Prezly vs. TVEyes

Since this platform is so easy to use when creating or managing communication workflows, it is recommended to work mostly with scenarios that generally require several processes to complete each group management, for example, to cover from the follow-up of employees within the communications team to the management of the team's communication processes.

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Simply put, TVEyes is a wonderful monitoring suite that enables us to quickly access broadcast clips from campaigns we run on behalf of our clients. It's far more efficient than the old-school tape delivery companies, but it does have room for improvement. If you're running a campaign that's likely to result in broadcast coverage, TVEyes is probably the best option for monitoring and reporting. The same holds true if you are running a paid media campaign that includes added-value broadcast elements.

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• Press releases with photos, videos, clean, attractive layout
• Contact management with tags and segments for media outreach
• Click rates/open rates to help target our followup outreach
• Full HTML press releases dropped into email instead of attached PDFs that don't get opened

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• TVEyes has a powerful search function that allows us to narrow searches for specific clients and/or campaigns by keyword.
• TVEyes affords us the ability to access and download a clip with relative ease, no matter what market or station the clip is from.
• TVEyes provides metrics for the sake of reporting, which enables us to quickly provide insights to clients on the success of a campaign.

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• The contact management system is a little wonky but it has improved over the last two years and I expect that trend to continue.
• The grouping system (segments) and tagging is not intuitive. I've had many missteps in trying to get content to particular segments while deselecting individuals.
• You cannot add another group of people to a distribution without going back and recreating the same distribution. you can add individuals but not groups.

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• The clip editing feature, while useful and important, is fairly clunky. There could be an improvement in the way you fine-tune what you need.
• Downloading clips is a multi-step process that could be far less involved.

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Prezly is much more user-friendly than Cision but isn't as robust. The pricing is similar and I believe Prezly beats it out a bit. Overall, the UI is much better in Prezly giving it the edge.

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

TVEyes offers better pricing and easier access when compared to the Critical Mention platform. It's also easier to use and faster. Cision and Meltwater just don't offer the same depth of access to coverage as TVEyes. TrendKite is a complementary piece of software we use in-house for media monitoring, and they just partnered with TVEyes for broadcast coverage, so there's a lot of consistency in what we're monitoring and reporting.

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• We have taken into account our net profit rates during the time of using Prezly, and therefore we decided that the platform is useful when generating work formations that result in higher profits. Prezly has proven to be an excellent investment, which has satisfied our team.

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• It's essential to be able to share coverage with clients, and clients can be impatient. TVEyes gives us the ability to access and share a clip quickly. That keeps clients happy.
• The cost of the subscription is fairly low in exchange for the ability to access a universal broadcast coverage platform like TVEyes.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info