TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Quantcast DSP Platform

    Score8 out of 10
    N/ASupporting advertising measurement, the Quantcast DSP automatically predicts which audiences are most likely to buy and optimizes campaigns to unlock reliable business results at scale.N/A

    TrustArc

    Score9 out of 10
    N/ATrustArc headquartered in San Francisco offers their eponymous data privacy management platform, providing risk assessments, breach management, compliance reporting, among other features.N/A
    Pricing
    Quantcast DSP PlatformTrustArc
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Quantcast DSP PlatformTrustArc
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    Quantcast DSP PlatformTrustArc
    Small Businesses
    Basis DSP
    Score9 out of 10
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    Medium-sized Companies
    StackAdapt
    Score7.2 out of 10
    No answers on this topic
    Enterprises
    Yahoo DSP
    Score8 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Quantcast DSP PlatformTrustArc
    Likelihood to Recommend
    8.0
    (2 ratings)
    7.0
    (1 ratings)
    Support Rating
    8.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Quantcast DSP PlatformTrustArc
    Likelihood to Recommend
    Quantcast
    If you can control how data can be used for marketing and knowing who to cater to your content, too, this is super useful. If there's not much, you can do WITH the data you're provided, and it'd be of no use. It's a must if you need to dig deeper into your audience, though.
    Incentivized
    Read full review
    TrustArc
    TrustArc is well suited for a small-to-medium sized digital organization that is concerned about its ability to fulfill data privacy requirements. TrustArc offers an API integration to allow users to handle a larger volume of requests, but I don't have personal experience with this feature. It is a requirement that a cross-functional data privacy team be established in your organization to get the most use out of this product.
    Incentivized
    Read full review
    Pros
    Quantcast
    • Analyze volume of traffic
    • Show geographic distribution of traffic
    • Demographic information of website visitors
    Incentivized
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    TrustArc
    • Email verification
    • Frontend UI
    • Flexible configurations
    • Easy-to-follow audit trail - each step of the process is clearly defined
    • Integrated process flow - all communication back to data subject is handled through TrustArc
    Incentivized
    Read full review
    Cons
    Quantcast
    • Even more details
    • Some of the generalizations of data feel vague.
    Incentivized
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    TrustArc
    • Notification schemes - allowing different access levels to be notified when certain processes occur
    • Two-factor authentication upon login is a desirable feature not implemented
    • Standardized reporting on home dashboard
    Incentivized
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    Support Rating
    Quantcast
    I haven't really worked with their support.
    Incentivized
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    TrustArc
    No answers on this topic
    Alternatives Considered
    Quantcast
    Quantcast's advantage over other tools is that it is 1) free (as is Google Analytics), but that it is a more easy-to-use and basic tool than Google Analytics. Quantcast does not provide the depth of analytics of other tools like Google Analytics or SimilarWeb, but it provides a good starting point for someone looking to venture into web analytics.
    Incentivized
    Read full review
    TrustArc
    OneTrust offers a similar product offering to TrustArc. Our organization had a legacy relationship with TrustArc with respect to its online cookie management preference solution. OneTrust product offerings do provide much of the same functionality as TrustArc and is worthy of consideration if you are evaluating vendors in this space.
    Incentivized
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    Return on Investment
    Quantcast
    • Ability to show web traffic over time
    • Ability to show if target audience is visiting the website
    • Helped inform content decisions to create better website experience for site visitors
    Incentivized
    Read full review
    TrustArc
    • Allow organization to be compliant with data privacy laws is a requirement in 2021
    • Flexible offering allows for control of both digital (cookie) and database record requests
    • Sunk cost - organization requires this type of program, TrustArc is an established vendor in this space
    Incentivized
    Read full review
    ScreenShots