnaround times for getting materials through the QA process and delivered to the networks
    • One-stop place for all involved to be able to see spots, and be in the loop with QA and delivery process
    Incentivized
    Read full review
    ScreenShots