Percolate, now part of Seismic vs. UpContent

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Percolate, now part of Seismic
Score 7.9 out of 10
Enterprise companies (1,001+ employees)
Percolate was a content marketing platform designed to help large brands create content and manage marketing campaigns. The product's capabilities have been integrated into the Seismic platform's digital marketing capabilities, and Percolate is no longer available for sale standalone.N/A
UpContent
Score 10.0 out of 10
N/A
UpContent is a content discovery tool that focuses on delivering quality results and helping users find precisely the content they need when they need it. The vendor says the that four filters included with their solution help users in the following areas: Recency - sorts content so the most recent is seen first Relevance - sorts content so what's most relevant to the topic is seen first Shareability - uses psychological…
$0
1 Topic
Pricing
Percolate, now part of SeismicUpContent
Editions & Modules
No answers on this topic
Free
$0
1 Topic
Starter
$7/Month
3 Topics
Engager
$19/Month
10 Topics
Leader
$45/Month
25 Topics
Offerings
Pricing Offerings
Percolate, now part of SeismicUpContent
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
Percolate, now part of SeismicUpContent
Top Pros
Top Cons
Features
Percolate, now part of SeismicUpContent
Content Creation
Comparison of Content Creation features of Product A and Product B
Percolate, now part of Seismic
8.6
12 Ratings
7% above category average
UpContent
-
Ratings
Ideation8.610 Ratings00 Ratings
Approval workflows8.612 Ratings00 Ratings
Content collaboration8.110 Ratings00 Ratings
Content calendar8.512 Ratings00 Ratings
Network for content licensing/production9.34 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Percolate, now part of Seismic
8.4
12 Ratings
3% above category average
UpContent
9.5
1 Ratings
15% above category average
Content hub7.611 Ratings10.01 Ratings
Content distribution8.611 Ratings9.01 Ratings
Content promotion9.09 Ratings9.01 Ratings
Content automation8.511 Ratings10.01 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Percolate, now part of Seismic
9.4
12 Ratings
19% above category average
UpContent
-
Ratings
Closed-loop tracking and reporting9.010 Ratings00 Ratings
Content performance analytics10.012 Ratings00 Ratings
Campaign optimization dashboard9.02 Ratings00 Ratings
Best Alternatives
Percolate, now part of SeismicUpContent
Small Businesses
Vyond
Vyond
Score 8.8 out of 10
Vyond
Vyond
Score 8.8 out of 10
Medium-sized Companies
Vyond
Vyond
Score 8.8 out of 10
Vyond
Vyond
Score 8.8 out of 10
Enterprises
Vyond
Vyond
Score 8.8 out of 10
Vyond
Vyond
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Percolate, now part of SeismicUpContent
Likelihood to Recommend
8.5
(13 ratings)
10.0
(1 ratings)
Likelihood to Renew
10.0
(2 ratings)
-
(0 ratings)
Implementation Rating
9.0
(1 ratings)
-
(0 ratings)
User Testimonials
Percolate, now part of SeismicUpContent
Likelihood to Recommend
Discontinued Products
Very useful for the management, planning, and programming of all social networks, as well as marketing campaigns. One of the best tools to make life easier for community managers and automate daily tasks such as content publishing. It is my favorite for managing my clients' networks.
Read full review
Community Elf
UpContent is effective for helping you:
  • Gather information several different content sources
  • Leverage curated content with social media, email newsletters, and on your website to help you provide audiences with important information
  • Curate content topics by vertical for use in ABM -- you can give reps topic hubs to keep themselves up-to-date. Plus, it's a great way for them to find content to use as "conversation starters with their prospects.
I love that UpContent integrates with HubSpot, Rasa.io, SocialBee and other tools that we use on a daily basis.
Read full review
Pros
Discontinued Products
  • Create social content from briefing all the way through to the approval process.
  • Social planner for managing topics and content streams across multiple channels.
  • Robust API and integrations.
  • Image library (with cost-free access/rights to stock photo libraries).
  • Frequent updates to the platform.
  • Built-in community management.
Read full review
Community Elf
  • Organize content from multiple sources
  • Helps you leverage curated content more easily for use on social media
  • Allows you to quickly share articles with your audience that you think will resonate with them
Read full review
Cons
Discontinued Products
  • A lot of the features in Percolate are very well built, but only provide the bare minimum as features go. Its editorial calendar for example lacks export/import features and its multimedia repository only supports images. In many ways, Percolate is trying very hard to be too much at the same time.
  • At the moment, Percolate lacks user level management. We can add users who need to be moderated before posting, but it is for example not possible to add users just for one specific function (like the multimedia database).
Read full review
Community Elf
  • I'd like an option to use UpContent to curate content into a blog post -- to make it easy to do "news round-up" type posts.
Read full review
Likelihood to Renew
Discontinued Products
Percolate is a great tool for us, because we need the approval process workflows. The training was great when we first signed on, and the interface is very user friendly. We have trained our interns to use it as well with no issues. It makes keeping up with our content calendar a breeze and we can easily see what posts have been approved and which ones are still pending at a quick glance
Read full review
Community Elf
No answers on this topic
Implementation Rating
Discontinued Products
Rarely has a company shown this much support during implementation. This almost got to the point where it was too much hand holding. Sometimes, social teams just want the keys to the car so they can drive it themselves instead of waiting on someone to drive along with them...
Read full review
Community Elf
No answers on this topic
Alternatives Considered
Discontinued Products
Percolate and Falcon have many similarities and provide many of the same features, however Percolate felt a bit more robust than Falcon, although it does come with a higher price tag to match. Both platforms are excellent for content approval workflows, content scheduling, and community management. Percolate offers additional features such as an Asset Management Library and a section for creative briefs and collaboration with internal teams.
Read full review
Community Elf
Scoop.it allows you to create blog posts that pertain to a specific piece of curated content. This is not a feature in UpContent.
Read full review
Return on Investment
Discontinued Products
  • Percolate has made it much easier to communicate between teams and has provided a return on investment in that area in particular.
  • Percolate also helps save time because you are able to schedule social media posts across channels easily.
  • It has also been an easy way to work with remote team members, which is very helpful.
Read full review
Community Elf
  • We are able to gain efficiency in our social media efforts
  • Improve productivity when it comes to developing newsletters
  • Help us build our thought leadership with curated content
Read full review
ScreenShots

Percolate, now part of Seismic Screenshots

Screenshot of Percolate's integrated marketing calendarScreenshot of Percolate's integrated marketing calendar

UpContent Screenshots

Screenshot of UpContent's search results page - 3 columns.